Working With Multimodality
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Working With Multimodality
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Author : Jennifer Rowsell
language : en
Publisher: Routledge
Release Date : 2013-01-03
Working With Multimodality written by Jennifer Rowsell and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-01-03 with Language Arts & Disciplines categories.
In today’s digital world, we have multiple modes of meaning-making: sounds, images, hypertexts. Yet, within literacy education, even ‘new’ literacies, we know relatively little about how to work with and produce modally complex texts. In Working with Multimodality, Jennifer Rowsell focuses on eight modes: words, images, sounds, movement, animation, hypertext, design and modal learning. Throughout the book each mode is illustrated by cases studies based on the author’s interviews with thirty people, who have extensive experience working with a mode in their field. From a song writer to a well known ballet dancer, these people all discuss what it means to do multimodality well. This accessible textbook brings the multiple modes together into an integrated theory of multimodality. Step-by-step, beginning with theory then exploring modes and how to work with them, before concluding with how to apply this in an investigation, each stage of working with multimodality is covered. Working with Multimodality will help students and scholars to: • Think about specific modes and how they function • Consider the implications for multimodal meaning-making • Become familiar with conventions and folk knowledge about given modes • Apply this same knowledge to their own production of media texts in classrooms Assuming no prior knowledge about multimodality and its properties, Working with Multimodality is designed to appeal to advanced undergraduate and postgraduate students interested in how learning and innovation is different in a digital and media age and is an essential textbook for courses in literacy, new media and multimodality within applied linguistics , education and communication studies.
Working With Multimodality
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Author : Jennifer Rowsell
language : en
Publisher:
Release Date : 2013
Working With Multimodality written by Jennifer Rowsell and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013 with Language Arts & Disciplines categories.
In today¿s digital world, we have multiple modes of meaning-making: sounds, images, hypertexts. Yet, within literacy education, even ¿new¿ literacies, we know relatively little about how to work with and produce modally complex texts. In Working with Multimodality, Jennifer Rowsell focuses on eight modes: words, images, sounds, movement, animation, hypertext, design and modal learning. Throughout the book each mode is illustrated by cases studies based on the author¿s interviews with thirty people, who have extensive experience working with a mode in their field. From a song writer to a well known ballet dancer, these people all discuss what it means to do multimodality well. This accessible textbook brings the multiple modes together into an integrated theory of multimodality. Step-by-step, beginning with theory then exploring modes and how to work with them, before concluding with how to apply this in an investigation, each stage of working with multimodality is covered. Working with Multimodality will help students and scholars to: ¿ Think about specific modes and how they function ¿ Consider the implications for multimodal meaning-making ¿ Become familiar with conventions and folk knowledge about given modes ¿ Apply this same knowledge to their own production of media texts in classrooms Assuming no prior knowledge about multimodality and its properties, Working with Multimodality is designed to appeal to advanced undergraduate and postgraduate students interested in how learning and innovation is different in a digital and media age and is an essential textbook for courses in literacy, new media and multimodality within applied linguistics , education and communication studies.
Systematically Working With Multimodal Data
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Author : Sigrid Norris
language : en
Publisher: John Wiley & Sons
Release Date : 2019-02-22
Systematically Working With Multimodal Data written by Sigrid Norris and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-02-22 with Language Arts & Disciplines categories.
A guide that offers a step-by-step process to data-driven qualitative multimodal discourse analysis Systematically Working with Multimodal Data is a hands-on guide that is theoretically grounded and offers a step-by-step process to clearly show how to do a data-driven qualitative Multimodal Discourse Analysis (MDA). This full-color introductory textbook is filled with helpful definitions, notes, discussion points and tasks. With illustrative research examples from YouTube, an Experimental and a Video Ethnographic Study, the text offers many examples of how to deal with small to large amounts of data, including information on how to transcribe video data multimodally, including online videos, and how to analyze the data. This textbook contains ample theory, directions for literature, and a teaching guide to help with a clear understanding of how to work with multimodal data. Contains new research data, exceptional illustrations and diagrams Offers step-by-step processes of working through examples, transcriptions and online videos Goes into great depth so that students can use the book as hands-on material to engage with their own data analysis Designed to be easy-to-use with color-coded definitions, tasks, discussion points and notes Written for advanced undergraduate, graduate and PhD level students, as well as participants in research workshops, Systematically Working with Multimodal Data is an authoritative guide to understanding data-driven qualitative Multimodal Discourse Analysis.
