Pragmatic Approach To Corporate Communication
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Pragmatic Approach To Corporate Communication
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Author : Dr Ananta Geetey Uppal
language : en
Publisher: Archers & Elevators Publishing House
Release Date :
Pragmatic Approach To Corporate Communication written by Dr Ananta Geetey Uppal and has been published by Archers & Elevators Publishing House this book supported file pdf, txt, epub, kindle and other format this book has been release on with Antiques & Collectibles categories.
A Pragmatic Approach To Conversation Analysis
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Author : Silvia-Emilia Plăcintar
language : en
Publisher:
Release Date : 2004
A Pragmatic Approach To Conversation Analysis written by Silvia-Emilia Plăcintar and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with categories.
Corporate Communication And Integrated Marketing Communication
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Author : Christina L. McDowell Marinchak
language : en
Publisher: Rowman & Littlefield
Release Date : 2023-06-05
Corporate Communication And Integrated Marketing Communication written by Christina L. McDowell Marinchak and has been published by Rowman & Littlefield this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-06-05 with Language Arts & Disciplines categories.
In this book, Christina L. McDowell Marinchak and Sarah M. DeIuliis explore ways to unite corporate communication and integrated marketing communication (IMC ) by better understanding the human communication relationships people have with companies and brands in a technological age. Specifically, the authors analyze the historical development of corporate communication and IMC, the importance of rhetorically engaging audiences ethically, and the relationship between organizational culture and corporate communication and IMC practices. Drawing on a wide array of popular culture and industry examples, McDowell Marinchak and DeIuliis provide a practical approach and argument for bringing together corporate communication and IMC to better understand audience in business practices. In an age where the connection between consumption and identity are further compounded by communication technologies, this approach offers an ethical and pragmatic way to reach audiences beyond stakeholders. Scholars of communication, public relations, and business will find this book of particular interest.
Pragmatics Across Languages And Cultures
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Author : Anna Trosborg
language : en
Publisher: Walter de Gruyter
Release Date : 2010-08-31
Pragmatics Across Languages And Cultures written by Anna Trosborg and has been published by Walter de Gruyter this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-08-31 with Language Arts & Disciplines categories.
This handbook provides a comprehensive overview, as well as breaking new ground, in a versatile and fast growing field. It contains four sections: Contrastive, Cross-cultural and Intercultural Pragmatics, Interlanguage Pragmatics, Teaching and Testing of Second/Foreign Language Pragmatics, and Pragmatics in Corporate Culture Communication, covering a wide range of topics, from speech acts and politeness issues to Lingua Franca and Corporate Crises Communication. The approach is theoretical, methodological as well as applied, with a focus on authentic, interactional data. All articles are written by renowned leading specialists, who provide in-depth, up-to-date overviews, and view new directions and visions for future research.
Communicating At Work
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Author : Ronald B. Adler
language : en
Publisher:
Release Date : 2002-01
Communicating At Work written by Ronald B. Adler and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-01 with Business communication categories.
This text, in business communication, takes a pragmatic approach that features a strong multicultural focus, a heavy emphasis on effective presentations and a teaching programme that is designed to encourage group activities and skill building. That, plus clear writing and effective use of tables, make the text a useful teaching tool.
An Easy Approach To Professional Communication
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Author : Stefano Calicchio
language : en
Publisher: Stefano Calicchio
Release Date : 2020-06-02
An Easy Approach To Professional Communication written by Stefano Calicchio and has been published by Stefano Calicchio this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-06-02 with Business & Economics categories.
How do you communicate in the workplace? What are the best strategies for dealing with customers and suppliers? How do you deal with problems and misunderstandings that may occur in the office? This book collects the know how necessary to solve the above questions and to create solutions to get the best out of your business relationships. The aim is to provide the reader with a series of really practical and not discontent tools to communicate better, a prerequisite now considered as fundamental to operate professionally in the world of work. From the best verbal and written communication strategies to digital communication management; now discover the knowledge needed to organize, plan and manage your business network in the best way. All information is offered in a simple and accessible way, helping you to quickly acquire the foundations of the matter. Stop wasting time with thousands of pages of theoretical text and finally enjoy a book that gives you what you are looking for at an unbeatable price.
