Marketing Intelligent Systems Using Soft Computing
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Marketing Intelligent Systems Using Soft Computing
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Author : Jorge Casillas
language : en
Publisher: Springer Science & Business Media
Release Date : 2010-09-30
Marketing Intelligent Systems Using Soft Computing written by Jorge Casillas and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-09-30 with Computers categories.
Dr. Jay Liebowitz Orkand Endowed Chair in Management and Technology University of Maryland University College Graduate School of Management & Technology 3501 University Boulevard East Adelphi, Maryland 20783-8030 USA jliebowitz@umuc. edu When I first heard the general topic of this book, Marketing Intelligent Systems or what I’ll refer to as Marketing Intelligence, it sounded quite intriguing. Certainly, the marketing field is laden with numeric and symbolic data, ripe for various types of mining—data, text, multimedia, and web mining. It’s an open laboratory for applying numerous forms of intelligentsia—neural networks, data mining, expert systems, intelligent agents, genetic algorithms, support vector machines, hidden Markov models, fuzzy logic, hybrid intelligent systems, and other techniques. I always felt that the marketing and finance domains are wonderful application areas for intelligent systems, and this book demonstrates the synergy between marketing and intelligent systems, especially soft computing. Interactive advertising is a complementary field to marketing where intelligent systems can play a role. I had the pleasure of working on a summer faculty f- lowship with R/GA in New York City—they have been ranked as the top inter- tive advertising agency worldwide. I quickly learned that interactive advertising also takes advantage of data visualization and intelligent systems technologies to help inform the Chief Marketing Officer of various companies. Having improved ways to present information for strategic decision making through use of these technologies is a great benefit.
Marketing Intelligent Systems Using Soft Computing
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Author : Jorge Casillas
language : en
Publisher: Springer
Release Date : 2010-10-05
Marketing Intelligent Systems Using Soft Computing written by Jorge Casillas and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-10-05 with Computers categories.
Dr. Jay Liebowitz Orkand Endowed Chair in Management and Technology University of Maryland University College Graduate School of Management & Technology 3501 University Boulevard East Adelphi, Maryland 20783-8030 USA jliebowitz@umuc. edu When I first heard the general topic of this book, Marketing Intelligent Systems or what I’ll refer to as Marketing Intelligence, it sounded quite intriguing. Certainly, the marketing field is laden with numeric and symbolic data, ripe for various types of mining—data, text, multimedia, and web mining. It’s an open laboratory for applying numerous forms of intelligentsia—neural networks, data mining, expert systems, intelligent agents, genetic algorithms, support vector machines, hidden Markov models, fuzzy logic, hybrid intelligent systems, and other techniques. I always felt that the marketing and finance domains are wonderful application areas for intelligent systems, and this book demonstrates the synergy between marketing and intelligent systems, especially soft computing. Interactive advertising is a complementary field to marketing where intelligent systems can play a role. I had the pleasure of working on a summer faculty f- lowship with R/GA in New York City—they have been ranked as the top inter- tive advertising agency worldwide. I quickly learned that interactive advertising also takes advantage of data visualization and intelligent systems technologies to help inform the Chief Marketing Officer of various companies. Having improved ways to present information for strategic decision making through use of these technologies is a great benefit.
Applications Of Soft Computing For The Web
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Author : Rashid Ali
language : en
Publisher: Springer
Release Date : 2018-01-08
Applications Of Soft Computing For The Web written by Rashid Ali and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-01-08 with Computers categories.
This book discusses the applications of different soft computing techniques for the web-based systems and services. The respective chapters highlight recent developments in the field of soft computing applications, from web-based information retrieval to online marketing and online healthcare. In each chapter author endeavor to explain the basic ideas behind the proposed applications in an accessible format for readers who may not possess a background in these fields. This carefully edited book covers a wide range of new applications of soft computing techniques in Web recommender systems, Online documents classification, Online documents summarization, Online document clustering, Online market intelligence, Web usage profiling, Web data extraction, Social network extraction, Question answering systems, Online health care, Web knowledge management, Multimedia information retrieval, Navigation guides, User profiles extraction, Web-based distributed information systems, Web security applications, Internet of Things Applications and so on. The book is aimed for researchers and practitioner who are engaged in developing and applying intelligent systems principles for solving real-life problems. Further, it has been structured so that each chapter can be read independently of the others.
