An Introduction To Applied Semiotics


An Introduction To Applied Semiotics
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An Introduction To Applied Semiotics


An Introduction To Applied Semiotics
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Author : Louis Hébert
language : en
Publisher: Routledge
Release Date : 2019-11-28

An Introduction To Applied Semiotics written by Louis Hébert and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11-28 with Literary Criticism categories.


An Introduction to Applied Semiotics presents nineteen semiotics tools for text and image analysis. Covering a variety of different schools and approaches, together with the author’s own original approach, this is a full and synthetic introduction to semiotics. This book presents general tools that can be used with any semiotic product. Drawing on the work of Fontanille, Genette, Greimas, Hébert, Jakobson, Peirce, Rastier and Zilberberg, the tools deal with the analysis of themes and action, true and false, positive and negative, rhythm narration and other elements. The application of each tool is illustrated with analyses of a wide range of texts and images, from well-known or distinctive literary texts, philosophical or religious texts or images, paintings, advertising and everyday signs and symbols. Each chapter has the same structure – summary, theory and application, making it ideal for course use. Covering both visual and textual objects, this is a key text for all courses in semiotics and textual analysis within linguistics, communication studies, literary theory, design, marketing and related areas.



Signs In Use


Signs In Use
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Author : Jørgen Dines Johansen
language : en
Publisher: Routledge
Release Date : 2005-07-26

Signs In Use written by Jørgen Dines Johansen and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-07-26 with Language Arts & Disciplines categories.


Signs in Use is an accessible introduction to the study of semiotics. All organisms, from bees to computer networks, create signs, communicate, and exchange information. The field of semiotics explores the ways in which we use these signs to make inferences about the nature of the world. Signs in Use cuts across different semiotic schools to introduce six basic concepts which present semiotics as a theory and a set of analytical tools: code, sign, discourse, action, text, and culture. Moving from the most simple to the most complex concept, the book gradually widens the semiotic perspective to show how and why semiotics works as it does. Each chapter covers a problem encountered in semiotics and explores the key concepts and relevant notions found in the various theories of semiotics. Chapters build gradually on knowledge gained, and can also be used as self-contained units for study when supported by the extensive glossary. The book is illustrated with numerous examples, from traffic systems to urban parks, and offers useful biographies of key twentieth-century semioticians.



Introduction To The Semiotics Of The Text


Introduction To The Semiotics Of The Text
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Author : Gianfranco Marrone
language : en
Publisher: De Gruyter Mouton
Release Date : 2023-05-08

Introduction To The Semiotics Of The Text written by Gianfranco Marrone and has been published by De Gruyter Mouton this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-05-08 with Mass media categories.


This book aims to demonstrate how semiotic models of textual analysis can be used to study any social reality or cultural process. In addition, it shows how semiotic models work by using examples from everyday life and social praxis, communicative processes and modes of consumption, online interactions and cross-media procedures, political experiences and scientific universes. This is the most complete synthesis of structural and generative semiotics in English, presenting in eminently approachable form the theory of Greimas and post-Greimassian scholars.



Global Linguistics


Global Linguistics
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Author : Marcel Danesi
language : en
Publisher: Walter de Gruyter
Release Date : 2009

Global Linguistics written by Marcel Danesi and has been published by Walter de Gruyter this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Language Arts & Disciplines categories.


The book provides an introduction to an interdisciplinary field of inquiry that can be called "global linguistics" (GL). GL emerges to tackle the ever-growing phenomenon of intercultural communication (IC) in today's world of international contacts. The specific aim of GL is to look at the form and contents of dialogues among speakers of different cultural backgrounds who will use a "default language" or koiné (usually English) to interact, in order to detect communication breakdowns at various levels of "depth", as well as the opportunities for developing sound intercultural communication practice. The book includes an accessible presentation of fundamental questions concerning languages and language use. Among the questions addressed are the universal design features of languages, the connection between language and conceptual systems, how people use language to coordinate their actions and interact in a variety of social contexts, and the place of language in a semiotic view of culture. The volume also addresses how language, context and culture shape the way in which we argue a point and try to persuade other people, and why intercultural argumentation is both necessary and risky. Global Linguistics: An Introduction describes fundamental notions in linguistics and cognate fields and is thus well-suited for use as a textbook in courses dealing with IC in general. At the same time, the book is of general interest to scholars in linguistics and communication studies, as it places particular emphasis on theoretical models such as argumentation theory and conceptual metaphor theory, which are generally not presented in textbooks on language and IC.