Approaches To Internet Pragmatics
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Author : Chaoqun Xie
language : en
Publisher: John Benjamins Publishing Company
Release Date : 2021-04-15
Approaches To Internet Pragmatics written by Chaoqun Xie and has been published by John Benjamins Publishing Company this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-04-15 with Language Arts & Disciplines categories.
Internet-mediated communication is pervasive nowadays, in an age in which many people shy away from physical settings and often rely, instead, on social media and messaging apps for their everyday communicative needs. Since pragmatics deals with communication in context and how more gets communicated than is said (or typed), applications of this linguistic perspective to internet communication, under the umbrella label of internet pragmatics, are not only welcome, but necessary. The volume covers straightforward applications of pragmatic phenomena to internet interactions, as happens with speech acts and contextualization, and internet-specific kinds of communication such as the one taking place on WhatsApp, WeChat and Twitter. This collection also addresses the role of emoticons and emoji in typed-text dialogues and the importance of “physical place” in internet interactions (exhibiting an interplay of online-offline environments), as is the case in the role of place in locative media and in broader place-related communication, as in migration.
Communicating At Work
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Author : Ronald Brian Adler
language : en
Publisher:
Release Date : 2006-12
Communicating At Work written by Ronald Brian Adler and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-12 with Business communication categories.
The leading text in business communication, Communicating at Work takes a pragmatic approach that features a strong multicultural focus, a heavy emphasis on effective presentations, and a pedagogical program designed to encourage group activities and skill building. Its combination of clear writing and effective use of tables makes this text an excellent teaching tool. The new edition now addresses informal business presentations such as briefings, reports, and sales presentations, and offers expanded coverage of ethical issues throughout.
The Aesthetics Of Communication
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Author : H. Parret
language : en
Publisher: Springer Science & Business Media
Release Date : 2012-12-06
The Aesthetics Of Communication written by H. Parret and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-12-06 with Philosophy categories.
AESTHETICIZING PRAGMATICS The Gamut of Pragmatics Pragmatics emerged among the sciences of language at the end of the 1960's in reaction to certain totalizing models in linguistics: structuralism (primarily in Europe) and generative grammar (initially in the United States). Certain disciples of Chomsky became dissatisfied with autono mous syntax and later with generative semantics: they decided to break away from their mentor. Whereas Chomsky continued to talk a lot about very little, they defied him by speaking very suggestively about an exces sively broad range of phenomena. Pragmatics -which Bar-Hillel consid ered as a 'wastebasket discipline' in the fifties - nevertheless gained respectability. The history of pragmatics spans, of course, much more than three decades. The Stoic conception of language, in the shadow of the great Greek tradition and therefore intensely subversive, had in fact a pragmatic aim. The term pragmatisch appears in Kant: it expresses a relation with a human goal, this goal being only determinable within a community. This characterization naturally inspires the pragmaticism of l the Neo-Kantian Charles Sanders Peirce . It is this Kant-Peirce lineage that led to Morris and Carnap's rather bland conceptions of pragmatics, after the heavy losses incurred by positivism and behaviorism. In any case, despite the constant presence of a pragmatic approach in the history of thought, this reassessment of pragmatics (against the triumphs proclaimed by structuralism and generativism) was experienced as a Significant break through. A whole range of pragmatics came to the attention of linguists.
It All Depends
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Author : Harvey Sherman
language : en
Publisher: University : University of Alabama Press
Release Date : 1966
It All Depends written by Harvey Sherman and has been published by University : University of Alabama Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1966 with Industrial management categories.
Theoretical study of management and business organization, with particular reference to the u.s.a. - Covers management attitudes toward subordinates, decision making, communication, forecasting technological changes, etc. Bibliography pp. 202 to 209.