Soft Computing In Machine Learning
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Author : Sang-Yong Rhee
language : en
Publisher: Springer
Release Date : 2014-07-08
Soft Computing In Machine Learning written by Sang-Yong Rhee and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-07-08 with Technology & Engineering categories.
As users or consumers are now demanding smarter devices, intelligent systems are revolutionizing by utilizing machine learning. Machine learning as part of intelligent systems is already one of the most critical components in everyday tools ranging from search engines and credit card fraud detection to stock market analysis. You can train machines to perform some things, so that they can automatically detect, diagnose, and solve a variety of problems. The intelligent systems have made rapid progress in developing the state of the art in machine learning based on smart and deep perception. Using machine learning, the intelligent systems make widely applications in automated speech recognition, natural language processing, medical diagnosis, bioinformatics, and robot locomotion. This book aims at introducing how to treat a substantial amount of data, to teach machines and to improve decision making models. And this book specializes in the developments of advanced intelligent systems through machine learning. It consists of 11 contributions that features illumination change detection, generator of electronic educational publications, intelligent call triage system, recognition of rocks at uranium deposits, graphics processing units, mathematical model of hit phenomena, selection and mutation in genetic algorithm, hands and arms motion estimation, application of wavelet network, Kanizsa triangle illusion, and support vector machine regression. Also, it describes how to apply the machine learning for the intelligent systems. This edition is published in original, peer reviewed contributions covering from initial design to final prototypes and verifications.
Hybrid Intelligent Systems For Pattern Recognition Using Soft Computing
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Author : Patricia Melin
language : en
Publisher: Springer
Release Date : 2010-11-30
Hybrid Intelligent Systems For Pattern Recognition Using Soft Computing written by Patricia Melin and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-11-30 with Computers categories.
This monograph describes new methods for intelligent pattern recognition using soft computing techniques including neural networks, fuzzy logic, and genetic algorithms. Hybrid intelligent systems that combine several soft computing techniques are needed due to the complexity of pattern recognition problems. Hybrid intelligent systems can have different architectures, which have an impact on the efficiency and accuracy of pattern recognition systems, to achieve the ultimate goal of pattern recognition. This book also shows results of the application of hybrid intelligent systems to real-world problems of face, fingerprint, and voice recognition. This monograph is intended to be a major reference for scientists and engineers applying new computational and mathematical tools to intelligent pattern recognition and can be also used as a textbook for graduate courses in soft computing, intelligent pattern recognition, computer vision, or applied artificial intelligence.
Management Intelligent Systems
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Author : Jorge Casillas
language : en
Publisher: Springer Science & Business Media
Release Date : 2012-07-11
Management Intelligent Systems written by Jorge Casillas and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-07-11 with Technology & Engineering categories.
The 2012 International Symposium on Management Intelligent Systems is believed to be the first international forum to present and discuss original, rigorous and significant contributions on Artificial Intelligence-based (AI) solutions—with a strong, practical logic and, preferably, with empirical applications—developed to aid the management of organizations in multiple areas, activities, processes and problem-solving; i.e., what we propose to be named as Management Intelligent Systems (MiS). The three-day event aimed to bring together researchers interested in this promising interdisciplinary field who came from areas as varied as management, marketing, and business in general, computer science, artificial intelligence, statistics, etc. This volume presents the proceedings of these activities in a collection of contributions with many original approaches. They address diverse Management and Business areas of application such as decision support, segmentation of markets, CRM, product design, service personalization, organizational design, e-commerce, credit scoring, workplace integration, innovation management, business database analysis, workflow management, location of stores, etc. A wide variety of AI techniques have been applied to these areas such as multi-objective optimization and evolutionary algorithms, classification algorithms, ant algorithms, fuzzy rule-based systems, intelligent agents, Web mining, neural networks, Bayesian models, data warehousing, rough sets, etc. The symposium was organized by the Soft Computing and Intelligent Information Systems Research Group (http://sci2s.ugr.es) of the University of Granada (Spain) and the Bioinformatics, Intelligent System and Educational Technology Research Group (http://bisite.usal.es/) of the University of Salamanca (Spain). The present edition is held in Salamanca (Spain) on July 11-13, 2012.
Handbook Of Research On Novel Soft Computing Intelligent Algorithms
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Author : Pandian Vasant
language : en
Publisher: IGI Global
Release Date : 2013-08-31
Handbook Of Research On Novel Soft Computing Intelligent Algorithms written by Pandian Vasant and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-08-31 with Technology & Engineering categories.