Multimodality Learning And Communication
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Author : Jeff Bezemer
language : en
Publisher: Routledge
Release Date : 2015-11-19
Multimodality Learning And Communication written by Jeff Bezemer and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-19 with Language Arts & Disciplines categories.
This state-of-the-art account of research and theorizing brings together multimodality, learning and communication through detailed analyses of signmakers and their meaning-making in museums, hospitals, schools and the home environment. By analyzing video recordings, photographs, screenshots and print materials, Jeff Bezemer and Gunther Kress go well beyond the comfortable domains of traditional sites of (social) semiotic and multimodal research. They steer away from spurious invention and naming of ever more new and exciting domains, focusing instead on fundamentals in assembling a set of tools for current tasks: namely, describing and analyzing learning and communication in the contemporary world as one integrated field. The theory outlined in the book is grounded in the findings of the authors’ wide-ranging empirical investigations. Each chapter evaluates the work that is being done and has been done, challenging accepted wisdom and standing much of it on its head. With extensive illustrations and many examples presented to show the reach and applicability of the theory, this book is essential reading for all those working in multimodality, semiotics, applied linguistics and related areas. Images from the book are also available to view online at www.routledge.com/9780415709620/
Multimodality
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Author : Gunther R. Kress
language : en
Publisher: Taylor & Francis
Release Date : 2010
Multimodality written by Gunther R. Kress and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Language Arts & Disciplines categories.
Gunther Kress, a pioneer in the field of multimodality and the co-author of the bestselling Reading Images, produces a comprehensive theoretical framework for the study of the topic providing sample analyses and suggestions for further reading.
Multimodality Cognition And Experimental Literature
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Author : Alison Gibbons
language : en
Publisher: Routledge
Release Date : 2012-05-22
Multimodality Cognition And Experimental Literature written by Alison Gibbons and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05-22 with Language Arts & Disciplines categories.
This book engages with visual and multimodal devices in twenty-first century literature, exploring canonical authors like Mark Z. Danielewski and Jonathan Safran Foer alongside experimental fringe writers such as Steve Tomasula, to uncover an embodied textual aesthetics in the information age. Bringing together multimodality and cognition in an innovative study of how readers engage with challenging literature, this book makes a significant contribution to the debates surrounding multimodal design and multimodal reading.
Multimodality And Identity
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Author : Theo van Leeuwen
language : en
Publisher: Routledge
Release Date : 2021-07-28
Multimodality And Identity written by Theo van Leeuwen and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-07-28 with Language Arts & Disciplines categories.
This book brings together the work of leading theorist, Theo van Leeuwen, on typography, colour, texture, sound and movement, and shows how they are used to communicate identity, both corporate and individual. The book provides a detailed approach to analysing the key elements of multimodal style, and shows how these can be applied to a wide range of domains, including typography, product design, architecture, and animation films. Combining sociological insights into contemporary forms of identity with multimodal approaches to analysing how these identities are expressed, the text is richly illustrated with examples from fashion, the built environment, logos, modern art and more. With sample analyses, this user-friendly text provides clear methods for analysis and creative strategies for the practice of multimodal communication. Providing an invaluable toolkit to analysing the key elements of multimodal design and the way they work together, this book is essential reading for students, teachers and researchers in the field of multimodal communication, whether in communication studies, linguistics, design studies, media studies or the arts.
Multimodality
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Author : Janina Wildfeuer
language : en
Publisher: Walter de Gruyter GmbH & Co KG
Release Date : 2019-11-18
Multimodality written by Janina Wildfeuer and has been published by Walter de Gruyter GmbH & Co KG this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11-18 with Language Arts & Disciplines categories.
