Weibo News Package A Systemic Functional Perspective On The Text Reader Relationship
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Weibo News Package A Systemic Functional Perspective On The Text Reader Relationship
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Author : Juan He
language : en
Publisher: Springer Nature
Release Date : 2025-01-07
Weibo News Package A Systemic Functional Perspective On The Text Reader Relationship written by Juan He and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-01-07 with Social Science categories.
This book offers an academic dialogue between news values construction and readers' evaluative response in Weibo news package from the interpersonal perspective. The study focuses on the under-researched field of news reception, i.e. how the media-reader relationship can be influenced by readers' feedback. By combing multimodal discourse analysis and corpus methods, this book aims to address the following three research questions regarding the text-reader relationship in Weibo news package: (1) what are the gains and losses in the transfer of news values constructed across platforms and news media? (2) how are Chinese language and emoji collaborated to realize attitudinal meanings and advance readers' positions in news comments? (3) how does readers' response overlap or mismatch with particular news value in a story across news text-reader relations, reader-reader relations and extra text-reader relations? The book has social, theoretical and pedagogical implications for the changing landscape of (Chinese) news discourse and audience studies. Socially, the findings of news and comments analysis show that news value decisions can be negotiated due to readers' active engagement via the social media commenting function. Theoretically, a responsive model of evaluative readings has been built for a better understanding of social media multimodal comments through the lens of reading positions and emoji-text interactions. The book is of interest to researchers in media and communication studies, but can also be used as a reference book for (under)graduate students in social semiotics, linguistics and journalism to learn how to analyze multimodal and interactive (news) texts on social media by triangulation of theories and methodologies.
Searchable Talk
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Author : Michele Zappavigna
language : en
Publisher: Bloomsbury Publishing
Release Date : 2018-05-17
Searchable Talk written by Michele Zappavigna and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-05-17 with Language Arts & Disciplines categories.
Metadata such as the hashtag is an important dimension of social media communication. Despite its important role in practices such as curating, tagging, and searching content, there has been little research into how meanings are made with social metadata. This book considers how hashtags have expanded their reach from an information-locating resource to an interpersonal resource for coordinating social relationships and expressing solidarity, affinity, and affiliation. It adopts a social semiotic perspective to investigate the communicative functions of hashtags in relation to both language and images. This book is a follow up to Zappavigna's 2012 model of ambient affiliation, providing an extended analytical framework for exploring how affiliation occurs, bond by bond, in online discourse. It focuses in particular on the communing function of hashtags in metacommentary and ridicule, using recent Twitter discourse about US President Donald Trump as a case study. It is essential reading for researchers as well as undergraduates studying social media on any academic course.
The Language Of Social Media
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Author : P. Seargeant
language : en
Publisher: Springer
Release Date : 2014-01-21
The Language Of Social Media written by P. Seargeant and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-01-21 with Language Arts & Disciplines categories.
This timely book examines language on social media sites including Facebook and Twitter. Studies from leading language researchers, and experts on social media, explore how social media is having an impact on how we relate to each other, the communities we live in, and the way we present a sense of self in twenty-first century society.
Digital And Social Media Marketing
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Author : Nripendra P. Rana
language : en
Publisher: Springer Nature
Release Date : 2019-11-11
Digital And Social Media Marketing written by Nripendra P. Rana and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11-11 with Business & Economics categories.
This book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Discourse Of Twitter And Social Media
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Author : Michele Zappavigna
language : en
Publisher: A&C Black
Release Date : 2012-02-23
Discourse Of Twitter And Social Media written by Michele Zappavigna and has been published by A&C Black this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-02-23 with Language Arts & Disciplines categories.
Social media such as microblogging services and social networking sites are changing the way people interact online and search for information and opinions. This book investigates linguistic patterns in electronic discourse,looking at online evaluative language, Internet slang, memes and ambient affiliation using a large Twitter corpus (over 100 million tweets) alongside specialized case studies. The author argues that we are currently witnessing a cultural movement from online conversation to what can be termed 'searchable talk' - online talk where people affiliate by making their discourse findable (for example, via metadata such as Twitter hashtags) by others holding similar interests. This cutting edge text will be of interest to all scholars and students dealing with electronically mediated discourse.
Emotion Talk Across Corpora
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Author : M. Bednarek
language : en
Publisher: Springer
Release Date : 2008-06-17
Emotion Talk Across Corpora written by M. Bednarek and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-06-17 with Language Arts & Disciplines categories.
This book offers new insights into how English speakers talk about their own and others' emotions. Using statistical evidence and corpus-linguistic methods, but also qualitative text analyses, the author examines how expressions that describe emotions are employed in a large corpus of conversational, newspaper, fictional and academic English.
Corpus Approaches To Evaluation
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Author : Susan Hunston
language : en
Publisher: Routledge
Release Date : 2010-10-04
Corpus Approaches To Evaluation written by Susan Hunston and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-10-04 with Foreign Language Study categories.
Phraseology, as explored in corpus linguistics, is important to the study of evaluative language. Corpus techniques reveal this phraseology and so assist in, for example, identifying modal meaning and intensifying phrases. The patterns identified by corpus techniques can be used in identifying and parsing instances of evaluation.
Interpersonal Grammar
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Author : J. R. Martin
language : en
Publisher: Cambridge University Press
Release Date : 2023-07-31
Interpersonal Grammar written by J. R. Martin and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-07-31 with Language Arts & Disciplines categories.
This pioneering volume lays out a set of methodological principles to guide the description of interpersonal grammar in different languages. It compares interpersonal systems and structures across a range of world languages, showing how discourse, interpersonal relationships between the speakers, and the purpose of their communication, all play a role in shaping the grammatical structures used in interaction. Following an introduction setting out these principles, each chapter focuses on a particular language - Khorchin Mongolian, Mandarin, Tagalog, Pitjantjatjara, Spanish, Brazilian Portuguese, British Sign Language and Scottish Gaelic - and explores mood, polarity, tagging, vocation, assessment and comment systems. The book provides a model for functional grammatical description that can be used to inform work on system and structure across languages as a foundation for functional language typology.
Complex Systems And Social Practices In Energy Transitions
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Author : Nicola Labanca
language : en
Publisher: Springer
Release Date : 2017-05-02
Complex Systems And Social Practices In Energy Transitions written by Nicola Labanca and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-05-02 with Business & Economics categories.
This book offers an interdisciplinary discussion of the fundamental issues concerning policies for sustainable transition to renewable energies from the perspectives of sociologists, physicists, engineers, economists, anthropologists, biologists, ecologists and policy analysts. Adopting a combined approach, these are analysed taking both complex systems and social practice theories into consideration to provide deeper insights into the evolution of energy systems. The book then draws a series of important conclusions and makes recommendations for the research community and policy makers involved in the design and implementation of policies for sustainable energy transitions.
Relational Autonomy
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Author : Catriona Mackenzie
language : en
Publisher:
Release Date : 2000
Relational Autonomy written by Catriona Mackenzie and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with Philosophy categories.
These essays explore the social and relational dimensions of individual autonomy. Rejecting the feminist charge that autonomy is inherently masculinist, the contributors draw on feminist critiques of autonomy to challenge philosophical debates about agency, identity, and moral responsibility.