"This book explores emerging technologies and best practices designed to effectively address concerns inherent in properly optimizing advanced systems, demonstrating applications in areas such as bio-engineering, space exploration, industrial informatics, information security, and nuclear and renewable energies"--Provided by publisher.
Applied Intelligent Systems
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Author : John Fulcher
language : en
Publisher: Springer
Release Date : 2012-10-16
Applied Intelligent Systems written by John Fulcher and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10-16 with Technology & Engineering categories.
Humans have always been hopeless at predicting the future...most people now generally agree that the margin of viability in prophecy appears to be 1 ten years. Even sophisticated research endeavours in this arena tend to go 2 off the rails after a decade or so. The computer industry has been particularly prone to bold (and often way off the mark) predictions, for example: ‘I think there is a world market for maybe five computers’ Thomas J. Watson, IBM Chairman (1943), ‘I have traveled the length and breadth of this country and talked with the best people, and I can assure you that data processing is a fad that won’t last out the year’ Prentice Hall Editor (1957), ‘There is no reason why anyone would want a computer in their home’ Ken Olsen, founder of DEC (1977) and ‘640K ought to be enough for anybody’ Bill Gates, CEO Microsoft (1981). 3 The field of Artificial Intelligence – right from its inception – has been particularly plagued by ‘bold prediction syndrome’, and often by leading practitioners who should know better. AI has received a lot of bad press 4 over the decades, and a lot of it deservedly so. How often have we groaned in despair at the latest ‘by the year-20xx, we will all have...(insert your own particular ‘hobby horse’ here – e. g.
Soft Computing And Intelligent Systems Design
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Author : Fakhreddine O. Karray
language : en
Publisher: Addison Wesley Longman
Release Date : 2004
Soft Computing And Intelligent Systems Design written by Fakhreddine O. Karray and has been published by Addison Wesley Longman this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Computers categories.
Traditional artificial intelligence (AI) techniques are based around mathematical techniques of symbolic logic, with programming in languages such as Prolog and LISP invented in the 1960s. These are referred to as "crisp" techniques by the soft computing community. The new wave of AI methods seeks inspiration from the world of biology, and is being used to create numerous real-world intelligent systems with the aid of soft computing tools. These new methods are being increasingly taught at the upper end of the curriculum, sometimes as an adjunct to traditional AI courses, and sometimes as a replacement for them. Where a more radical approach is taken and the course is being taught at an introductory level, we have recently published Negnevitsky's book. Karray and Silva will be suitable for the majority of courses which will be found at an advanced level. Karray and de Silva cover the problem of control and intelligent systems design using soft-computing techniques in an integrated manner. They present both theory and applications, including industrial applications, and the book contains numerous worked examples, problems and case studies. Covering the state-of-the-art in soft-computing techniques, the book gives the reader sufficient knowledge to tackle a wide range of complex systems for which traditional techniques are inadequate.
Soft Computing And Its Applications In Business And Economics
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Author : Rafik Aziz Aliev
language : en
Publisher: Springer
Release Date : 2012-08-10
Soft Computing And Its Applications In Business And Economics written by Rafik Aziz Aliev and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-08-10 with Computers categories.
"Soft Computing and its Applications in Business and Economics," or SC-BE for short, is a work whose importance is hard to exaggerate. Authored by leading contributors to soft computing and its applications, SC-BE is a sequel to an earlier book by Professors R. A. Aliev and R. R. Aliev, "Soft Computing and Its Applications," World Scientific, 200l. SC-BE is a self-contained exposition of the foundations of soft computing, and presents a vast compendium of its applications to business, finance, decision analysis and economics. One cannot but be greatly impressed by the wide variety of applications - applications ranging from use of fuzzy logic in transportation and health case systems, to use of a neuro-fuzzy approach to modeling of credit risk in trading, and application of soft computing to e-commerce. To view the contents of SC-BE in a clearer perspective, a bit of history is in order. In science, as in other realms of human activity, there is a tendency to be nationalistic - to commit oneself to a particular methodology and relegate to a position of inferiority or irrelevance all alternative methodologies. As we move further into the age of machine intelligence and automated reasoning, we run into more and more problems which do not lend themselves to solution through the use of our favorite methodology.