Multimodality’s popularity as a semiotic approach has not resulted in a common voice yet. Its conceptual anchoring as well as its empirical applications often remain localized and disparate, and ideas of a theory of multimodality are heterogeneous and uncoordinated. For the field to move ahead, it must achieve a more mature status of reflection, mutual support, and interaction with regard to both past and future directions. The red thread across the disciplines reflected in this book is a common goal of capturing the mechanisms of synergetic knowledge construction and transmission using diverse forms of expressions, i.e., multimodality. The collection of chapters brought together in the book reflects both a diversity of disciplines and common interests and challenges, thereby establishing an excellent roadmap for the future. The contributions revisit and redefine theoretical concepts or empirical analyses, which are crucial to the study of multimodality from various perspectives, with a view towards evolving issues of multimodal analysis. With this, the book aims at repositioning the field as a well-grounded scientific discipline with significant implications for future communication research in many fields of study.
Multimodality And Multilingualism
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Author : Steph Ainsworth
language : en
Publisher: Channel View Publications
Release Date : 2023-03-01
Multimodality And Multilingualism written by Steph Ainsworth and has been published by Channel View Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-03-01 with Language Arts & Disciplines categories.
This book explores the ways in which multimodality and multilingualism as areas of study intersect and provides empirical examples of how this looks in practice from a wide range of settings. The chapters include visual as well as linguistic descriptions of practice and provide an accessible introduction to multimodality and multilingualism for a readership from undergraduate students to researchers. The book argues that the everyday practices of multilingual communities are multimodal in nature, and that by working at the intersection of multilingualism and multimodality we may be able to make fruitful advances in multiple areas of applied linguistics, and properly appreciate the actual human complexities of communication.
The Paradigm Shift To Multimodality In Contemporary Computer Interfaces
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Author : Sharon Oviatt
language : en
Publisher: Springer Nature
Release Date : 2022-06-01
The Paradigm Shift To Multimodality In Contemporary Computer Interfaces written by Sharon Oviatt and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-06-01 with Computers categories.
During the last decade, cell phones with multimodal interfaces based on combined new media have become the dominant computer interface worldwide. Multimodal interfaces support mobility and expand the expressive power of human input to computers. They have shifted the fulcrum of human-computer interaction much closer to the human. This book explains the foundation of human-centered multimodal interaction and interface design, based on the cognitive and neurosciences, as well as the major benefits of multimodal interfaces for human cognition and performance. It describes the data-intensive methodologies used to envision, prototype, and evaluate new multimodal interfaces. From a system development viewpoint, this book outlines major approaches for multimodal signal processing, fusion, architectures, and techniques for robustly interpreting users' meaning. Multimodal interfaces have been commercialized extensively for field and mobile applications during the last decade. Research also is growing rapidly in areas like multimodal data analytics, affect recognition, accessible interfaces, embedded and robotic interfaces, machine learning and new hybrid processing approaches, and similar topics. The expansion of multimodal interfaces is part of the long-term evolution of more expressively powerful input to computers, a trend that will substantially improve support for human cognition and performance. Table of Contents: Preface: Intended Audience and Teaching with this Book / Acknowledgments / Introduction / Definition and Typre of Multimodal Interface / History of Paradigm Shift from Graphical to Multimodal Interfaces / Aims and Advantages of Multimodal Interfaces / Evolutionary, Neuroscience, and Cognitive Foundations of Multimodal Interfaces / Theoretical Foundations of Multimodal Interfaces / Human-Centered Design of Multimodal Interfaces / Multimodal Signal Processing, Fusion, and Architectures / Multimodal Language, Semantic Processing, and Multimodal Integration / Commercialization of Multimodal Interfaces / Emerging Multimodal Research Areas, and Applications / Beyond Multimodality: Designing More Expressively Powerful Interfaces / Conclusions and Future Directions / Bibliography / Author Biographies