Powerful Communication For Product Manager
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Communication Skills For Product Managers
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Author : Jim Anderson
language : en
Publisher: Createspace Independent Publishing Platform
Release Date : 2013-11-20
Communication Skills For Product Managers written by Jim Anderson and has been published by Createspace Independent Publishing Platform this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-11-20 with categories.
Do product managers have super powers? Probably not, but there are some product managers who seem to be more successful than others. These "super" product managers seem to be able to make things happen almost effortlessly. What's their secret? What You'll Find Inside: GOT A MINUTE? THE POWER OF MEETING MINUTES BRAINSTORMING: HOW TO DO IT THE RIGHT WAY! HOW QUICKLY DO PRODUCT MANAGERS NEED TO REACT TO BAD PRESS ABOUT THEIR PRODUCT? #1 SECRET WEAPON OF A SUCCESSFUL PRODUCT MANAGER More often than not, when you take a look at how super product managers go about doing their job, you'll quickly discover that they are great communicators. This means that they are able to express their thoughts clearly and get others to quickly understand what they need to have done. The rest of us can learn a lot from these super product managers. What we need to learn is how to improve our communication skills. Oh sure, we already have communication skills; however, we could always use a little help in making them better. One of the most important places that a product manager needs to be a good communicator is in business meetings. So much of what affects our product happens in meetings that knowing how to make the most of face-to-face and online meetings is a key part of the product management job. We also have to know how to make sure that that actions that come out of meetings actually get followed up on. The job of a product manager revolves around communicating with large numbers of different people. This means that we need to know when we should use the phone, email, or face-to-face contact in order to get what we need to have done, done. Contained in this book are the tips and tricks that you are going to need in order to become a more effect communicator. As you read each chapter, take a moment to think about how you can start to use the information in your job immediately. I think that you are going to be both surprised and pleased with just how much this information is going to help you to clearly communicate what you need others to do for you! For more information on what it takes to be a great product manager, check out my blog, The Accidental Product Manager, at: www.TheAccidentalPM.com Good luck!
Powerful Communication For Product Manager
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Author : Ulrike Laubner
language : en
Publisher: BoD – Books on Demand
Release Date : 2022-09-27
Powerful Communication For Product Manager written by Ulrike Laubner and has been published by BoD – Books on Demand this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-09-27 with Business & Economics categories.
Both companies and HR consultants consider communication to be the most important social skill for the future. For you as a product manager, good communication skills are decisive, both for your career and to ensure that you deliver a successful product. Yet we often still hear complaints about communication not functioning well with other departments and about the lack of acceptance of product management in many companies. Using examples from the real world of business, this unique self-help guide looks at the typical communication difficulties which often arise and highlights potential solutions. There are also several exercises for you to test your new knowledge. The communication skills you acquire will simplify your everyday working life: You will improve your communication skills. You will learn how to convey information more effectively and how to convince stakeholders of your ideas.You will enhance your ability to pose tactical questions in order to increase your knowledge of the market. You will build up skills which will enable you to deliver customer-focused product management. Your company will benefit in different ways: senior management will be able to make decisions faster and development teams will be able to carry out their development work according to real market requirements. In addition, the sales team will find selling easier and employees will get more enjoyment out of their work. I wish you every success in putting these ideas into practice. You will soon find you are experiencing more acceptance from the various departments you deal with.
Effective Product Management
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Author : Jay Harel
language : en
Publisher: Createspace Independent Publishing Platform
Release Date : 2020-07-02
Effective Product Management written by Jay Harel and has been published by Createspace Independent Publishing Platform this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-07-02 with categories.
Product managers are the unsung heroes of the tech industry, on a mission to build the right product. Achieving this is harder than it seems and involves countless tasks and steps. Despite the challenges, product management is gaining in popularity and attracts the best and the brightest.This practical book will guide you along the roller-coaster ride of the product lifecycle and walk you through the ups and downs of the product management journey. You will find it useful whether you are a product manager yourself or work with product management professionals.
Principles Of Product Management
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Author : Peter Yang
language : en
Publisher:
Release Date : 2020
Principles Of Product Management written by Peter Yang and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020 with categories.
