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Multimodality In The Built Environment


Multimodality In The Built Environment
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Multimodality In The Built Environment


Multimodality In The Built Environment
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Author : Louise J. Ravelli
language : en
Publisher: Routledge
Release Date : 2015-11-19

Multimodality In The Built Environment written by Louise J. Ravelli and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-11-19 with Language Arts & Disciplines categories.


This book provides an extended exploration of the multimodal analysis of spatial (three-dimensional) texts of the built environment, culminating in a holistic approach termed Spatial Discourse Analysis (SpDA). Based on existing frameworks of multimodal analysis, this book applies, adapts, and extends these frameworks to spatial texts. The authors argue that choices in spatial design create meanings about what we perceive and how we can or should behave within spatial texts, influence how we feel in and about those spaces, and enable these texts to function as coherent wholes. Importantly, a spatial text, once built, is also a resource which is then used, and an essential aspect of understanding these texts is to consider what users themselves contribute to the meaning potential of these texts. The book takes the metafunctional approach familiar from Systemic-Functional Linguistics (SFL) and foregrounds each metafunction in turn (textual, interpersonal, experiential, and logical), in relation to the detailed analysis of a particular spatial text.



Multimodality In Architecture


Multimodality In Architecture
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Author : Ju Hyun Lee
language : en
Publisher: Springer Nature
Release Date : 2024-01-12

Multimodality In Architecture written by Ju Hyun Lee and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-01-12 with Technology & Engineering categories.


This book examines multimodality in architecture and its impacts on collaborative, technical and educational processes or systems. Multimodality is becoming increasingly critical in contemporary architectural practice and education. Creative design teams face new challenges when they embrace new modes of communication, technology, and knowledge development processes. From diverse online modes of communication to shared digital environments, generative AI and advanced hardware solutions, new modes of information creation, sharing, and application are changing the ways architects and designers work. The book presents new research which empowers international researchers and designers to work more effectively in a diverse range of digital environments. Whether the readers are architects, teachers, students, or scholars, this book provides critical insights and practical tools for understanding and optimising processes in architecture and design.



Handbook Of Political Discourse


Handbook Of Political Discourse
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Author : Piotr Cap
language : en
Publisher: Edward Elgar Publishing
Release Date : 2023-02-14

Handbook Of Political Discourse written by Piotr Cap and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-02-14 with Political Science categories.


Synthesising diverse research avenues for politics, discourse, and political discourse, this cutting-edge Handbook examines the formative traditions, current theoretical and methodological landscape, and genres and domains over which political discourse extends.



Visual And Multimodal Research In Organization And Management Studies


Visual And Multimodal Research In Organization And Management Studies
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Author : Markus Höllerer
language : en
Publisher: Routledge
Release Date : 2019-02-21

Visual And Multimodal Research In Organization And Management Studies written by Markus Höllerer and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-02-21 with Business & Economics categories.


This volume brings together two hitherto disparate domains of scholarly inquiry: organization and management studies on the one hand, and the study of visual and multimodal communication on the other. Within organization and management studies it has been recognized that organizational reality and communication are becoming increasingly visual, and, more generally, multimodal, whether in digital form or otherwise. Within multimodality studies it has been noted that many forms of contemporary communication are deeply influenced by organizational and managerial communication, as formerly formal and bureaucratic types of communication increasingly adopt promotional language and multimodal document presentation. Visual and Multimodal Research in Organization and Management Studies integrates these two domains of research in a way that will benefit both. In particular, it conceptually and empirically connects recent insights from visual and multimodality studies to ongoing discussions in organization and management theory. Throughout, the book shows how a visual/multimodal lens enriches and extends what we already know about organization, organizations, and practices of organizing, but also how concepts from organization and management studies can be highly productive in further developing insights on visual and multimodal communication. Due to its essentially interdisciplinary objectives, the book will prove inspiring for academics and scholars of management, the sociology of organizations as well as related disciplines such as applied linguistics and visual studies.



Beyond The Visual


Beyond The Visual
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Author : Frank Serafini
language : en
Publisher: Teachers College Press
Release Date : 2022

Beyond The Visual written by Frank Serafini and has been published by Teachers College Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022 with Education categories.


Beyond the Visual is a survey of contemporary approaches to researching a wide range of visual and multimodal phenomena. Building on his earlier book, Reading the Visual, Serafini shares resources for conducting multimodal research across the social sciences. Beginning with a comprehensive overview of the theoretical foundations that support the analytical frameworks, the text is organized into two parts—texts and objects, events and spaces—with corresponding analytical approaches. Examples and outlines are provided to help novice and experienced researchers conduct their own studies. Vignettes by some of the most renowned scholars in the field of multimodality research take the reader behind the scenes of various projects to experience the thoughts and decisions that go into conceptualizing and applying the analytical frameworks presented in the book. This resource will enable both students and experienced scholars to acquire new research skills and designs resulting in more rigorous, high-quality research. Book Features: Assists researchers and educators to make better connections among theoretical orientations, analytical frameworks, and research designs. Showcases 16 models for conducting research on visual and multimodal phenomena across a variety of social, virtual, and physical contexts. Provides examples of how eminent researchers conceive, design, initiate, and conduct their studies. Explores the research methods cited in the author’s previous book, Reading the Visual.



