Mastering Data Mining
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Mastering Data Mining The Art And Science Of Customer Relationship Management
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Author : Michael J. A. Berry
language : en
Publisher:
Release Date : 2008-09-01
Mastering Data Mining The Art And Science Of Customer Relationship Management written by Michael J. A. Berry and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-09-01 with categories.
Special Features: · Best-in-class data mining techniques for solving critical problems in all areas of business· Explains how to pick the right data mining techniques for specific problems· Shows how to perform analysis and evaluate results· Features real-world examples from across various industry sectors· Companion Web site with updates on data mining products and service providers About The Book: Companies have invested in building data warehouses to capture vast amounts of customer information. The payoff comes with mining or getting access to the data within this information gold mine to make better business decisions. Readers and reviewers loved Berry and Linoff's first book, Data Mining Techniques, because the authors so clearly illustrate practical techniques with real benefits for improved marketing and sales. Mastering Data Mining takes off from there-assuming readers know the basic techniques covered in the first book, the authors focus on how to best apply these techniques to real business cases. They start with simple applications and work up to the most powerful and sophisticated examples over the course of about 20 cases. (Ralph Kimball used this same approach in his highly successful Data Warehouse Toolkit). As with their first book, Mastering Data Mining is sufficiently technical for database analysts, but is accessible to technically savvy business and marketing managers. It should also appeal to a new breed of database marketing managers.
Mastering Data Mining The Art And Science Of Customer Relationship Management
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Author : Michael J. A. Berry
language : en
Publisher:
Release Date : 2000
Mastering Data Mining The Art And Science Of Customer Relationship Management written by Michael J. A. Berry and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with Customer relations categories.
Mastering Data Mining Techniques
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Author : Dhaanyalakshmi Ahuja
language : en
Publisher: Educohack Press
Release Date : 2025-01-03
Mastering Data Mining Techniques written by Dhaanyalakshmi Ahuja and has been published by Educohack Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-01-03 with Computers categories.
The illustrations in this book are created by “Team Educohack”. Mastering Data Mining Techniques is your comprehensive guide to extracting valuable insights from corporate databases. This book demonstrates how data mining has evolved into an essential tool for modern business, with updates and revisions to all chapters, plus new additions. We provide clear explanations of complex topics using concise language, minimizing jargon and formulas. Technical subjects are illustrated with real-world examples and case studies, offering practical tips for marketing analysts, business managers, and data mining professionals. We cover linear and logistic regression, clustering methods, and an overview of data mining applications, establishing a business context and methodologies common to all projects. Data mining is a crucial step in the KDD process, used for conceptual explanations, related analysis, model construction, data clustering, and time-series trend modeling. We emphasize the importance of measures of interest, detailing their relevance and guiding the data mining process. The book also explores data warehousing and multidimensional databases as interlayers between data sources, allowing integration of online analytical processing and data mining. Starting with an overview of data warehousing concepts, we propose an integrated OLAM architecture.
Mastering Data Mining
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Author : Berry
language : en
Publisher:
Release Date : 2000
Mastering Data Mining written by Berry and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with Marketing categories.
Mastering Data Analysis With R
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Author : Gergely Daróczi
language : en
Publisher:
Release Date : 2015
Mastering Data Analysis With R written by Gergely Daróczi and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015 with Data mining categories.
Gain sharp insights into your data and solve real-world data science problems with R--from data munging to modeling and visualizationAbout This Book* Handle your data with precision and care for optimal business intelligence* Restructure and transform your data to inform decision-making* Packed with practical advice and tips to help you get to grips with data miningWho This Book Is ForIf you are a data scientist or R developer who wants to explore and optimize your use of R's advanced features and tools, this is the book for you. A basic knowledge of R is required, along with an understanding of database logic.What You Will Learn* Connect to and load data from R's range of powerful databases* Successfully fetch and parse structured and unstructured data* Transform and restructure your data with efficient R packages* Define and build complex statistical models with glm* Develop and train machine learning algorithms* Visualize social networks and graph data* Deploy supervised and unsupervised classification algorithms* Discover how to visualize spatial data with RIn DetailR is an essential language for sharp and successful data analysis. Its numerous features and ease of use make it a powerful way of mining, managing, and interpreting large sets of data. In a world where understanding big data has become key, by mastering R you will be able to deal with your data effectively and efficiently.This book will give you the guidance you need to build and develop your knowledge and expertise. Bridging the gap between theory and practice, this book will help you to understand and use data for a competitive advantage.Beginning with taking you through essential data mining and management tasks such as munging, fetching, cleaning, and restructuring, the book then explores different model designs and the core components of effective analysis. You will then discover how to optimize your use of machine learning algorithms for classification and recommendation systems beside the traditional and more recent statistical methods.Style and approachCovering the essential tasks and skills within data science, Mastering Data Analysis provides you with solutions to the challenges of data science. Each section gives you a theoretical overview before demonstrating how to put the theory to work with real-world use cases and hands-on examples.
