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Author by : Ellen Lupton Languange Used : en Release Date : 2014-04-15 Publisher by : Chronicle Books ISBN : 9781616893446 File Size : 42,6 Mb Total Download : 215
How do designers get ideas? Many spend their time searching for clever combinations of forms, fonts, and colors inside the design annuals and monographs of other designers' work. For those looking to challenge the cut-and-paste mentality there are few resources that are both informative and inspirational. In Graphic Design: The New Basics, Ellen Lupton, best-selling author of such books as Thinking with Type and Design It Yourself, and design educator Jennifer Cole Phillips refocus design instruction on the study of the fundamentals of form in a critical, rigorous way informed by contemporary
Author by : Ellen Lupton Languange Used : en Release Date : 2008-03-20 Publisher by : Princeton Architectural Press ISBN : 1568987021 File Size : 40,5 Mb Total Download : 698
This guide aims to move students away from a cut-and-paste mentality and refocus design instruction on the fundamentals of form (starting from such basics as point and line) in a critical, rigorous way informed by contemporary media, theory and software systems.
Author by : Ellen Lupton Languange Used : en Release Date : 2015-07-14 Publisher by : Chronicle Books ISBN : 9781616894559 File Size : 48,8 Mb Total Download : 211
Our bestselling introduction to graphic design is now available in a revised and updated edition. In Graphic Design: The New Basics, bestselling author Ellen Lupton (Thinking with Type, Type on Screen) and design educator Jennifer Cole Phillips explain the key concepts of visual language that inform any work of design, from logo or letterhead to a complex website. Through visual demonstrations and concise commentary, students and professionals explore the formal elements of twodimensional design, such as point, line, plane, scale, hierarchy, layers, and transparency. This revised edition repla
Author by : Ellen Lupton Languange Used : en Release Date : 2011-07-27 Publisher by : Princeton Architectural Press ISBN : 1568989792 File Size : 42,9 Mb Total Download : 200
Creativity is more than an inborn talent; it is a hard-earned skill, and like any other skill, it improves with practice. Graphic Design Thinking: How to Define Problems, Get Ideas, and Create Form explores a variety of informal techniques ranging from quick, seat-of-the-pants approaches to more formal research methods for stimulating fresh thinking, and ultimately arriving at compelling and viable solutions. In the style with which author Ellen has come to been known hands-on, up-close approach to instructional design writing brainstorming techniques are grouped around the three basic phases