Consumer Protection From Deceptive Advertising
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Consumer Protection From Deceptive Advertising
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Author : Fredric Stuart
language : en
Publisher:
Release Date : 1974
Consumer Protection From Deceptive Advertising written by Fredric Stuart and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1974 with Advertising categories.
Ftc S Authority Over Deceptive Advertising
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Author : United States. Congress. Senate. Committee on Commerce, Science, and Transportation. Subcommittee for Consumers
language : en
Publisher:
Release Date : 1982
Ftc S Authority Over Deceptive Advertising written by United States. Congress. Senate. Committee on Commerce, Science, and Transportation. Subcommittee for Consumers and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1982 with Business ethics categories.
Consumer Protection
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Author : Council of Europe. Working Party on Misleading Advertising
language : en
Publisher:
Release Date : 1972
Consumer Protection written by Council of Europe. Working Party on Misleading Advertising and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1972 with Advertising laws categories.
Federal Deceptive Practices And Misleading Advertising Law
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Author : Warren Pengilley
language : en
Publisher:
Release Date : 1987
Federal Deceptive Practices And Misleading Advertising Law written by Warren Pengilley and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1987 with Law categories.
Consumer Protection Misleading Advertising And Unfair Trade Practices
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Author :
language : en
Publisher:
Release Date : 1992
Consumer Protection Misleading Advertising And Unfair Trade Practices written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1992 with Constitutional amendments categories.
Deception In The Marketplace
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Author : David M. Boush
language : en
Publisher: Routledge
Release Date : 2015-12-22
Deception In The Marketplace written by David M. Boush and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-12-22 with Business & Economics categories.
This is the first scholarly book to fully address the topics of the psychology of deceptive persuasion in the marketplace and consumer self-protection. Deception permeates the American marketplace. Deceptive marketing harms consumers’ health, welfare and financial resources, reduces people’s privacy and self-esteem, and ultimately undermines trust in society. Individual consumers must try to protect themselves from marketers’ misleading communications by acquiring personal marketplace deception-protection skills that go beyond reliance on legal or regulatory protections. Understanding the psychology of deceptive persuasion and consumer self-protection should be a central goal for future consumer behavior research. The authors explore these questions. What makes persuasive communications misleading and deceptive? How do marketing managers decide to prevent or practice deception in planning their campaigns? What skills must consumers acquire to effectively cope with marketers’ deception tactics? What does research tell us about how people detect, neutralize and resist misleading persuasion attempts? What does research suggest about how to teach marketplace deception protection skills to adolescents and adults? Chapters cover theoretical perspectives on deceptive persuasion; different types of deception tactics; how deception-minded marketers think; prior research on how people cope with deceptiveness; the nature of marketplace deception protection skills; how people develop deception protection skills in adolescence and adulthood; prior research on teaching consumers marketplace deception protection skills; and societal issues such as regulatory frontiers, societal trust, and consumer education practices. This unique book is intended for scholars and researchers. It should be essential reading for upper level and graduate courses in consumer behavior, social psychology, communication, and marketing. Marketing practitioners and marketplace regulators will find it stimulating and authoritative, as will social scientists and educators who are concerned with consumer welfare.
How To Avoid Misleading Advertising
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Author : Canada. Consumer and Corporate Affairs Canada
language : en
Publisher:
Release Date : 1983
How To Avoid Misleading Advertising written by Canada. Consumer and Corporate Affairs Canada and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1983 with Deceptive advertising categories.
Consumer Protection
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Author : Laurence P. Feldman
language : en
Publisher:
Release Date : 1976
Consumer Protection written by Laurence P. Feldman and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1976 with Reference categories.
Advertising Regulation
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Author : S.S. Kaptan
language : en
Publisher: Sarup & Sons
Release Date : 2003
Advertising Regulation written by S.S. Kaptan and has been published by Sarup & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Advertising laws categories.
Consumer Protection Law Developments
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Author : August Horvath
language : en
Publisher: American Bar Association
Release Date : 2009
Consumer Protection Law Developments written by August Horvath and has been published by American Bar Association this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Business & Economics categories.