Planeta Web 2 0
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Planeta Web 2 0
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Author : Cristóbal Cobo
language : es
Publisher: LMI
Release Date : 2000
Planeta Web 2 0 written by Cristóbal Cobo and has been published by LMI this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with categories.
Presentación del libro El término Web 2.0 nació a mediados de 2004 y creció hasta ser portada de los principales semanarios mundiales en las navidades de 2006. Este fenómeno tecno-social se popularizó a partir de sus aplicaciones más representativas, Wikipedia, YouTube, Flickr, WordPress, Blogger, MySpace, Facebook, OhMyNews, y de la sobreoferta de cientos de herramientas intentando captar usuarios / generadores de contenidos. Según O’Reilly, principal promotor de la noción de Web 2.0, los principios constitutivos de ésta son siete: la World Wide Web como plataforma de trabajo, el fortalecimiento de la inteligencia colectiva, la gestión de las bases de datos como competencia básica, el fin del ciclo de las actualizaciones de versiones del software, los modelos de programación ligera junto a la búsqueda de la simplicidad, el software no limitado a un solo dispositivo y las experiencias enriquecedoras de los usuarios. En un entorno en el que se generan cientos de lecturas aceleradas y mientras aún escasea una bibliografía rigurosa respecto de la Web 2.0, el libro Planeta Web 2.0. Inteligencia colectiva o medios fast food, de los investigadores Cristóbal Cobo Romaní y Hugo Pardo Kuklinski (con prólogo de Alejandro Piscitelli), pretende desde su primer capítulo ser un aglutinador de ideas, al diseñar un breve marco teórico para el darwinismo digital de la World Wide Web y recopilar un vasto mapa de lecturas para aquellos interesados en comprender y profundizar en este momento evolutivo de Internet. Este trabajo refuerza algunas ideas que pretenden proteger al lector del alineamiento ciego con los discursos grandilocuentes y con la dicotomía wired / tired / expired. Sin vocación de predecir el futuro, se reflexiona si se vive una fase determinante y creativa de la inteligencia colectiva o si simplemente se trata de un escenario de medios fast food, de consumo rápido y de carácter amateur en rápida transición hacia una nueva etapa evolutiva. Se trata del momento preciso para presentar un libro sobre Web 2.0. El concepto se ha asentado ya en el universo digital, mientras el mundo académico empieza a investigar seriamente el fenómeno y sus posibles implicancias y el mundo empresarial analiza el entorno en busca de un definitivo modelo de negocio. En los primeros años del nuevo siglo, hubiéramos resultado autistas describiendo un nuevo tipo de aplicaciones emergentes, ante la evidencia de la explosión de la burbuja de las dotcoms. Sin embargo, en este sentido del timing, radicó el principal mérito de O’Reilly para explicar una realidad en transformación con algunos simples conceptos. Como es costumbre desde nuestro asincrónico contexto iberoamericano, llegamos un poco más tarde, pero con el mismo interés de comprender el futuro. Esperamos lo disfruten.
The Social Dynamics Of Web 2 0
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Author : Charalambos Tsekeris
language : en
Publisher: Routledge
Release Date : 2015-06-05
The Social Dynamics Of Web 2 0 written by Charalambos Tsekeris and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-06-05 with Social Science categories.
Within only a few years, Facebook, Wikipedia, Twitter, You Tube and other social media have become an intimate part of everyday life. Web 2.0, the collective term for all forms of interactive online communication, is characterized by the overwhelming ability of users to collaboratively create content. The implications of Web 2.0 have become a central focus for interdisciplinary social science research. This book comprehensively addresses the profound impact of Web 2.0 on contemporary society and its dynamics in a multiplicity of fields. The chapters, authored by world-leading experts, vividly demonstrate that Web 2.0 is a dynamic basis for collective action and an unlimited source of societal destabilisation and revolutionary change, for better or for worse. Various aspects of the radical transformative potential of Web 2.0 are imaginatively and critically discussed in the analytical context of quantitative approaches, qualitative works and case studies. This book provides key insights into the wide-reaching implications of recent technological developments, casting new light into an area which may potentially contribute to a more peaceful and sustainable future. This book was originally published as a special issue of Contemporary Social Science: Journal of the Academy of Social Sciences.
Cyber Behavior Concepts Methodologies Tools And Applications
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Author : Management Association, Information Resources
language : en
Publisher: IGI Global
Release Date : 2014-04-30
Cyber Behavior Concepts Methodologies Tools And Applications written by Management Association, Information Resources and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-04-30 with Technology & Engineering categories.
Following the migration of workflows, data, and communication to the Cloud and other Internet-based frameworks, interaction over the Web has become ever more commonplace. As with any social situation, there are rules and consequences to actions within a virtual environment. Cyber Behavior: Concepts, Methodologies, Tools, and Applications explores the role of cyberspace in modern communication and interaction, including considerations of ethics, crime, security, and education. With chapters on a variety of topics and concerns inherent to a contemporary networked society, this multi-volume work will be of particular interest to students and academicians, as well as software developers, computer scientists, and specialists in the field of Information Technologies.
