Corporate Communications In Construction


Corporate Communications In Construction
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Corporate Communications In Construction


Corporate Communications In Construction
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Author : Chris Preece
language : en
Publisher: Wiley-Blackwell
Release Date : 1998-11-16

Corporate Communications In Construction written by Chris Preece and has been published by Wiley-Blackwell this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998-11-16 with Technology & Engineering categories.


Corporate communications--the way a firm relates to its clients, suppliers, shareholders, competitors and staff--has never been more important. More sophisticated and demanding clients, together with increased competition, have meant that construction firms need to build a sustainable corporate image to support marketing efforts. Corporate communications is a vital management function that needs to be planned in sync with the organisation's objectives and strategies. Until recently, however, the construction industry paid little attention to this aspect of management. This text shows how corporate communication processes and techniques can be managed more effectively, and examines how the general principles can be adapted to the dynamic and often turbulent environment of construction.



Communication In Construction


Communication In Construction
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Author : Andrew Dainty
language : en
Publisher: Routledge
Release Date : 2007-01-24

Communication In Construction written by Andrew Dainty and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-01-24 with Architecture categories.


This book offers practical guidance on possible solutions to communication problems, featuring a number of examples related to the construction industry.



The Communicating Company


The Communicating Company
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Author : Hartmut Hübner
language : en
Publisher: Springer Science & Business Media
Release Date : 2007-03-21

The Communicating Company written by Hartmut Hübner and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-03-21 with Business & Economics categories.


Most research on corporate communication has concentrated on positivist approaches, leading to a limited view. This book reviews extant corporate communication theory from discourse and strategy-as-practice perspectives, expanding the picture by more communicational aspects. It proposes an integrative framework of alternative corporate communication as a key contribution to corporate communication theory.



Introduction To Corporate Communication


Introduction To Corporate Communication
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Author : Charu Lata Singh
language : en
Publisher: Taylor & Francis
Release Date : 2021-12-30

Introduction To Corporate Communication written by Charu Lata Singh and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-12-30 with Business & Economics categories.


This book examines the evolution of corporate communication in the recent past in the context of the rapidly changing contemporary business environment in India. Using several case studies, it illustrates the growing need for small and large businesses to recognize and form a direct connection with their stakeholders and further explains the effective ways through which specific business requirements are realized by communication managers. The book explores the greater dependency and function of multiple media strategies and their challenges. It also offers various theoretical and practical insights into the successful integration of diverse communication and marketing strategies like employee communication, investor relations, corporate social responsibility and philanthropy, branding, crisis management, and corporate ethics and governance, among others. Lucid and comprehensive, this book will be an essential read for students and scholars of corporate communications, business management, media and communication studies, public relations, and marketing, as well as communication and marketing practitioners.



Corporate Communications


Corporate Communications
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Author : Lars Thoeger Christensen
language : en
Publisher: SAGE
Release Date : 2008-02-28

Corporate Communications written by Lars Thoeger Christensen and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-02-28 with Business & Economics categories.


The field of corporate communications describes the practices organizations use to communicate as coherent corporate `bodies'. Drawing on the metaphor of the body and on a variety of theories and disciplines the text challenges the idealized notion that organizations can and should communicate as unified wholes. The authors pose important questions such as: - Where does the central idea of corporate communications come from? - What are the underlying assumptions of most corporate communications practices? - What are the organizational and ethical challenges of attempting truly `corporate' communication? Clearly written with international vignettes and executive briefings, this book shows that in a complex world the management of communication needs to embrace multiple opinions and voices. Rewarding readers with a deeper understanding of corporate communications, the text will be a `must read' for advanced undergraduates, graduate students, and scholars, in the arenas of corporate communications, organizational communication, employee relations, marketing, public relations and corporate identity management. Practitioners in these areas will be provoked to re-examine their assumptions and habits.



The Power Of Corporate Communication


The Power Of Corporate Communication
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Author : Paul A Argenti
language : en
Publisher: McGraw Hill Professional
Release Date : 2002-06-28

The Power Of Corporate Communication written by Paul A Argenti and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-06-28 with Business & Economics categories.


Strategies for clear communication in today's muddled corporate environment Corporate communication involves much more than just motivating employees and dispensing good PR. It represents a tool to be leveragedand a process to be mastered. The Power of Corporate Communication shows managers and executives how to communicate effectively with fellow employees from the mailroom to the boardroom, and even between organizations and across industries. Fully accessible and refreshingly nonacademic, it creates an easy-to-follow map of the world of corporate communication, with workplace-tested approaches for addressing common challenges. Written by two leaders in today's corporate communication fieldPaul Argenti is the author of 1994's groundbreaking Corporate CommunicationThe Power of Corporate Communication is replete with careful analyses and real-world examples and case studies from leading organizations including Sony, Coca-Cola, and GE.



The Role Of Corporate Communication In Building Trust In Leadership


The Role Of Corporate Communication In Building Trust In Leadership
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Author : J. R. Allert
language : en
Publisher:
Release Date : 1997

The Role Of Corporate Communication In Building Trust In Leadership written by J. R. Allert and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Business communication categories.




Raising The Corporate Umbrella


Raising The Corporate Umbrella
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Author : Philip J. Kitchen
language : en
Publisher: Springer
Release Date : 2001-09-04

Raising The Corporate Umbrella written by Philip J. Kitchen and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-09-04 with Business & Economics categories.


Corporate communications are now hugely important in the success of companies and organisations. Using cases and examples from companies such as The Body Shop, Texaco, Johnson & Johnson, BP Oil & British Airways the authors introduce the framework necessary to analyse corporate communications strategies and provide clear practical guidelines for successful implementation. A must for anyone involved in corporate communications, public relations or public affairs, especially those working in multi-national or global organisations.



Communication In Construction


Communication In Construction
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Author : Andrew Dainty
language : en
Publisher: Routledge
Release Date : 2007-01-24

Communication In Construction written by Andrew Dainty and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-01-24 with Architecture categories.


Communication within project-based environments presents special challenges. This is especially true within the construction industry, where interaction tends to be characterised by unfamiliar groups of people coming together for short periods before disbanding to work on other endeavours. This book examines communication at a number of levels ranging from interpersonal interactions between project participants to corporate communication between organizations. Several non-typical perspectives on the process of communication are introduced to encourage the reader to think about communication in a more innovative manner. The combination of differing perspectives illustrates the diversity of communication problems facing those working within project-based environments. Practical guidance is provided on possible solutions to communication problems, and a number of examples and case studies are presented.



Construction Business Development


Construction Business Development
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Author : Christopher Preece
language : en
Publisher: Routledge
Release Date : 2007-03-30

Construction Business Development written by Christopher Preece and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-03-30 with Architecture categories.


Construction Business Development is the first book to provide an insight into business development strategies, tools and techniques in construction. This edited text combines academic research with the broad industrial experience of construction business development professionals and marketing consultants. It uses illustrations and case studies in addressing current and future challenges and opportunities in a highly competitive business environment. This practical book will help construction managers learn how to turn clients into loyal customers.