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Perception Of Crowding At Retail Stores


Perception Of Crowding At Retail Stores
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Perception Of Crowding At Retail Stores


Perception Of Crowding At Retail Stores
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Author : Ahmed Alawadhi
language : en
Publisher:
Release Date : 2014

Perception Of Crowding At Retail Stores written by Ahmed Alawadhi and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014 with Electronic dissertations categories.


In the retail business, retailers invest a great deal of time and money to attract more customers into the store; however, a crowded store can cause lasting negative effects. Researchers have noted that when customers infer difficulty in their shopping experience due to crowding condition, they react with negative emotions leading them to unfavorable in-store shopping behavior such as spending less money than planned or leaving the store without making a purchase. Retail designers are capable of controlling the negative effects of perceived crowding through store design to diminish the feelings of being crowded. However, literature with empirical knowledge on the role of design pertaining to crowding in a retail context is limited. The aim of this study is 1) to explore the influence of retail design on consumers' perceived crowding and its impact on behavioral responses, and 2) examine the influence of emotional reactions generated from the crowding condition perceived during the shopping experience. The issue of crowding was explored in this study using virtual reality, a technology capable of simulating realistic, controlled environments with an engaging experience and reactions similar to real environments. I predicted that the negative impact of crowding on customers' subsequence responses to engage in shopping activities can be resolved through the physical configuration of a store. I further hypothesized that the influence of perceived crowding is dominated by the consumers' emotions which, in turn, lead their behavioral responses. To examine these hypotheses, a between-subject experiment was designed and conducted on college students. A virtual stimulus was constructed of a department store with a combination of physical design factors, particularly store layout and ceiling height, under variations of crowding levels. Results of the current study suggest that the type of store layout had a weighty role where approach intentions were greater at stores with grid-based layout than those at the free-form layout stores. The influence of store layout extended to emotions as well where free-form layout was a main contributor in decreasing the subjects' emotions. The results indicate that the height of the ceiling, especially a lower one, is capable of manipulating the negative impact of perceived crowding. The findings suggest that an overcrowded goods setting evoke negative emotional state, which as a result lead to complaining behavior. The findings supported the mediating role of emotions, particularly pleasure and satisfaction, to directly influence the relationship between perceived crowding and approach intentions. This research contributes to multiple literatures with new knowledge about crowding and design factors, provides valuable insights for retail managers and retail designers, and offers suggestions for future research with the application of virtual reality simulation as a valid, nonintrusive method in assessing the effectiveness of designed environments.



The Effects Of Temperature Music And Density On The Perception Of Crowding And Shopping Behavior Of Consumers In A Retail Environment


The Effects Of Temperature Music And Density On The Perception Of Crowding And Shopping Behavior Of Consumers In A Retail Environment
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Author : John Edwin Timmerman
language : en
Publisher:
Release Date : 1981

The Effects Of Temperature Music And Density On The Perception Of Crowding And Shopping Behavior Of Consumers In A Retail Environment written by John Edwin Timmerman and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1981 with Consumers categories.




Retail Crowding


Retail Crowding
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Author : Ayse Sevgin Eroglu
language : en
Publisher:
Release Date : 1985

Retail Crowding written by Ayse Sevgin Eroglu and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1985 with Crowding stress categories.




Perceived Retail Crowding And Shopping Satisfaction


Perceived Retail Crowding And Shopping Satisfaction
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Author : Sevgin A. Eroglu
language : en
Publisher:
Release Date : 2005

Perceived Retail Crowding And Shopping Satisfaction written by Sevgin A. Eroglu and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with categories.




The Effects Of Store Physical Environment On Perceived Crowding And Shopping Behavior


The Effects Of Store Physical Environment On Perceived Crowding And Shopping Behavior
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Author : Jiunn-Ger Li
language : en
Publisher:
Release Date : 2004

The Effects Of Store Physical Environment On Perceived Crowding And Shopping Behavior written by Jiunn-Ger Li and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Retail trade categories.




Retail In A New World


Retail In A New World
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Author : Eleonora Pantano
language : en
Publisher: Emerald Group Publishing
Release Date : 2022-01-24

Retail In A New World written by Eleonora Pantano and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-01-24 with Business & Economics categories.


Retail In A New World: Recovering From The Pandemic That Changed The World provides an assessment of the issues and opportunities for retailers that emerged during the Covid-19 pandemic, proposing tools and frameworks that serve as basis to survive the pandemic and thrive in a post-pandemic scenario.



Consequences Of Retail Checkout Crowding On Perceived Emotional Discomfort And Switching Intentions


Consequences Of Retail Checkout Crowding On Perceived Emotional Discomfort And Switching Intentions
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Author : Vinish P
language : en
Publisher:
Release Date : 2022

Consequences Of Retail Checkout Crowding On Perceived Emotional Discomfort And Switching Intentions written by Vinish P and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022 with categories.


The waiting line is an essential element in the consumer's assessment of the overall shopping experience. Perceived idle time while waiting in the queue exaggerates the negative response to wait duration and affects the overall customer satisfaction. The store employees find it hard to muddle through peak hours and deal with the demand for a speedy process. The inefficient queuing system can lead to productivity and monetary losses from an operational outlook. This study explores the determinants of emotional discomfort encountered by customers waiting at the retail checkout. The study pursues a descriptive research design and is cross-sectional. Survey research was employed to ascertain customers' perceptions of their wait experience. The sample consisted of 385 respondents visiting the target organised outlets located in various localities in Bengaluru. Pearson correlation, multiple regression analysis, and SEM are applied to examine the data. Regardless of their age and gender, respondents experienced emotional discomfort at the retail checkout. Various situations while waiting in the queue appeared to influence the emotional discomfort significantly. This study suggests that while waiting in the queue at the retail checkout, situational factors influence emotional discomfort and subsequently persuade store switching intentions. The findings of this study are pertinent to retail outlets selling diverse merchandise and having situations requiring waiting. The study concludes that emotional discomfort is predominant during the checkout process in Indian retail outlets.



Consumer In Store Exploratory Behavior


Consumer In Store Exploratory Behavior
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Author : Whyne Lee
language : en
Publisher:
Release Date : 1991

Consumer In Store Exploratory Behavior written by Whyne Lee and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1991 with Consumer behavior categories.




Human Versus Spatial Dimensions Of Crowding Perceptions In Retail Environments


Human Versus Spatial Dimensions Of Crowding Perceptions In Retail Environments
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Author : Karen A. Machleit
language : en
Publisher:
Release Date : 1994

Human Versus Spatial Dimensions Of Crowding Perceptions In Retail Environments written by Karen A. Machleit and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994 with categories.




Cognitive And Affective Responses To Advertising


Cognitive And Affective Responses To Advertising
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Author : Patricia Cafferata
language : en
Publisher: Free Press
Release Date : 1989

Cognitive And Affective Responses To Advertising written by Patricia Cafferata and has been published by Free Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1989 with Business & Economics categories.


Practitioner's and academicians' views are integrated in this overview of current thought regarding consumers' cognitive and affective responses to advertising.