Looking to become a product manager and launch your product career? Get best practices on leading without authority, building products, and acing your PM interviews that I learned on the job at Amazon, Facebook, and other leading technology companies. Updated for 2020, Principles of Product Management is a hands-on, practical guide for new and aspiring product managers. The book has three parts: Principles: Part one covers the leadership principles that PMs use to lead their team to overcome adversity. When your product fails to gain traction, when your team falls apart, or when your manager gives you tough feedback-these are all opportunities to learn principles that will help you succeed. Product development: Part two covers how PMs at Facebook, Amazon, and other top companies build products. We'll walk through the end-to-end product development process- from understanding the customer problem to identifying the right product to build to executing with your team to bring the product to market. Getting the job: Part three covers how you can land a PM job and reach the interview stage at the right company. We'll prep you for the three most common types of PM interviews- product sense, execution, and behavioral-with detailed frameworks and examples for each. Hear directly from product leaders at Airbnb, Amazon, Google, and more on: How to overcome challenging situations from a VP of Product at Amazon. How to build a great product roadmap from product leaders at LinkedIn and Airbnb. How Google, Airbnb, and other top companies evaluate PM candidates from leaders at those companies. How PMs can grow their career from a Director at Instagram and Twitter. Table of Contents 1. Principles Take Ownership Prioritize and Execute Start with Why Find the Truth Be Radically Transparent Be Honest with Yourself 2. Product Development Product Development Loop Understanding the Customer Problem Selecting a Goal Metric Mission, Vision, and Strategy Building a Product Roadmap Defining Product Requirements Great Project Management Effective Communication Making Good Decisions 3. Getting the Job Preparing for the Transition Making the Transition Finding the Right Company Acing your PM Interviews Product Sense Interview Execution Interview Behavioral Interview Your First 30 Days 4. Product Leader Interviews
Product Management For Dummies
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Author : Brian Lawley
language : en
Publisher: John Wiley & Sons
Release Date : 2017-01-24
Product Management For Dummies written by Brian Lawley and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-01-24 with Business & Economics categories.
Your one-stop guide to becoming a product management prodigy Product management plays a pivotal role in organizations. In fact, it's now considered the fourth most important title in corporate America—yet only a tiny fraction of product managers have been trained for this vital position. If you're one of the hundreds of thousands of people who hold this essential job—or simply aspire to break into a new role—Product Management For Dummies gives you the tools to increase your skill level and manage products like a pro. From defining what product management is—and isn't—to exploring the rising importance of product management in the corporate world, this friendly and accessible guide quickly gets you up to speed on everything it takes to thrive in this growing field. It offers plain-English explanations of the product life cycle, market research, competitive analysis, market and pricing strategy, product roadmaps, the people skills it takes to effectively influence and negotiate, and so much more. Create a winning strategy for your product Gather and analyze customer and market feedback Prioritize and convey requirements to engineering teams effectively Maximize revenues and profitability Product managers are responsible for so much more than meets the eye—and this friendly, authoritative guide lifts the curtain on what it takes to succeed.
Product Management Essentials
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Author : Aswin Pranam
language : en
Publisher: Apress
Release Date : 2017-12-12
Product Management Essentials written by Aswin Pranam and has been published by Apress this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-12-12 with Computers categories.
Gain all of the techniques, teachings, tools, and methodologies required to be an effective first-time product manager. The overarching goal of this book is to help you understand the product manager role, give you concrete examples of what a product manager does, and build the foundational skill-set that will gear you towards a career in product management. To be an effective PM in the tech industry, you need to have a basic understanding of technology. In this book you’ll get your feet wet by exploring the skills a PM needs in their toolset and cover enough ground to make you feel comfortable in a technical discussion. A PM is not expected to have the same level of depth or knowledge as a software engineer, but knowing enough to continue the conversation can be a benefit in your career in product management. A complete product manager will have a 360-degree understanding of user experience and how to craft beautiful products that are easy-to-use, with the end user in mind. You’ll continue your journey with a walk through basic UX principles and even go through the process of building a simple set of UI frames for a mock app. Aside from the technical and design expertise, a PM needs to master the social aspects of the role. Acting as a bridge between engineering, marketing, and other teams can be difficult, and this book will dive into the business and soft skills of product management. After reading Product Management Essentials you will be one of a select few technically-capable PMs who can interface with management, stakeholders, customers, and the engineering team. What You Will Learn Gain the traits of a successful PM from industry PMs, VCs, and other professionals See the day-to-day responsibilities of a PM and how the role differs across tech companies Absorb the technical knowledge necessary to interface with engineers and estimate timelines Design basic mocks, high-fidelity wireframes, and fully polished user interfaces Create core documents and handle business interactions Who This Book Is For Individuals who are eyeing a transition into a PM role or have just entered a PM role at a new organization for the first time. They currently hold positions as a software engineer, marketing manager, UX designer, or data analyst and want to move away from a feature-focused view to a high-level strategic view of the product vision.