Introducing Multimodality


Introducing Multimodality
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Author : Carey Jewitt
language : en
Publisher: Taylor & Francis
Release Date : 2025-03-24

Introducing Multimodality written by Carey Jewitt and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-03-24 with Language Arts & Disciplines categories.


This accessible introduction to multimodality illuminates the potential of multimodal research for understanding the ways in which people communicate. Readers will become familiar with the key concepts and methods in various domains while learning how to engage critically with the notion of multimodality. Now fully revised to engage with new research, include new case studies and present a more global outlook, the book challenges widely held assumptions about language and presents the practical steps involved in setting up a multimodal study, including: formulating research questions collecting research materials assessing and developing methods of transcription considering the ethical dimensions of multimodal research With a wide range of examples, clear practical support and a glossary of terms, Introducing Multimodality is the ideal reference for undergraduate and postgraduate students in multimodality, semiotics, applied linguistics and media and communication studies. Online materials including an updated study guide, exercises and links to relevant resources are available on the Student and Instructor website at www.routledge.com/cw/jewitt and the Routledge Language and Communication Portal.



The Semiotics Of Movement In Space


The Semiotics Of Movement In Space
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Author : Robert James McMurtrie
language : en
Publisher: Taylor & Francis
Release Date : 2016-12-01

The Semiotics Of Movement In Space written by Robert James McMurtrie and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-12-01 with Language Arts & Disciplines categories.


The Semiotics of Movement in Space explores how people move through buildings and interact with objects in space. Focusing on visitors to the Museum of Contemporary Art in Sydney, McMurtrie analyses and interprets movement and space relations to highlight new developments and applications of spatial semiotics as he proposes that people’s movement options have the potential to transform the meaning of a particular space. He illustrates people’s interaction with microcamera footage of people’s movement through the museum from a first-person point of view, thereby providing an alternative, complementary perspective on how buildings are actually used. The book offers effective tools for practitioners to analyse people’s actual and potential movement patterns to rethink spatial design options from a semiotic perspective. The applicability of the semiotic principles developed in this book is demonstrated by examining movement options in a restaurant and a café, with the hope that the principles can be developed and applied to other sites of displays such as shopping centres and transportation hubs. This book should appeal to scholars of visual communication, semiotics, multimodal discourse analysis and visitor studies.



Building Children S Worlds


Building Children S Worlds
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Author : Torsten Schmiedeknecht
language : en
Publisher: Taylor & Francis
Release Date : 2023-03-28

Building Children S Worlds written by Torsten Schmiedeknecht and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-03-28 with Architecture categories.


Children are the future architects, clients and users of our buildings. The kinds of architectural worlds they are exposed to in picturebooks during their formative years may be assumed to influence how they regard such architecture as adults. Contemporary urban environments the world over represent the various stages of modernism in architecture. This book reads that history through picturebooks and considers the kinds of national identities and histories they construct. Twelve specialist essays from international scholars address questions such as: Is modern architecture used to construct specific narratives of childhood? Is it taken to support ‘negative’ narratives of alienation on the one hand and ‘positive’ narratives of happiness on the other? Do images of modern architecture support ideas of ‘community’? Reinforce ‘family values’? If so, what kinds of architecture, community and family? How is modern architecture placed vis-à-vis the promotion of diversity (ethnic, religious, gender etc.)? How might the use of architecture in comic strips or the presence of specific kinds of building in fiction aimed at younger adults be related to the groundwork laid in picturebooks for younger readers? This book reveals what stories are told about modern architecture and shows how those stories affect future attitudes towards and expectations of the built environment.



Multimodality Studies In International Contexts


Multimodality Studies In International Contexts
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Author : Liliana Vásquez Rocca
language : en
Publisher: Taylor & Francis
Release Date : 2023-12-21

Multimodality Studies In International Contexts written by Liliana Vásquez Rocca and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-12-21 with Language Arts & Disciplines categories.


This collection responds to the need for theoretically informed and methodologically grounded empirical research on the global transformations in multimodal human communication and social practices in light of recent widespread change. The volume highlights the need to expand on the established approaches--Social Semiotics, Multimodal Discourse Analysis, and Multimodal (Inter)action Analysis--by complementing them with other analytical frameworks to better understand the impact of unprecedented global challenges, such as Covid-19, on the way humans communicate and make use of meaning-making resources. Bringing together established and emergent scholars from a variety of geographical, cultural, and linguistic contexts, the collection presents studies from both the Global North and Global South, including South Africa, Latin America, Brazil, and the Caribbean, to showcase new perspectives in multimodality research. This innovative book will be of interest to students and scholars in multimodality, social semiotics, and discourse analysis.



Multimodality Meaning And Institutions


Multimodality Meaning And Institutions
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Author : Markus A. Höllerer
language : en
Publisher: Emerald Group Publishing
Release Date : 2017-12-06

Multimodality Meaning And Institutions written by Markus A. Höllerer and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-12-06 with Business & Economics categories.


This volume focuses on the relationship between different modes in the emergence, diffusion, maintenance, and/or challenge of social meanings and institutions. The contributions demonstrate the potential of multimodal approaches to advance the design of rigorous methods of analysis for the study of multimodal communicative practices.