Exploring The Media
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Exploring The Media
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Author : Barbara Connell
language : en
Publisher:
Release Date : 2010
Exploring The Media written by Barbara Connell and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Mass media categories.
"A wealth of well-researched and informative material.... I'd suggest investing in half-a-dozen copies for the library or the media] department, and encouraging students to buy their own copy... and I'd like to congratulate Auteur for providing a text which offers friendly and well-presented guidance."--PoV In this new edition of Auteur's highly successful introductory textbook, expert instructors and examiners revise, update, and expand key entries. Exploring the Media unpacks media's core concepts and develops students' analytical, research, and production skills. As with the first edition, the text maintains its three-part structure. The first section, entitled "Approaching the Media," covers the major concepts of media studies--genre, narrative, representation, and audience--as they take shape in various forms of media, and it includes a new section on ethnicity. The second section, "Media Industries," evaluates (now revised) case studies of television programs, computer games, films, magazines, and advertising, and adds new coverage of the music industry, newspapers, and radio. The third section, "Researching, Creating, and Evaluating Your Own Media Products," has been reworked entirely to reflect recent changes in technology, audience, and production.
Exploring Media Research
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Author : Andy Ruddock
language : en
Publisher: SAGE
Release Date : 2017-08-21
Exploring Media Research written by Andy Ruddock and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-08-21 with Social Science categories.
From Donald Trump’s use of Twitter, to social media mourning, to cyber-bullying: the evidence of media influence today is all around us. As such, good media research is more important than ever, and crucially, is something all students can and should do. Exploring Media Research is an eye-opening exploration of what it means to understand and do media research today. Carefully balancing theory and practice, Andy Ruddock demystifies the process, showing you don’t need huge amounts of time or money to do meaningful media analysis. The book: Introduces students to the scope and seriousness of media influence Shows them how to tie their own interests to academic concepts and research issues Explains how to use this understanding to develop proper research questions Translates key theoretical concepts into actual research methods students can use to explore the media texts, events, markets and professionals that interest them. Bringing theory to life throughout with a range of contemporary case studies, Exploring Media Research is a thoughtful and practical guide to gathering and analysing media data. It is essential reading for students of media, communication and cultural studies.
Exploring Media Culture
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Author : Michael R. Real
language : en
Publisher: SAGE
Release Date : 1996-09-26
Exploring Media Culture written by Michael R. Real and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996-09-26 with Language Arts & Disciplines categories.
'A beautifully written, intellectually challenging, and highly readable exploration of the mysteries of contemporary mass media and popular culture. Real does a masterful job of empowering his readers. Students will find this book fascinating, and in some cases terrifying' - Arthur Asa Berger, San Francisco State University
Studying The Media
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Author : Tim O'Sullivan
language : en
Publisher: Hodder Education
Release Date : 1994
Studying The Media written by Tim O'Sullivan and has been published by Hodder Education this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994 with Social Science categories.
Studying the Media provides an accessible and stimulating introduction to the main subject areas of media studies. Written from a media/cultural studies perspective, it covers the principal areas of the syllabus: media history, forms and analyses, representations, audiences, institutions and production, and media practice. The needs of students are borne in mind at all points: key concepts are carefully introduced, using distinctive and contemporary examples, backed up with a wide selection of enjoyable exercises and activities. Students are given a foundation framework to build on, after which suggestions for future reading offer them guidelines for further research and analysis.
Exploring Mass Media For A Changing World
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Author : Ray A Hiebert
language : en
Publisher: Routledge
Release Date : 2017-10-23
Exploring Mass Media For A Changing World written by Ray A Hiebert and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-23 with Language Arts & Disciplines categories.
Beautifully written and class tested, Exploring Mass Media for a Changing World provides a comprehensive but modestly priced text around which instructors can develop a customized teaching package. Written for introductory courses, it covers essential information students need in order to understand the media, the mass communication process, and the role of media in society. It summarizes basic, generally agreed-upon principles, theories, significant historical events, and essential facts, but does so in a tightly written, readable style. Taken together, this information can be thought of as a minimum repertoire that all citizens of the "information age" need in order to become literate consumers and users of mass communication. Features include: *Historical Framework--For ease of comprehension, media processes and individual media are placed in historical context to show their technological evolution and the effects of those changes on society. *Organization--The first seven chapters deal with the evolution of communication theories and processes common to all media. The next five deal with specific media in the chronological order in which they became mass media. Chapters 13 and 14 introduce two non-media institutions (advertising and public relations) whose exploration is essential in order to understand how mass media functions in our society. Finally, chapter 15 returns to the theme of technological evolution and its effects on society with an in-depth discussion of the internet. *Flexibility--Because it is concise, affordable, and comprehensive, it can be used either as a stand-alone text in mass media courses or as part of an instructional package in courses where mass communication is one of several major units. *Themes--The following themes are introduced early and carried throughout: (a) the evolution of media technology and its effects on society, (b) the global and culture-bound characteristics of mass media, and (c) the need for media literacy in the 21st century. *Supplements--An accompanying instructor's manual begins with a chapter-length essay on teaching the mass media course then offers the following items for each chapter: topical outline and key vocabulary; key ideas to be emphasized and pitfalls to be avoided; discussion questions; objective and essay test items; and both print and nonprint resources for further study.
