Globalization And Localization The Chinese Perspective
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Globalization And Localization
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Author : Zhenglai Deng
language : en
Publisher: World Scientific
Release Date : 2012
Globalization And Localization written by Zhenglai Deng and has been published by World Scientific this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Business & Economics categories.
The aim of this book is to provide the international readership a collection of articles authored by Chinese scholars on the subject of globalization and localization. In a world where no country is an island isolated from others, globalization is bound to be contested, debated, and de- and re-constructed at different levels across the international community. For this very reason, it is important to present this concept as developed, interpreted and discussed by the Chinese community. The scope of book is broad, ranging from theoretical reflection to more concrete opinions given by the Chinese academic community, and finally to case studies on globalization and localization. It includes eleven articles by leading Chinese scholars in the past decades.
Globalization And Localization The Chinese Perspective
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Author : Zhenglai Deng
language : en
Publisher: World Scientific
Release Date : 2011-11-29
Globalization And Localization The Chinese Perspective written by Zhenglai Deng and has been published by World Scientific this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-11-29 with Political Science categories.
The aim of this book is to provide the international readership a collection of articles authored by Chinese scholars on the subject of globalization and localization. In a world where no country is an island isolated from others, globalization is bound to be contested, debated, and de- and re-constructed at different levels across the international community. For this very reason, it is important to present this concept as developed, interpreted and discussed by the Chinese community.The scope of book is broad, ranging from theoretical reflection to more concrete opinions given by the Chinese academic community, and finally to case studies on globalization and localization. It includes eleven articles by leading Chinese scholars in the past decades.
Translation Globalisation And Localisation
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Author : Wang Ning
language : en
Publisher: Multilingual Matters
Release Date : 2008-03-28
Translation Globalisation And Localisation written by Wang Ning and has been published by Multilingual Matters this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-03-28 with Language Arts & Disciplines categories.
The global/local distinction has changed significantly, and the topic has been heatedly debated in literary and cultural as well as translation scholarship. In this age of globalisation, the traditional definition of translation has been altered. In the present anthology, translation is viewed as a cultural and political practice, and accordingly translation studies is based on a heightened awareness of global/local tensions in translation and of its moderating and transforming impact on local cultural paradigms. All the essays in this anthology deal with issues of translation from a cultural and theoretic perspective with regard to tensions and conflicts between global and local interests and values. No matter how different their approaches may seem, the essays are thematically integrated to discuss translation in a dialectical framework: either “globalising” Chinese issues internationally, or “localising” general and international issues domestically.
Migration Indigenization And Interaction
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Author : Leo Suryadinata
language : en
Publisher: World Scientific
Release Date : 2011
Migration Indigenization And Interaction written by Leo Suryadinata and has been published by World Scientific this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Political Science categories.
Pt. 1. Migration and globalization. ch. 1. Migration, localization and cultural exchange : global perspectives of Chinese overseas. ch. 2. Three cultures of migration. ch. 3. The Huagong, the Huashang and the diaspora -- pt. 2. North America. ch. 4. Immigrants from China to Canada : issues of supply and demand of human capital. ch. 5. Deconstructing parental involvement : Chinese immigrants in Canada. ch. 6. Migration, ethnicity and citizenry of Chinese Americans in selected regions of the US -- pt. 3. South and Southeast Asia. ch. 7. Territory and centrality among the Chinese in Kolkata. ch. 8. Examining the demographic developments relating to the ethnic Chinese in Vietnam since 1954. ch. 9. Integration, indigenization, hybridization and localization of the ethnic Chinese minority in the Philippines. ch. 10. Elephant vs. tiger : a comparative analysis of entrepreneurship of two prominent Southeast Asian beer corporations -- pt. 4. China and Chinese overseas. ch. 11. Migration and China's urban reading public : shifting representations of overseas Chinese in Shanghai's Dongfang Zazhi (Eastern Miscellany) 1904-1948. ch. 12. Return Chinese migrants or Canadian diaspora? Exploring the experience of Chinese Canadians in China
The Routledge Handbook Of Translation And Politics
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Author : Jonathan Evans
language : en
Publisher: Routledge
Release Date : 2018-04-19
The Routledge Handbook Of Translation And Politics written by Jonathan Evans and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-04-19 with Language Arts & Disciplines categories.
The Routledge Handbook of Translation and Politics presents the first comprehensive, state of the art overview of the multiple ways in which ‘politics’ and ‘translation’ interact. Divided into four sections with thirty-three chapters written by a roster of international scholars, this handbook covers the translation of political ideas, the effects of political structures on translation and interpreting, the politics of translation and an array of case studies that range from the Classical Mediterranean to contemporary China. Considering established topics such as censorship, gender, translation under fascism, translators and interpreters at war, as well as emerging topics such as translation and development, the politics of localization, translation and interpreting in democratic movements, and the politics of translating popular music, the handbook offers a global and interdisciplinary introduction to the intersections between translation and interpreting studies and politics. With a substantial introduction and extensive bibliographies, this handbook is an indispensable resource for students and researchers of translation theory, politics and related areas.
The Routledge Handbook Of Translation And Methodology
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Author : Federico Zanettin
language : en
Publisher: Routledge
Release Date : 2022-03-10
The Routledge Handbook Of Translation And Methodology written by Federico Zanettin and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-03-10 with Language Arts & Disciplines categories.