Organizations And Social Networking Utilizing Social Media To Engage Consumers
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Author : Li, Eldon Y.
language : en
Publisher: IGI Global
Release Date : 2013-05-31
Organizations And Social Networking Utilizing Social Media To Engage Consumers written by Li, Eldon Y. and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-05-31 with Computers categories.
The modern business landscape demands that organizations maintain an online presence to network with their customers and investors. Therefore, understanding the link between social media and e-business is an important first step in cultivating these internet-based relationships. Organizations and Social Networking: Utilizing Social Media to Engage Consumers provides a broad investigation into the use of social technologies in business practices through theoretical research and practical applications. This book explores the opportunities and challenges brought about by the advent of various 21st century online business web tools and platforms, presenting professionals and researchers in e-business, social marketing, online collaborative communities, and social analytics with cutting-edge information and technological developments to implement in their own enterprises. This book is part of the Advances in Marketing, Customer Relationship Management, and E-Services series collection.
Online Brand Communities
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Author : Francisco J. Martínez-López
language : en
Publisher: Springer
Release Date : 2015-12-11
Online Brand Communities written by Francisco J. Martínez-López and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-12-11 with Business & Economics categories.
This book presents and analyzes the concept of online brand communities, an emerging and exciting topic in marketing and eCommerce. First, it lays out the foundations like the evolution of the Web and the so-called Social Web, its utility for users and businesses, and the evolution of the marketing mind-set to adapt the Social Web. On this basis, the book then presents a detailed analysis of online brand communities, examining the concept of virtual community with a specific focus on virtual brand communities. In this context the book also explores recent trends related to branding and brand management. Next, it proposes a classification system for online brand communities, taking into account questions like the motivating factors for consumers to join, participate and stay in a community. The process of value creation in communities is examined from both business and consumer perspectives. The book draws to a close with a brief presentation of the process broadly accepted for the successful development of online brand communities.
Strategies For E Business
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Author : Tawfik Jelassi
language : en
Publisher: Springer Nature
Release Date : 2020-06-28
Strategies For E Business written by Tawfik Jelassi and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-06-28 with Business & Economics categories.
This is the fourth edition of a unique textbook that provides extensive coverage of the evolution, the current state, and the practice of e-business strategies. It provides a solid introduction to understanding e-business and e-commerce by combining fundamental concepts and application models with practice-based case studies. An ideal classroom companion for business schools, the authors use their extensive knowledge to show how corporate strategy can imbibe and thrive by adopting vibrant e-business frameworks with proper tools. Students will gain a thorough knowledge of developing electronic and mobile commerce strategies and the methods to deal with these issues and challenges.
Educating Educators With Social Media
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Author : Charles Wankel
language : en
Publisher: Emerald Group Publishing
Release Date : 2011-01-17
Educating Educators With Social Media written by Charles Wankel and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-01-17 with Education categories.
Social media are increasingly popular platforms for collaboration and quick information sharing. This title collects reports on how these technologies are being used to educate educators with social media in creative and effective ways. It examines the processes, design, delivery and evaluation of instruction using social media.
Aplicaciones Web 2 0 Blogs
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Author : María Cristina Priegue
language : es
Publisher: Eduvim
Release Date : 2010
Aplicaciones Web 2 0 Blogs written by María Cristina Priegue and has been published by Eduvim this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Computers categories.
Este libro es parte de la colección e-Libro en BiblioBoard.
Designing For Learning In An Open World
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Author : Gráinne Conole
language : en
Publisher: Springer Science & Business Media
Release Date : 2012-09-21
Designing For Learning In An Open World written by Gráinne Conole and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-09-21 with Education categories.
The Internet and associated technologies have been around for almost twenty years. Networked access and computer ownership are now the norm. There is a plethora of technologies that can be used to support learning, offering different ways in which learners can communicate with each other and their tutors, and providing them with access to interactive, multimedia content. However, these generic skills don’t necessarily translate seamlessly to an academic learning context. Appropriation of these technologies for academic purposes requires specific skills, which means that the way in which we design and support learning opportunities needs to provide appropriate support to harness the potential of technologies. More than ever before learners need supportive ‘learning pathways’ to enable them to blend formal educational offerings, with free resources and services. This requires a rethinking of the design process, to enable teachers to take account of a blended learning context.
The Routledge Handbook Of Positive Communication
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Author : José Antonio Muñiz Velázquez
language : en
Publisher: Routledge
Release Date : 2019-01-15
The Routledge Handbook Of Positive Communication written by José Antonio Muñiz Velázquez and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-01-15 with Business & Economics categories.
The Routledge Handbook of Positive Communication forms a comprehensive reference point for cross-disciplinary approaches to understanding the central role of communication in the construction of hedonic and eudemonic happiness,or subjective and psychological well-being. Including contributions from internationally recognized authors in their respective fields, this reference uses as its focus five main scenarios where communication affects the life of individuals: mass and digital media, advertising and marketing communication, external and internal communication in companies and organizations, communication in education, and communication in daily life interactions.