Creating Business Superfans
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Creating Business Superfans
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Author : Frederick Dudek
language : en
Publisher:
Release Date : 2023-02-11
Creating Business Superfans written by Frederick Dudek and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-02-11 with categories.
Whether you're a solopreneur, small to a mid-sized business owner, and looking for more success in your business - this playbook will provide you with the guidance and tools to convert your customers, employees, and business alliance partners into a team of raving business superfans. Imagine having a squad of superfans passionately promoting your business that generates tangible benefits in attracting rocking referrals and positive reviews of your products/services. They're your biggest advocates, who will collectively promote you to everyone they know, resulting in rock-star sales success. Frederick Dudek, a multi-million-dollar international sales & marketing executive with over 30+ years of experience, shares his twelve, time-tested approaches to achieve consistent, inexpensive, and repeatable results for your business. Learn from old forgotten and new practical methods that you can easily put into play, to keep your teams' enthusiasm by leveraging the superfans' scorecard as your compass to maintain your all-star team for years to come!
Superfans
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Author : Pat Flynn
language : en
Publisher: Get Smart Books
Release Date : 2019-08-13
Superfans written by Pat Flynn and has been published by Get Smart Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-08-13 with Brand choice categories.
"Want to create a brand that will stand the test of time? Want to build a business that will last, one made to withstand the onslaught of competition, the whims of algorithmic changes, and the unscrupulous efforts of trolls and hackers? The key isn't the best technology, the diverse revenue stream, or the biggest marketing budget. The key is people. If you want to build a business and brand that can't be foiled, you need to cultivate aficionados who will sing your praises, have your back when things get tough, and buy everything you create. You need superfans"--Dust jacket flap
Creating Superfans
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Author : Brittany Hodak
language : en
Publisher: Page Two
Release Date : 2023-01-10
Creating Superfans written by Brittany Hodak and has been published by Page Two this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-01-10 with Business & Economics categories.
Superfans aren’t just for pop stars and NBA teams. What if your customers loved your brand the way Swifties love Taylor or Drake loves the Raptors? In Creating Superfans, entrepreneur, keynote speaker, and fan-engagement guru Brittany Hodak shares the proprietary five-step SUPER Fan System she developed running successful campaigns and products for globally known brands including Walmart, Disney, Amazon, Katy Perry, the Boston Red Sox, and more. With her trademark mix of humor and sharp business insights, she combines entertaining stories from her years of working with major stars like Dolly Parton and KISS with case studies of familiar brands and companies to illustrate the effective and easy-to-master system for transforming customers into passionate advocates of your brand. You’ll learn how to: - define, understand, and share your own unique brand story - better capture, understand, and utilize customer feedback - connect your brand’s story to your individual customers’ stories - make exceeding customer expectations business-as-usual - regularly earn and capitalize on customer referrals You’ll also get checklists, exercises, and easy-to-implement tools that will have you building your very own legion of superfans right away. Whether you’re launching a career as a recording artist, running a tech startup, or helming a hundred-year-old brand, you, too, can tap into the power of superfandom.
Super Fans
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Author : Purdeep Sangha,
language : en
Publisher:
Release Date : 2017-07-05
Super Fans written by Purdeep Sangha, and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-07-05 with categories.
You don't have to be an amazing marketing or sales person to grow your business. What if you could launch your business to a level beyond your dreams and never have to worry about losing customers again? Imagine having your existing customers transform into loyal SUPER FANS, who rave about you and your business. You will discover the secrets of creating Super Fans, which is a strategy that is taking average business owners to the top as leaders in their market.
The Curve
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Author : Nicholas Lovell
language : en
Publisher: Penguin UK
Release Date : 2013-10-03
The Curve written by Nicholas Lovell and has been published by Penguin UK this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-10-03 with Business & Economics categories.
The Curve by Nicholas Lovell is a breakthrough business idea: Chris Anderson's The Long Tail meets Seth Godin's Purple Cow The Curve is a new way of doing business and of seeing the world. For most of the last century, companies strived to sell more and more products at uniform prices. But the future of business is about variation: tailoring products for customers of all stripes, and letting your biggest fans spend as much as they like on things they value. The Curve shows us not to be afraid of giving some things away for free. The internet helps you forge direct relationships with a vast global audience, and take them on a journey from freeloaders into superfans. Value lies in how you make people feel, by building communities, bespoke products and experiences. Small numbers of high spenders are enough to fuel a profitable business. In games, free is becoming the norm, but some people now spend hundreds or thousands of dollars playing a single game. You can already see the Curve transforming areas like music, books and film, and it will rapidly spread to the physical world as 3D printing becomes reality. With stories drawn from artists, toymakers, sports, food, manufacturing and more, The Curve is nothing short of a business thinking revolution. 'An astute and perceptive guide to the new rules for making money in a radically disrupted internet economy. This book deserves to be a hit' -David Rowan, editor, WIRED Nicholas Lovell is an author and consultant who helps companies embrace the transformative power of the internet. His blog, GAMESbrief, is read by those seeking to learn how digital is transforming gaming - and how to apply that knowledge to other industries. His clients have included Firefly, nDreams and Square Enix (creators of Tomb Raider), as well as Channel 4 and IPC Media. His articles have appeared in TechCrunch, Wired, and the Wall Street Journal. He lives in London. @nicholaslovell www.nicholaslovell.com
Superfandom
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Author : Zoe Fraade-Blanar
language : en
Publisher: Profile Books
Release Date : 2017-04-06
Superfandom written by Zoe Fraade-Blanar and has been published by Profile Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-04-06 with Business & Economics categories.