Product Mastery A Masterclass In Product Management
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Author : Abhishek Kumar Agarwal
language : en
Publisher: Abhishek Kumar Agarwal
Release Date : 2023-12-19
Product Mastery A Masterclass In Product Management written by Abhishek Kumar Agarwal and has been published by Abhishek Kumar Agarwal this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-12-19 with Young Adult Nonfiction categories.
Are you ready to revolutionize your product management skills in the era of AI and ML? Step into a world where the role of a product manager has evolved, redefined by the insights of Abhishek Agarwal. Abhishek's remarkable journey, spanning from his roots in rural India to key leadership positions in Fortune 500 companies, serves as the backdrop for this transformative book. "PRODUCT MASTERY - A MASTERCLASS IN PRODUCT MANAGEMENT" offers a pragmatic and empowering approach to thriving in the ever-evolving domain of product management, particularly in the age of Artificial Intelligence (AI) and Machine Learning (ML). Abhishek Agarwal's credentials are impeccable, underscored by his recognition with the ET Inspiring Leaders - Global Icon in the field of Machine Learning & Artificial Intelligence, and Indian Achievers' Award 2023. His journey is a testament to his unwavering commitment to technology accessibility and his belief in the transformative power of AI and ML. With experience at prominent organizations like Unilever, Amazon, and Hewlett Packard Enterprise, Abhishek's strategic insight have set him on a path to become a true visionary in product management. In "PRODUCT MASTERY - A MASTERCLASS IN PRODUCT MANAGEMENT," Abhishek demystifies AI in practical terms, presenting a clear and logical framework. He provides accessible definitions, abundant insights, and expert guidance, making complex concepts understandable to all. Here are some key highlights: The Evolution of Product Management: Abhishek delves into the transformation of the product management landscape. He explores how the role has shifted from traditional practices to a customer-centric approach, emphasizing the importance of solving customer problems. Lean startup methodologies and cross-functional collaboration have changed the game, as product managers forecast product success with accuracy before they are built. The book captures the essence of these significant shifts and sets the stage for the role's future evolution. AI and ML Integration: AI and ML are no longer on the fringes; they have become integral to product management. Abhishek delves deep into how these technologies reshape industries, driving innovation and enhancing user experiences. He doesn't stop at the advantages; he also highlights the crucial role of ethics in the context of generative AI, emphasizing the importance of responsible development and deployment. Practical Guidance: The book offers a comprehensive guide, drawing from Abhishek's experience at Amazon Web Services (AWS), where he played a pivotal role in the development of SageMaker products. It covers everything from the inception of ideas to product launches, blending theory with real-world insights to provide practical guidance. "PRODUCT MASTERY - A MASTERCLASS IN PRODUCT MANAGEMENT" is not just a book; it's an empowering compass that will guide you through the intricacies of modern product management. Abhishek's vision, expertise, and commitment to ethical considerations in AI and ML make this book more than just informative; it's a transformational resource. Whether you're an aspiring product manager, a seasoned professional, or an entrepreneurial spirit, this book equips you with the tools, frameworks, and wisdom to excel in the ever-evolving landscape of innovation and strategy. As you dive into the pages of this book, you'll find not only valuable insights but also a reflection of your own aspirations and experiences. Join Abhishek on this journey, and explore a path filled with discovery, revelation, and growth—a path with the potential to reshape industries and inspire minds. Don't miss this opportunity to navigate the complexities of AI and ML with the wisdom of a visionary. Maximize your success and embark on a thrilling journey today.
Growth Product Manager S Handbook
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Author : Eve Chen
language : en
Publisher: Packt Publishing Ltd
Release Date : 2024-01-30
Growth Product Manager S Handbook written by Eve Chen and has been published by Packt Publishing Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2024-01-30 with Business & Economics categories.
