Winning The Reputation Game
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Winning The Reputation Game
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Author : Grahame R. Dowling
language : en
Publisher: MIT Press
Release Date : 2016-04-22
Winning The Reputation Game written by Grahame R. Dowling and has been published by MIT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-04-22 with Business & Economics categories.
Core strategies for creating a corporate reputation that will provide a competitive advantage in the marketplace: a back-to-basics approach. What does a company have to do to be admired and respected? Why does Apple have a better reputation than, say, Samsung? In Winning the Reputation Game, Grahame Dowling explains. Companies' reputations do not derive from consultant-recommended campaigns to showcase efforts at corporate transparency, environmental sustainability, or social responsibility. Companies are admired and respected because they are “simply better” than their competitors. Companies that focus on providing outstanding goods and services are rewarded with a strong reputation that helps them gain competitive advantage. Dowling, who has studied corporate reputation–building for thirty years, describes two core strategies for creating a corporate reputation that will provide a competitive advantage: to be known for being Best at Something or for being Best for Somebody. Apple, for example, is best at personal technology products that enhance people's lifestyles. IKEA is best for people who want well-designed furniture at affordable prices. Dowling covers such topics as the commercial value of a strong reputations—including good employees, repeat customers, and strong share price; how corporate reputations are formed; the power of “being simply better”; the effectiveness of corporate storytelling (for good or ill; Kenneth Lay of Enron was a master storyteller); and keeping out of trouble. Drawing on many real-world examples, Dowling shows how companies that are perceived to be better than their competitors build strong reputations that reflect past success and promise more of the same. Companies that artificially engineer a reputation with irrelevant activities but have stopped providing the best products and services available often wind up with mediocre—or worse—reputations.
Winning The Reputation Game
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Author : Grahame R. Dowling
language : en
Publisher: MIT Press
Release Date : 2016-04-22
Winning The Reputation Game written by Grahame R. Dowling and has been published by MIT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-04-22 with Business & Economics categories.
Core strategies for creating a corporate reputation that will provide a competitive advantage in the marketplace: a back-to-basics approach. What does a company have to do to be admired and respected? Why does Apple have a better reputation than, say, Samsung? In Winning the Reputation Game, Grahame Dowling explains. Companies' reputations do not derive from consultant-recommended campaigns to showcase efforts at corporate transparency, environmental sustainability, or social responsibility. Companies are admired and respected because they are “simply better” than their competitors. Companies that focus on providing outstanding goods and services are rewarded with a strong reputation that helps them gain competitive advantage. Dowling, who has studied corporate reputation–building for thirty years, describes two core strategies for creating a corporate reputation that will provide a competitive advantage: to be known for being Best at Something or for being Best for Somebody. Apple, for example, is best at personal technology products that enhance people's lifestyles. IKEA is best for people who want well-designed furniture at affordable prices. Dowling covers such topics as the commercial value of a strong reputations—including good employees, repeat customers, and strong share price; how corporate reputations are formed; the power of “being simply better”; the effectiveness of corporate storytelling (for good or ill; Kenneth Lay of Enron was a master storyteller); and keeping out of trouble. Drawing on many real-world examples, Dowling shows how companies that are perceived to be better than their competitors build strong reputations that reflect past success and promise more of the same. Companies that artificially engineer a reputation with irrelevant activities but have stopped providing the best products and services available often wind up with mediocre—or worse—reputations.
How Leadership Reputations Are Won And Lost
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Author : Dr Richard Ford
language : en
Publisher: Libri Publishing Limited
Release Date : 2020-01-31
How Leadership Reputations Are Won And Lost written by Dr Richard Ford and has been published by Libri Publishing Limited this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-01-31 with Business & Economics categories.
This book stands out from the crowd in providing a fresh original perspective on the relatively underexplored area of a leader's reputation. Reputation is a consequence of everything you say or do; no other tangible or intangible asset is worth as much as your reputation or has such a positive or detrimental impact on your career. Many studies reveal that we care more about what other people think about us than we do about what may have actually happened in reality, and yet there is so little written about the subject. This book gets to grips with how our reputation is formed in the real world and what really makes the difference in winning and losing a good reputation. The book uncovers the impact of the 'secret vocabulary' used in organizations to shape reputations, and offers tips and advice about how to manage your reputation and how to develop a personal brand to shape your future career direction with integrity and authenticity. Dr Richard Ford is one of the UK's leading leadership coaching and assessment psychologists who has helped hundreds of senior and potential leaders develop successful careers, and now Dr Ford shares 35 years of learning to help you achieve career success.
Winning The Reputation Game
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Author : Grahame Robert Dowling
language : en
Publisher:
Release Date : 2016
Winning The Reputation Game written by Grahame Robert Dowling and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with BUSINESS & ECONOMICS categories.