Mass Media And Health
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Author : Kim Walsh-Childers
language : en
Publisher: Routledge
Release Date : 2016-12-01
Mass Media And Health written by Kim Walsh-Childers and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-12-01 with Language Arts & Disciplines categories.
Mass Media and Health: Examining Media Impact on Individuals and the Health Environment covers media health influences from a variety of angles, including the impact on individual and public health, the intentionality of these effects, and the nature of the outcomes. Author Kim Walsh-Childers helps readers understand the influence that mass media has on an individual’s health beliefs and, in turn, their behaviors. She explains how public health policy can be affected, altering the environment in which a community’s members make choices, and discusses the unintentional health effects of mass media, examining them through the strategic lens of news framing and advocacy campaigns. Written for students across a variety of disciplines, Mass Media and Health will serve as primary reading for courses examining the broader view of mass media and health impacts, as well as providing supplemental reading for courses on health communication, public health campaigns, health journalism, and media effects.
Discovering Media Literacy
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Author : Renee Hobbs
language : en
Publisher: Corwin Press
Release Date : 2013-07-16
Discovering Media Literacy written by Renee Hobbs and has been published by Corwin Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-07-16 with Language Arts & Disciplines categories.
Give digital kids a voice! Today’s kids are digital natives, but what’s the best way to help them become empowered and responsible communicators across different media? Discover insights and strategies specific to reaching children ages 5-12 in this guide from a nationally-acclaimed media literacy program. Readers will find: Thought-provoking lesson plans that reach students of all backgrounds and abilities Use of a wide range of technology tools, including the Internet, video, and mobile apps, An emphasis on online safety and development of essential critical thinking skills Materials for teacher professional development
Exploring Media Discourse
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Author : Myra Macdonald
language : en
Publisher: Bloomsbury USA
Release Date : 2003-03-28
Exploring Media Discourse written by Myra Macdonald and has been published by Bloomsbury USA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-03-28 with Social Science categories.
The concept of discourse is immensely useful in analysing media texts. Yet it is often seen as primarily a linguistic tool. This book explores the ways in which it can be used for media studies, especially for understanding the interplay between verbal and visual signification in today's media.
Exploring The Role Of Social Media In Transnational Advocacy
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Author : Endong, Floribert Patrick C.
language : en
Publisher: IGI Global
Release Date : 2018-03-31
Exploring The Role Of Social Media In Transnational Advocacy written by Endong, Floribert Patrick C. and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-03-31 with Political Science categories.
Emerging digital technologies are playing an increasingly significant role in advancing citizen-based support all over the world. They have become tools used for protest movements, and in the establishment organizations use in campaigning. Exploring the Role of Social Media in Transnational Advocacy is an essential reference source for the latest scholarly research on the various dimensions of new technology platforms, highlighting the use in citizen-enabled, social advocacy campaigns. Featuring extensive coverage on a broad range of topics such as virtual communities, e-health, and e-government, this book is ideally designed for academicians, researchers, students, and policy makers seeking current research on different aspects of social media in campaigns.
Exploring The Relationship Between Media Libraries And Archives
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Author : Chisita, Collence Takaingenhamo
language : en
Publisher: IGI Global
Release Date : 2018-09-21
Exploring The Relationship Between Media Libraries And Archives written by Chisita, Collence Takaingenhamo and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-09-21 with Language Arts & Disciplines categories.
New forms of digitalization and digital media technologies are positively and negatively disrupting the free flow of information preservation. These new technologies are revolutionizing the way messages are transmitted and breaking the traditional monopolization of information by well-established institutions. Exploring the Relationship Between Media, Libraries, and Archives provides emerging research on new digital trends in information preservation, origination, and sharing. While highlighting the current shift in information sharing from institutional archives to digital platforms, readers will learn how media, librarians, and archivists reinvent their processes to meet the ever-progressing needs of users. This book is an ideal resource for librarians, archivists, information preservers, and media professionals aiming to find a balance among the use of media, new digital technologies, libraries, and archives in preserving and furthering information sharing.