Data Mining Techniques
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Author : Michael J. A. Berry
language : en
Publisher: John Wiley & Sons
Release Date : 2004-04-09
Data Mining Techniques written by Michael J. A. Berry and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004-04-09 with Business & Economics categories.
Many companies have invested in building large databases and data warehouses capable of storing vast amounts of information. This book offers business, sales and marketing managers a practical guide to accessing such information.
Mastering Social Media Mining With R
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Author : Sharan Kumar Ravindran
language : en
Publisher: Packt Publishing Ltd
Release Date : 2015-09-23
Mastering Social Media Mining With R written by Sharan Kumar Ravindran and has been published by Packt Publishing Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-09-23 with Computers categories.
Extract valuable data from your social media sites and make better business decisions using R About This Book Explore the social media APIs in R to capture data and tame it Employ the machine learning capabilities of R to gain optimal business value A hands-on guide with real-world examples to help you take advantage of the vast opportunities that come with social media data Who This Book Is For If you have basic knowledge of R in terms of its libraries and are aware of different machine learning techniques, this book is for you. Those with experience in data analysis who are interested in mining social media data will find this book useful. What You Will Learn Access APIs of popular social media sites and extract data Perform sentiment analysis and identify trending topics Measure CTR performance for social media campaigns Implement exploratory data analysis and correlation analysis Build a logistic regression model to detect spam messages Construct clusters of pictures using the K-means algorithm and identify popular personalities and destinations Develop recommendation systems using Collaborative Filtering and the Apriori algorithm In Detail With an increase in the number of users on the web, the content generated has increased substantially, bringing in the need to gain insights into the untapped gold mine that is social media data. For computational statistics, R has an advantage over other languages in providing readily-available data extraction and transformation packages, making it easier to carry out your ETL tasks. Along with this, its data visualization packages help users get a better understanding of the underlying data distributions while its range of "standard" statistical packages simplify analysis of the data. This book will teach you how powerful business cases are solved by applying machine learning techniques on social media data. You will learn about important and recent developments in the field of social media, along with a few advanced topics such as Open Authorization (OAuth). Through practical examples, you will access data from R using APIs of various social media sites such as Twitter, Facebook, Instagram, GitHub, Foursquare, LinkedIn, Blogger, and other networks. We will provide you with detailed explanations on the implementation of various use cases using R programming. With this handy guide, you will be ready to embark on your journey as an independent social media analyst. Style and approach This easy-to-follow guide is packed with hands-on, step-by-step examples that will enable you to convert your real-world social media data into useful, practical information.
Mastering Data Mining
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Author : Cybellium
language : en
Publisher: Cybellium Ltd
Release Date :
Mastering Data Mining written by Cybellium and has been published by Cybellium Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on with Computers categories.