Achieve sustainable product growth with expert insights on data-driven decision-making and growth strategies to accelerate company's growth Key Features Understand and implement key growth product management models to improve revenue, user adoption, and retention Learn effective frameworks, strategies, and tactics for growth product management in various contexts Develop practical strategies and insights to achieve customer lifetime goals Purchase of the print or Kindle book includes a free PDF eBook Book DescriptionIn the dynamic landscape of modern product management, professionals face a myriad of challenges, spanning customer acquisition, monetization, user retention, competition, and technical expertise. To overcome these hurdles, this book crystalizes growth strategies that revolve around harnessing the power of data, experimentation, and user insights to drive growth for a product. This handbook serves as your guide to exploring the essential growth product management models and their applications in various contexts, unveiling their role in enhancing revenue performance and customer retention. Along the way, actionable steps will steer you in implementing these models while helping you better understand your users, experiment with new features and marketing strategies, and measure the impact of your efforts, ultimately guiding you to achieve your customer retention and lifetime customer goals. By the end of this book, you’ll have gained advanced insights into growth product management, models, and growth strategies, and when and how to use them to achieve customer-for-life goals and optimized revenue performance.What you will learn Understand key growth product management models such as lean startup, pirate metrics, and AARRR frameworks Optimize journeys, improve UX, and personalize interactions with retention and loyalty strategies Explore model applications in SaaS, e-commerce, and mobile app development Implement practical actions to prioritize, experiment, and measure Get to grips with techniques of service, feedback, and rewards for customer retention Set and achieve customer lifetime value goals for success Discover effective strategies for achieving your customer-for-life goals Who this book is for Whether you're a seasoned product manager, a newcomer to the field, or an aspiring growth product manager, this guide offers valuable insights and actionable strategies to drive growth and achieve success. Additionally, growth marketers and startup founders with basic product marketing knowledge will benefit from this book, expanding their understanding of growth-centric product management practices to elevate their careers and propel their companies to acquire more customers and reach customer-for-life goals.
The Product Manager S Survival Guide Everything You Need To Know To Succeed As A Product Manager
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Author : Steven Haines
language : en
Publisher: McGraw-Hill Professional
Release Date : 2013-06-12
The Product Manager S Survival Guide Everything You Need To Know To Succeed As A Product Manager written by Steven Haines and has been published by McGraw-Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-06-12 with Business & Economics categories.
FORGE A POWERFUL STRATEGY TO BECOME A PRODUCT MANAGER WHO DELIVERS RESULTS The world of business is moving at breakneck speed. More is being demanded of everyone--with fewer resources than ever. In no profession is this more apparent than Product Management. Written by one of today's leading Product Management thought-leaders, Steven Haines, The Product Manager's Survival Guide provides best practices, practical on-the-job advice, and a step-by-step blueprint for succeeding in Product Management. Whatever your level of experience--whether you're a novice product manager or seasoned Product Management leader--you’ll find everything you need to make consistent positive impacts on your business. With this practical guide in your hands, you have the most powerful tool available for increasing your productivity quickly and dramatically--in a way that is noticeable and measurable. The Product Manager's Survival Guide is conveniently organized into four sections: I. Getting Your Bearings: Map out your plan to begin the journey to success II. Learning the Product's Business: Go beyond features and functions to become the product expert, customer advocate, and domain expert III. Getting Work Done: Synchronize and orchestrate the work of others to help everyone maintain focus on company goals IV. Moving Forward: Round out your experience to take the next critical steps in your Product Management career The only way to excel as a product manager is to develop a strategy for the long run. Start formulating one now and you will be well ahead of your competition--internally and externally. The Product Manager's Survival Guide gives you the tools and insight you need to start putting the pieces in place now--so you can succeed well into the future.
Product Management
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Author : Ishrat Nadeem Zahid
language : en
Publisher: Xlibris Corporation
Release Date : 2013
Product Management written by Ishrat Nadeem Zahid and has been published by Xlibris Corporation this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013 with Technology & Engineering categories.
Product management is a demanding but exciting career. The product manager's challenges are unending, his responsibilities are rigorous, and what he does, has direct impact on a company's financial performance. Building and launching new products and turning an idea from a piece of paper into a functional product is almost a miracle. In addition, the product manager manages the product throughout its life. In doing so, the product manager deals with pretty much every function in the company. Speaking of the product life, anything done well during the planning phase will pay off during the other phases of the product life cycle. The execution phase is the phase when a product really takes shape. Once the product is complete and ready to be launched, it is an exciting time for the product manager. The product is ready to put under real-world test. Just building and launching a product is not enough. Target customers should be told about how great a product is, which takes good marketing and evangelism. Market routes must be established to sell and promote the product and make business out of it. Additionally, different types of services can be defined to be attached with the product as an overall offering. Defining and implementing a go-to-market plan for the product is complicated but interesting set of activities. If the go-to-market ecosystem is set up well, the product manager can watch his product's and associated services' revenues multiply. Once the product is out there, it needs to be taken care of. Sustaining a product takes effort. This is the time to turn a good product into a great product to take the product toward completeness and maturity. Eventually, any product will get old and obsolete. Even the greatest of products must be given a farewell, and the end of life must happen to keep the innovation wheel rotating. New products and services enter the picture, and the product management action starts all over again.