Fandom isn't a noun, it's a verb. Fans create; they engage; they discuss. From comics to clothing, boundaries between fans and creators are blurring, and in this new fandom-based economy, it's clear: consumers may buy a product, but it is fans who can make or break it. An essential guide to the fan-fuelled future, Superfandom explores the explosion of fandom and its transformative impact on culture and business. In chapters centred on illuminating case studies, experts Zoe Fraade-Blanar and Aaron Glazer delve into the history, sociology and psychology of fan culture, and how it can change the way business works. With them we visit Disneyland, drink Frida Kahlo branded margaritas, meet the fans who rebelled when Polaroid discontinued its film, and find out how fan-modding of Grand Theft Auto adds value to the game. The internet allows direct access to this world: businesses can talk directly to their fans, hear their needs and desires, and react in real time. But while the benefits of this relationship can be huge, businesses that exploit or ignore fan bases do so at their peril. It can be very easy to get fan engagement wrong - as IKEA found out when it tried to shut down a fan site. Practical, investigative and reflective, Superfandom is a compelling and convincing exploration of the subject, and an indispensable guide to the brave new world of tech-fuelled fandom.
Create Your Own Superfans
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Author : Niels Vandecasteele
language : en
Publisher: Lannoo Meulenhoff - Belgium
Release Date : 2022-04-12
Create Your Own Superfans written by Niels Vandecasteele and has been published by Lannoo Meulenhoff - Belgium this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-04-12 with Business & Economics categories.
How can you turn your customers into ambassadors for your brand? How can you map out your own network? How can you achieve maximum results with limited resources? Ambassadorship is the best way to predict the future growth and success of your company. Google, Tesla and Apple all use ambassadorship to ensure their continued expansion. It is a highly valuable and effective marketing channel that can be actively used by companies of all sizes to achieve the most remarkable results. Create your own superfans is a clear and practical guidebook for successfully dealing with all matters related to ambassadors, recommendations and word-of-mouth advertising. A series of concrete cases, fascinating stories and useful tips will allow you to discover just how powerful ambassador marketing truly is and how you can ensure that your customers and your employees talk positively about your company and recommend it to others.
Lean In
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Author : Sheryl Sandberg
language : en
Publisher: Knopf
Release Date : 2013-03-11
Lean In written by Sheryl Sandberg and has been published by Knopf this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-03-11 with Biography & Autobiography categories.
The #1 international best seller In Lean In, Sheryl Sandberg reignited the conversation around women in the workplace. Sandberg is chief operating officer of Facebook and coauthor of Option B with Adam Grant. In 2010, she gave an electrifying TED talk in which she described how women unintentionally hold themselves back in their careers. Her talk, which has been viewed more than six million times, encouraged women to “sit at the table,” seek challenges, take risks, and pursue their goals with gusto. Lean In continues that conversation, combining personal anecdotes, hard data, and compelling research to change the conversation from what women can’t do to what they can. Sandberg provides practical advice on negotiation techniques, mentorship, and building a satisfying career. She describes specific steps women can take to combine professional achievement with personal fulfillment, and demonstrates how men can benefit by supporting women both in the workplace and at home. Written with humor and wisdom, Lean In is a revelatory, inspiring call to action and a blueprint for individual growth that will empower women around the world to achieve their full potential.
Will It Fly
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Author : Pat Flynn
language : en
Publisher: Flynndustries, LLC
Release Date : 2016
Will It Fly written by Pat Flynn and has been published by Flynndustries, LLC this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016 with Entrepreneurship categories.
The author shares a series of tests along with insights from entrepreneurs on how to investigate the viability of a new business idea before trying to launch the business.
Musicpreneur
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Author : Paul Bethune
language : en
Publisher:
Release Date : 2019-04-12
Musicpreneur written by Paul Bethune and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-04-12 with Poetry categories.
These poems chronicle the quest for love, fulfillment, and meaning along the road marked with many detours, pitfalls, and challenges to be overcome. For the poet, these come in day-to-day experiences of joys, sorrows, exaltations, and tribulations recounted in poems that are at times reflective, direct, passionate, and searingly honest.