Uncover Hidden Insights and Patterns in Your Data Are you ready to delve into the fascinating realm of data mining? "Mastering Data Mining" is your ultimate guide to unlocking the potential of extracting hidden insights and patterns from your data. Whether you're a data scientist aiming to uncover valuable information or a business professional seeking to make informed decisions, this book equips you with the knowledge and techniques to master the art of data mining. Key Features: 1. Journey into Data Mining: Immerse yourself in the world of data mining, understanding its significance, methodologies, and applications. Build a solid foundation that empowers you to extract meaningful insights from complex datasets. 2. Data Exploration and Preparation: Master the art of data exploration and preparation. Learn how to clean, transform, and preprocess data for effective mining. 3. Exploratory Data Analysis: Delve into exploratory data analysis techniques. Explore visualization, statistical summaries, and data profiling to gain a deeper understanding of your dataset. 4. Supervised Learning Techniques: Uncover the power of supervised learning techniques. Learn how to build predictive models for classification and regression tasks, enabling you to make accurate predictions. 5. Unsupervised Learning and Clustering: Discover unsupervised learning and clustering methods. Explore techniques for grouping similar data points and identifying hidden patterns without predefined labels. 6. Association Rule Mining: Master association rule mining for uncovering relationships in data. Learn how to identify frequent itemsets and extract valuable associations. 7. Text and Web Mining: Explore text and web mining techniques. Learn how to extract insights from textual data and discover patterns in web-based information. 8. Time Series Mining: Delve into time series mining for analyzing sequential data. Learn how to forecast trends, identify anomalies, and make predictions based on temporal patterns. 9. Data Mining Tools and Algorithms: Uncover a range of data mining tools and algorithms. Explore classic algorithms and modern techniques for various data mining tasks. 10. Real-World Applications: Gain insights into real-world use cases of data mining across industries. From customer segmentation to fraud detection, explore how organizations leverage data mining for strategic advantage. Who This Book Is For: "Mastering Data Mining" is an indispensable resource for data scientists, analysts, and business professionals who want to excel in uncovering insights from data. Whether you're new to data mining or seeking advanced techniques, this book will guide you through the intricacies and empower you to harness the full potential of data mining. © 2023 Cybellium Ltd. All rights reserved. www.cybellium.com
Mastering Text Mining With R
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Author : Ashish Kumar
language : en
Publisher: Packt Publishing Ltd
Release Date : 2016-12-28
Mastering Text Mining With R written by Ashish Kumar and has been published by Packt Publishing Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-12-28 with Computers categories.
Master text-taming techniques and build effective text-processing applications with R About This Book Develop all the relevant skills for building text-mining apps with R with this easy-to-follow guide Gain in-depth understanding of the text mining process with lucid implementation in the R language Example-rich guide that lets you gain high-quality information from text data Who This Book Is For If you are an R programmer, analyst, or data scientist who wants to gain experience in performing text data mining and analytics with R, then this book is for you. Exposure to working with statistical methods and language processing would be helpful. What You Will Learn Get acquainted with some of the highly efficient R packages such as OpenNLP and RWeka to perform various steps in the text mining process Access and manipulate data from different sources such as JSON and HTTP Process text using regular expressions Get to know the different approaches of tagging texts, such as POS tagging, to get started with text analysis Explore different dimensionality reduction techniques, such as Principal Component Analysis (PCA), and understand its implementation in R Discover the underlying themes or topics that are present in an unstructured collection of documents, using common topic models such as Latent Dirichlet Allocation (LDA) Build a baseline sentence completing application Perform entity extraction and named entity recognition using R In Detail Text Mining (or text data mining or text analytics) is the process of extracting useful and high-quality information from text by devising patterns and trends. R provides an extensive ecosystem to mine text through its many frameworks and packages. Starting with basic information about the statistics concepts used in text mining, this book will teach you how to access, cleanse, and process text using the R language and will equip you with the tools and the associated knowledge about different tagging, chunking, and entailment approaches and their usage in natural language processing. Moving on, this book will teach you different dimensionality reduction techniques and their implementation in R. Next, we will cover pattern recognition in text data utilizing classification mechanisms, perform entity recognition, and develop an ontology learning framework. By the end of the book, you will develop a practical application from the concepts learned, and will understand how text mining can be leveraged to analyze the massively available data on social media. Style and approach This book takes a hands-on, example-driven approach to the text mining process with lucid implementation in R.
Data Mining Techniques With Mastering Data Mining Set
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Author : Michael J. A. Berry
language : en
Publisher: Wiley
Release Date : 2003-05-28
Data Mining Techniques With Mastering Data Mining Set written by Michael J. A. Berry and has been published by Wiley this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-05-28 with Computers categories.