Core strategies for creating a corporate reputation that will provide a competitive advantage in the marketplace: a back-to-basics approach.
The Reputation Game
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Author : David Waller
language : en
Publisher: Simon and Schuster
Release Date : 2017-10-05
The Reputation Game written by David Waller and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-05 with Business & Economics categories.
It’s a game you’re already playing, whether you like it or not. You can choose to ignore it and remain at the mercy of what others say about you, or you can take the time to learn how it works. For those who do the potential benefits are unlimited. Through pioneering research and interviews with a host of major figures ranging from Jay-Z and LinkedIn co-founder Reid Hoffman to Bernie Madoff and Man Booker prize-winning Hilary Mantel, Waller and Younger reveal the key mechanisms that make and remake our reputations, providing the essential guide to the most important game in business and in life.
A Billion Suns
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Author : Mike Hutchinson
language : en
Publisher: Bloomsbury Publishing
Release Date : 2021-02-18
A Billion Suns written by Mike Hutchinson and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-02-18 with Fiction categories.
A Billion Suns is a wargame of interstellar combat that puts you in command of fleets of powerful starships, from squadrons of agile, but fragile, fighters, to hulking and powerful capital ships. When combined with some spaceship miniatures, a tape measure, a deck of playing cards and some dice, this rulebook provides everything you need to play exciting and tense tabletop games of interstellar exploration and combat. Using simple dice pool mechanics, you must carefully manage your resources and seize the opportunities that come your way in order to lead your fleet to victory and assert your dominance over the stars.
The Reputation Game
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Author : David Waller
language : en
Publisher: Oneworld
Release Date : 2018-06-07
The Reputation Game written by David Waller and has been published by Oneworld this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-06-07 with BUSINESS & ECONOMICS categories.
Your reputation affects everything, the opportunities that come your way in business and in life - learn the rules to life's most important game...
The Asymmetries Of Globalization
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Author : Pan Yotopoulos
language : en
Publisher: Routledge
Release Date : 2007-01-24
The Asymmetries Of Globalization written by Pan Yotopoulos and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-01-24 with Business & Economics categories.
The discourse on globalization has become polarized. Proponents consider globalization as the silver bullet for targeting growth in the world economy and for poor countries specifically, while opponents see it as the poisoned arrow of exploitation and impoverishment of the Third World. Splendidly edited, The Asymmetries of Globalization deals with the 'what' and 'how' but primarily with 'why' globalization has most often negative outcomes for developing countries. It breaks new ground in approaching globalization not only as trade commodities, but also as trade in positional goods ('decommodified trade.') The two novel and munificent forms of post-Ricardian decommodified trade, trade in services and trade in hard currency in the form of currency substitution, are sculpted in the introductory chapter as the foundation of the systematic asymmetries of globalization. The analytical approach of introducing 'positional goods' in the form of decommodified trade, in the discource on globalization, is original. It is also timely in a situation where the tail of trade in 'services' has grown enough to wag the traditional trade-in-commodities dog of globalization. The balance of the chapters in this volume constitute a tapestry of case studies that elaborate and empirically investigate the causes of systematic asymmetries of globalization. The book's appeal transcends economics to make it also highly useful to students across the disciplines of sociology and political science, especially in the fields of international political economy and the politics of international trade. It will certainly enlighten all those working in the general areas of globalization, poverty and economic development.
Online Reputation Management In Destination And Hospitality
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Author : Riccardo Rialti
language : en
Publisher: Emerald Group Publishing
Release Date : 2023-02-09
Online Reputation Management In Destination And Hospitality written by Riccardo Rialti and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-02-09 with Business & Economics categories.
Online Reputation Management in Destination and Hospitality’s comprehensive collection of research decodifies the best practices existing in the market, developing innovative strategies for tourism, hospitality, and destination managers to tailor marketing communication strategies to attract attention and boost their reputation.
Complete Guide To Winning Keno 2nd Edition
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Author : David Cowles
language : en
Publisher: Simon and Schuster
Release Date : 2003
Complete Guide To Winning Keno 2nd Edition written by David Cowles and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Games & Activities categories.
The new edition by Cowles, the world's foremost authority on keno, is written for players of all levels, from novices to professionals. You'll learn everything about keno, including powerful winning strategies, honest advice on the odds, and how a player can beat those odds. From a brief history of the game, to a thorough explanation of how to prepare every type of keno ticket; from picking up a crayon and keno blank, to collecting winnings, this book is a treasure house of playing tips, strategies, and anecdotes. Twenty-five chapters present the most thorough and intriguing coverage at keno ever put into print, including, for the first time, accurate, computer-analyzed odds charts for every standard keno ticket. 251 pages