The Effects Of Store Physical Environment On Perceived Crowding And Shopping Behavior
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The Effects Of Store Physical Environment On Perceived Crowding And Shopping Behavior
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Author : Jiunn-Ger Li
language : en
Publisher:
Release Date : 2004
The Effects Of Store Physical Environment On Perceived Crowding And Shopping Behavior written by Jiunn-Ger Li and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Retail trade categories.
Retail Crowding
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Author : Ayse Sevgin Eroglu
language : en
Publisher:
Release Date : 1985
Retail Crowding written by Ayse Sevgin Eroglu and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1985 with Crowding stress categories.
The Effects Of Temperature Music And Density On The Perception Of Crowding And Shopping Behavior Of Consumers In A Retail Environment
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Author : John Edwin Timmerman
language : en
Publisher:
Release Date : 1983
The Effects Of Temperature Music And Density On The Perception Of Crowding And Shopping Behavior Of Consumers In A Retail Environment written by John Edwin Timmerman and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1983 with Consumers categories.
Researching Marketing Decisions
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Author : Ritu Mehta
language : en
Publisher: Taylor & Francis
Release Date : 2019-04-24
Researching Marketing Decisions written by Ritu Mehta and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-04-24 with Social Science categories.
This book looks at customer value creation through marketing decisions and analyses the critical phases of theoretical and methodological advancements in solving certain problems and customer-centric issues that firms face. The chapters highlight how theories have been borrowed from sociology, psychology and economics to understand phenomena such as customer preferences and decision-making, and how operations research and statistical tools have been applied to take optimal decisions on marketing-related issues such as channel management and pricing. The volume covers an array of topics including marketing orientation, consumer behaviour, and marketing mix comprising the elements of product, price, promotion and place. The articles offer both methodological and theoretical contributions, and also discuss some key results of implementation of marketing strategies by various firms. This book will be of interest to researchers and students of marketing, consumer behaviour, business management, economics, finance, international marketing, services marketing and international business.
Intermediate Statistics
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Author : James Stevens
language : en
Publisher: Psychology Press
Release Date : 2000-08-01
Intermediate Statistics written by James Stevens and has been published by Psychology Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000-08-01 with Mathematics categories.
Intermediate Statistics fully integrates SAS and SPSS. The chapter on factorial ANOVA features thorough discussions of the unequal cell size case and interpreting effects in three-way designs, and an extensive computer example of real data which integrates many of the concepts. In addition, there are substantial chapters on covariance and repeated measures analysis. Special features of this second edition include: *a new chapter on multiple regression; *inclusion of SPSS for Windows 8.0 and Statview; and *Pass 6.0 for power analysis.
Dissertation Abstracts International
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Author :
language : en
Publisher:
Release Date : 2004
Dissertation Abstracts International written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Dissertations, Academic categories.
Marketing At The Confluence Between Entertainment And Analytics
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Author : Patricia Rossi
language : en
Publisher: Springer
Release Date : 2017-04-29
Marketing At The Confluence Between Entertainment And Analytics written by Patricia Rossi and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-04-29 with Business & Economics categories.
This volume presents the full proceedings of the 2016 Academy of Marketing Science (AMS) World Marketing Congress held in Paris, France. It contains current research in marketing from academics, scholars, and practitioners from around the world. Focusing on advancing marketing theory and practice, this volume will help marketers to move forward in providing value for companies, consumers, and society. Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses, and symposia that attract delegates from around the world. Presentations from these events are published in this Proceedings series, which offers a comprehensive archive of volumes reflecting the evolution of the field. Volumes deliver cutting-edge research and insights, complementing the Academy’s flagship journals, the Journal of the Academy of Marketing Science (JAMS) and AMS Review. Volumes are edited by leading scholars and practitioners across a wide range of subject areas in marketing science.
The Physical Environment And Behavior
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Author : Joachim F. Wohlwill
language : en
Publisher: Springer Science & Business Media
Release Date : 2012-12-06
The Physical Environment And Behavior written by Joachim F. Wohlwill and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-12-06 with Science categories.
The field of "Environment-and-Behavior" This bibliography is aimed at the researcher and advanced student working in the field of environmental psychology, as it has come to be designated over the past decade. A more appropriate term might be "environment-behavior studies," to suggest the important characteristic of this field as one that transcends the province of the psychologist, and brings together workers, as well as problems, methods, and concepts from a great diversity of disciplines and professional fields. Among these we may include geography and sociology, architecture, landscape architecture and planning, forestry, natural resource management and leisure and recreation research -- to name only the most important of the diverse fields from which material for this bibliography has been drawn. This is in fact one of the primary reasons for our belief in the value of such a volume. The literature in the environment-behavior field is scattered through the most diverse sources, including not only the major periodical and monographic literature in each of the above-mentioned disciplines and professions (and others as well), but also a variety of more specialized publications of varying degrees of accessibility. Thus it seemed to us helpful to the researcher, teacher and student in this area to bring this far-flung literature together in a single volume, that might be used as a guide to the field. We aimed at a comprehensive treatment, including both basic and applied aspects, and relations of behavior both to the man-made or artificial and to the natural environment.
Consumer In Store Exploratory Behavior
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Author : Whyne Lee
language : en
Publisher:
Release Date : 1991
Consumer In Store Exploratory Behavior written by Whyne Lee and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1991 with Consumer behavior categories.
Hedonism Utilitarianism And Consumer Behavior
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Author : Daniele Scarpi
language : en
Publisher: Springer Nature
Release Date : 2020-05-28
Hedonism Utilitarianism And Consumer Behavior written by Daniele Scarpi and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-05-28 with Business & Economics categories.
This book investigates the effects of utilitarian and hedonic shopping behavior, drawing on original empirical research. Consumers have been shown to shop in one of two ways: they are either mainly driven by fun, escapism, and variety, or by need and efficiency. While previous literature has focused on the drivers of hedonic or utilitarian shopping, this book explores the consequences of these styles of shopping and addresses their impact on perceived value, money spent, and willingness to return to the store in future. The author synthesizes theories from previous studies, applying them to two key retailing contexts – intensive distribution and selective distribution. Ultimately, this book highlights the need for retailers to adopt a more consumer-based perspective to improve shopping experiences. It will prove useful for academics who want to gain a better understanding of hedonic and utilitarian behavior, and also offers practitioners with useful insights on how to target different customer segments.