Signs In Contemporary Culture


Signs In Contemporary Culture
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Author : Arthur Asa Berger
language : en
Publisher:
Release Date : 1989

Signs In Contemporary Culture written by Arthur Asa Berger and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1989 with Semiotics categories.




Introduction To Literary Analysis


Introduction To Literary Analysis
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Author : Louis Hébert
language : en
Publisher: Taylor & Francis
Release Date : 2022-06-21

Introduction To Literary Analysis written by Louis Hébert and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-06-21 with Literary Criticism categories.


This book provides a complete guide to analyzing literary works, from an introduction of basic principles to the finer details. Separated into three sections, the book covers: • Principles—this looks at what literary analysis is, its three main components, and the various possible objects of analysis. • Main components—introduces nearly 30 aspects of text analysis, such as style, themes, social aspects, and context, and then goes on to introduce nearly 50 approaches, such as literary history, ecocriticism, narratology, and sociology. • The process of analysis—details the general structure of the analytical text, the structure of a pedagogical essay, the analysis of a theoretical element, possible “plans” for the analytical text, methods of argumentation, statements of opinion, hypotheses, the structure of paragraphs, and the use of citations. This book is a synthesis of established scholarship with new, original insights, making it an ideal introduction to the study of literature as well as a valuable companion throughout further study.



Prose Fiction An Introduction To The Semiotics Of Narrative


Prose Fiction An Introduction To The Semiotics Of Narrative
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Author : Ignasi Ribó
language : en
Publisher: Open Book Publishers
Release Date : 2019-12-13

Prose Fiction An Introduction To The Semiotics Of Narrative written by Ignasi Ribó and has been published by Open Book Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-12-13 with Education categories.


This concise and highly accessible textbook outlines the principles and techniques of storytelling. It is intended as a high-school and college-level introduction to the central concepts of narrative theory – concepts that will aid students in developing their competence not only in analysing and interpreting short stories and novels, but also in writing them. This textbook prioritises clarity over intricacy of theory, equipping its readers with the necessary tools to embark on further study of literature, literary theory and creative writing. Building on a ‘semiotic model of narrative,’ it is structured around the key elements of narratological theory, with chapters on plot, setting, characterisation, and narration, as well as on language and theme – elements which are underrepresented in existing textbooks on narrative theory. The chapter on language constitutes essential reading for those students unfamiliar with rhetoric, while the chapter on theme draws together significant perspectives from contemporary critical theory (including feminism and postcolonialism). This textbook is engaging and easily navigable, with key concepts highlighted and clearly explained, both in the text and in a full glossary located at the end of the book. Throughout the textbook the reader is aided by diagrams, images, quotes from prominent theorists, and instructive examples from classical and popular short stories and novels (such as Jane Austen’s Pride and Prejudice, Franz Kafka’s ‘The Metamorphosis,’ J. K. Rowling’s Harry Potter, or Dostoyevsky’s The Brothers Karamazov, amongst many others). Prose Fiction: An Introduction to the Semiotics of Narrative can either be incorporated as the main textbook into a wider syllabus on narrative theory and creative writing, or it can be used as a supplementary reference book for readers interested in narrative fiction. The textbook is a must-read for beginning students of narratology, especially those with no or limited prior experience in this area. It is of especial relevance to English and Humanities major students in Asia, for whom it was conceived and written.



Semiotics In Language Education


Semiotics In Language Education
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Author : Marcel Danesi
language : en
Publisher: Walter de Gruyter
Release Date : 2012-10-25

Semiotics In Language Education written by Marcel Danesi and has been published by Walter de Gruyter this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10-25 with Language Arts & Disciplines categories.


Semiotics has had a profound impact on our comprehension of a wide range of phenomena, from how animals signify and communicate, to how people read TV commercials. This series features books on semiotic theory and applications of that theory to understanding media, language, and related subjects. The series publishes scholarly monographs of wide appeal to students and interested non-specialists as well as scholars. AAS is a peer-reviewed series of international scope.



Structure And Content Essays In Applied Semiotics


Structure And Content Essays In Applied Semiotics
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Author : Shapiro, Marianne
language : en
Publisher:
Release Date : 1979

Structure And Content Essays In Applied Semiotics written by Shapiro, Marianne and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1979 with categories.




Signs


Signs
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Author : Thomas Albert Sebeok
language : en
Publisher: University of Toronto Press
Release Date : 2001-01-01

Signs written by Thomas Albert Sebeok and has been published by University of Toronto Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-01-01 with Literary Criticism categories.


In this regard, semiotics is of relevance to a wide spectrum of scholars and professionals, including social scientists, psychologists, artists, graphic designers, and students of literature.".