The Routledge Handbook of Translation and Methodology provides a comprehensive overview of methodologies in translation studies, including both well-established and more recent approaches. The Handbook is organised into three sections, the first of which covers methodological issues in the two main paradigms to have emerged from within translation studies, namely skopos theory and descriptive translation studies. The second section covers multidisciplinary perspectives in research methodology and considers their application in translation research. The third section deals with practical and pragmatic methodological issues. Each chapter provides a summary of relevant research, a literature overview, critical issues and topics, recommendations for best practice, and some suggestions for further reading. Bringing together over 30 eminent international scholars from a wide range of disciplinary and geographical backgrounds, this Handbook is essential reading for all students and scholars involved in translation methodology and research.
Cross Cultural Communication Of Chinese Brands
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Author : Jingyun Zhang
language : en
Publisher: Springer Nature
Release Date : 2024-05-31
Cross Cultural Communication Of Chinese Brands written by Jingyun Zhang and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-05-31 with Business & Economics categories.
This book presents theoretical insights into key aspects of Chinese brand cross-cultural communication, such as psychological distance, implicit context, brand narrative and influence of bridge crowds.This book applies the psychological distance theory of communication to study the psychological distance strategy of cross-cultural communication of Chinese brands from macro and micro perspectives, and proposes to resolve cultural differences by adjusting psychological distance. Based on the above theories,the authors construct the cross-cultural communication strategy model for Chinese brands, in which the following models have been proposed, such as the stages of globalization for Chinese brands, Internationalization of Chinese Enterprises (general as well as several application models).Chapter IX includes five cases studies, including Huawei, CRRC Yongji, COFCO, Yili Thailand and the " Walking Lunar New Year's Eve Dinner" project, which represent four types of brands: high-end equipment, fast moving consumer goods, high technology and cultural activities brand.This book not only provides readers with a broader understanding of brand cross-cultural communication research, but also offers practical suggestions for companies in emerging market countries , especially Chinese enterprises that are undergoing brand globalization.
Chinese Perspectives On Global Governance And China
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Author :
language : en
Publisher: BRILL
Release Date : 2021-10-25
Chinese Perspectives On Global Governance And China written by and has been published by BRILL this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-10-25 with Political Science categories.
The acceleration of globalization and the rise of China are among the most important events in the 21st century. Globalization is a double-edged sword for human society. There is a strong belief among the international community that global governance is the most effective solution to most of our global problems. In this volume Chinese scholars contribute to the study of global governance by exploring ways to effectively face the tough challenges brought by globalization, such as economic prosperity, environmental issues, and global security.
Translating China
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Author : Xuanmin Luo
language : en
Publisher: Multilingual Matters
Release Date : 2009-11-25
Translating China written by Xuanmin Luo and has been published by Multilingual Matters this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-11-25 with Language Arts & Disciplines categories.
Translation has been instrumental in opening the door between China and the rest of the world from ancient times to the present day, and has helped facilitate cultural exchange and the sharing of knowledge. This book makes and important contribution to the study of translation into and from Chinese. A wide range of topics are covered, such as Chinese canonization of Buddhism, Chinese cultural identity and authenticity in translation, Chinese poetry, opera, politics and ideology in translation, and the individual contributions made by translators to modernity and globalisation. The analyses and arguments offered by the authors make this book a must read for anyone interested in translation from a Chinese perspective.
Mo Yan In Context
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Author : Angelica Duran
language : en
Publisher: Purdue University Press
Release Date : 2014-11-01
Mo Yan In Context written by Angelica Duran and has been published by Purdue University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-11-01 with Literary Criticism categories.
In 2012 the Swedish Academy announced that Mo Yan had received the Nobel Prize in Literature for his work that "with hallucinatory realism merges folk tales, history, and the contemporary." The announcement marked the first time a resident of mainland China had ever received the award. This is the first English-language study of the Chinese writer's work and influence, featuring essays from scholars in a range of disciplines, from both China and the United States. Its introduction, twelve articles, and epilogue aim to deepen and widen critical discussions of both a specific literary author and the globalization of Chinese literature more generally. The book takes the "root-seeking" movement with which Mo Yan's works are associated as a metaphor for its organizational structure. The four articles of "Part I: Leaves" focus on Mo Yan's works as world literature, exploring the long shadow his works have cast globally. Howard Goldblatt, Mo Yan's English translator, explores the difficulties and rewards of interpreting his work, while subsequent articles cover issues such as censorship and the "performativity" associated with being a global author. "Part II: Trunk" explores the nativist core of Mo Yan's works. Through careful comparative treatment of related historical events, the five articles in this section show how specific literary works intermingle with China's national and international politics, its mid-twentieth-century visual culture, and its rich religious and literary conventions, including humor. The three articles in "Part III: Roots" delve into the theoretical and practical extensions of Mo Yan's works, uncovering the vibrant critical and cultural systems that ground Eastern and Western literatures and cultures. Mo Yan in Context concludes with an epilogue by sociologist Fenggang Yang, offering a personal and globally aware reflection on the recognition Mo Yan's works have received at this historical juncture.