Personal Semiotics
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Semiotics In The Individual Sciences
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Author : Walter A. Koch
language : en
Publisher:
Release Date : 1990
Semiotics In The Individual Sciences written by Walter A. Koch and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1990 with Semiotics categories.
Personal Semiotics
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Author : Harold Kelley
language : en
Publisher: Booksurge Publishing
Release Date : 2009-06-30
Personal Semiotics written by Harold Kelley and has been published by Booksurge Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-06-30 with Body, Mind & Spirit categories.
Personal Semiotics: Discover the Secret Success Codes to Your Ideal Life Path. Transform your career, relationships, finances and physical, intellectual, emotional and spiritual health.
Semiotics Self And Society
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Author : Benjamin Lee
language : en
Publisher: Walter de Gruyter GmbH & Co KG
Release Date : 2015-03-30
Semiotics Self And Society written by Benjamin Lee and has been published by Walter de Gruyter GmbH & Co KG this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-03-30 with Language Arts & Disciplines categories.
Semiotics In The United States
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Author : Thomas Albert Sebeok
language : en
Publisher: Georgetown University Press
Release Date : 1991
Semiotics In The United States written by Thomas Albert Sebeok and has been published by Georgetown University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1991 with Semiotics categories.
"As a glimpse onto U.S. American semiotics through the mind's eye of a witness, participant-observer, architect, and midwife, this slim but rich book fulfills its title." --Journal of Linguistic Anthropology "This book is an invaluable historical, conceptual, and anecdotal account of the rise of semiotics in the United States." --Review of Metaphysics Sebeok, who has done more to establish the field of semiotics in the United States than any other single scholar, here draws upon his personal experiences of half a century to present the achievement and current status of semiotics in this country. He focuses on salient individuals and intellectual issues, including theatre, television, folklore, sociology, tourism, and graphic design. He also examines semiotic applications to architecture, marketing and advertising, jurisprudence, and medicine.
Multimodal Communication
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Author : May Wong
language : en
Publisher: Springer
Release Date : 2019-04-29
Multimodal Communication written by May Wong and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-04-29 with Literary Criticism categories.
This book draws on visual data, ranging from advertisements to postage stamps to digital personal photography, to offer a complex interpretation of the different social functions realised by these texts as semiotic artefacts. Framed within the media environment of the city of Hong Kong, the study demonstrates the importance of social context to meaning making and social semiotic multimodal analysis. This book will be of interest to readers in the arts, humanities and social sciences, particularly within the fields of semiotics, visual studies, design studies, media and cultural studies, anthropology and sociology.
Semiotics And Visual Communication Iii
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Author : Evripides Zantides
language : en
Publisher: Cambridge Scholars Publishing
Release Date : 2019-11-12
Semiotics And Visual Communication Iii written by Evripides Zantides and has been published by Cambridge Scholars Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11-12 with Literary Criticism categories.
The chapters in this book consist of selected papers that were presented at the 3rd International Conference and Poster Exhibition on Semiotics and Visual Communication at the Cyprus University of Technology in November 2017. They investigate the theme of the third conference, “The Semiotics of Branding”, and look at branding and brand design as endorsing a reputation and inhabiting a status of almost mythical proportion that has triumphed over the past few decades. Emerging from its forerunner (corporate identity) to incorporate advertising, consumer lifestyles and attitudes, image-rights, market-research, customisation, global expansion, sound and semiotics, and “the consumer-as-the-brand”, the word “branding” currently appears to be bigger than its own umbrella definition. From tribal markers, such as totems, scarifications and tattoos, to emblems of power, language, fashion, architectural space, insignias of communal groups, heraldic devices, religious and political symbols, national flags and the like, a form of branding is at work that responds to the need to determine the presence and interaction of specific groups, persons or institutions through shared codes of meaning.
Doing Semiotics
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Author : Laura R. Oswald
language : en
Publisher: Oxford University Press
Release Date : 2020-06-03
Doing Semiotics written by Laura R. Oswald and has been published by Oxford University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-06-03 with Business & Economics categories.
The semiotics discipline - a hybrid of communication science and anthropology - accounts for the deep cultural codes that structure communication and sociality, endow things with value, move us through constructed space, and moderate our encounters with change. Doing Semiotics shows readers how to leverage these codes to solve business problems, foster innovation, and create meaningful experiences for consumers. In addition to the key principles and methods of applied semiotics, it introduces the basics of branding, strategic decision-making, and cross-cultural marketing management. Through practical exercises, examples, extended team projects, and evaluation criteria, this book guides students through the application of learning to all phases of semiotics-based projects for communications, brand equity management, design strategy, new product development, and public policy management. In addition to tools for sorting data and mapping cultural dimensions of a market, it includes useful interview protocols for use in focus groups, in-depth interviews, and ethnographic studies, as well as expert case studies that will enable readers to apply semiotics to consumer research.
Semiotics Of Cities Selves And Cultures
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Author : Milton Singer
language : en
Publisher: Walter de Gruyter
Release Date : 2012-05-02
Semiotics Of Cities Selves And Cultures written by Milton Singer and has been published by Walter de Gruyter this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05-02 with Language Arts & Disciplines categories.
Signs Meaning And Experience
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Author : Adrian Pablé
language : en
Publisher: Walter de Gruyter GmbH & Co KG
Release Date : 2015-04-24
Signs Meaning And Experience written by Adrian Pablé and has been published by Walter de Gruyter GmbH & Co KG this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-04-24 with Language Arts & Disciplines categories.
Integrationism offers a radically contextual approach to the sign and represents a direct challenge to academic linguistics. This book sets out for the general reader its key claims and insights and explores criticisms offered of its approach, as well as the paradoxes that arise from its attack on the notion of linguistic expertise. For the first time integrationism is subjected to an extended contrastive analysis with semiotics.
Cognitive Semiotics
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Author : Claudio Paolucci
language : en
Publisher: Springer Nature
Release Date : 2021-02-01
Cognitive Semiotics written by Claudio Paolucci and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-02-01 with Philosophy categories.
This volume serves as a reference on the field of cognitive semantics. It offers a systematic and original discussion of the issues at the core of the debate in semiotics and the cognitive sciences. It takes into account the problems of representation, the nature of mind, the structure of perception, beliefs associated with habits, social cognition, autism, intersubjectivity and subjectivity. The chapters in this volume present the foundation of semiotics as a theory of cognition, offer a semiotic model of cognitive integration that combines Enactivism and the Extended Mind Theory, and investigate the role of imagination as the origin of perception. The author develops an account of beliefs that are associated with habits and meaning, grounded in Pragmatism, testing his Narrative Practice Semiotic Hypothesis on persons with autism spectrum disorders. He also integrates his ideas about the formation of the theory of mind with a theory of subjectivity, understood as self-consciousness which derives from semiotic cognitive abilities. This text appeals to students, professors and researchers in the field.