Sales Engineering
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A Simple Guide To Technical Sales And Field Application Engineering
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Author : Russell Jay Williamson
language : en
Publisher:
Release Date : 2020-03-08
A Simple Guide To Technical Sales And Field Application Engineering written by Russell Jay Williamson and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-03-08 with categories.
Thinking about launching a new career or progressing in your existing career as a Field Application Engineer or a Technical Sales professional? Do you dream of a career visiting and helping engineers in multiple industries, international travel, and a great salary earned using your ever-increasing technical knowledge? If so, then this is the book for you. This book does not contain hundreds of acronyms and sales buzz words, nor is it full of details you will find in a corporate sales book. If you want a list of corporate jargon, this isn't the book for you.This book contains a set of hard-and-fast rules and techniques that will propel you out of your engineering comfort zone and into the exciting world of sales. If you have the engineering mentality-on or off, one or zero, black or white, binary way of thinking-this book's direct, efficient approach is just the thing you need to learn the skills required to find success in your new career!The Author Before working in technical sales, Russell Jay Williamson had many years of design engineering experience. Experience in both a large multinational corporation with over 100,000 employees and a small company with only 11 employees has provided him with a great perspective on how Engineers work in this industry. Since switching into sales, he has developed the skills described in this book over many years from trial and error. This book describes these techniques that he has refined and will provide you, the reader, with the shortcuts you need so you don't waste years becoming the best Sales Engineer you can be.
Mastering Technical Sales The Sales Engineer S Handbook Third Edition
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Author : John Care
language : en
Publisher: Artech House
Release Date : 2014-07-01
Mastering Technical Sales The Sales Engineer S Handbook Third Edition written by John Care and has been published by Artech House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-07-01 with Business & Economics categories.
Every high-tech sales team today has technical pros on board to “explain how things work,” and this success-tested training resource is written just for them. This newly revised and expanded third edition of an Artech House bestseller offers invaluable insights and tips for every stage of the selling process. This third edition features a wealth of new material, including new chapters on business-driven discovery, white boarding, trusted advisors, and calculating ROI. This invaluable book equips new sales engineers with powerful sales and presentation techniques that capitalize on their technical background—all spelled out step-by-step by a pair of technical sales experts with decades of eye-popping, industry-giant success under their belt.
Sales Engineering
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Author : Bernard Lester
language : en
Publisher:
Release Date : 1950
Sales Engineering written by Bernard Lester and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1950 with Machinery categories.
Modern Software Sales Engineering
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Author : Gregory Hanson
language : en
Publisher: Createspace Independent Publishing Platform
Release Date : 2016-03-28
Modern Software Sales Engineering written by Gregory Hanson and has been published by Createspace Independent Publishing Platform this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-03-28 with categories.
A guide to being a Software Sales Engineer in the modern world. Get started understanding the tenets of Sales Engineering, hiring SEs, and giving the best presentations possible. This book includes a breakdown on different types of Sales Engineers, tips and tricks on presentations, and humorous stories to help every SE and manager on their way to greatness.
Mastering Technical Sales
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Author : John Care
language : en
Publisher: Artech House
Release Date : 2008
Mastering Technical Sales written by John Care and has been published by Artech House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Business & Economics categories.
This indispensable sales tool shows you the ropes of lead qualification, the RFP process, and needs analysis and discovery, and explains how your technical know-how can add invaluable leverage to sales efforts at every step. You learn how to plan and present the perfect pitch, demonstrate products effectively, build customer relationship skills, handle objections and competitors, negotiate prices and contracts, close the sale, and so much more.
The Evolving Sales Engineer
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Author : Edward S. Levine
language : en
Publisher: Dog Ear Publishing
Release Date : 2007-08
The Evolving Sales Engineer written by Edward S. Levine and has been published by Dog Ear Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-08 with categories.
Mastering Technical Sales The Sales Engineer S Handbook Fourth Edition
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Author : John Care
language : en
Publisher: Artech House
Release Date : 2022-04-30
Mastering Technical Sales The Sales Engineer S Handbook Fourth Edition written by John Care and has been published by Artech House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-04-30 with Business & Economics categories.
This bestselling book -- now in its Fourth Edition – has become the gold standard for Sales Engineers, who engage on the technical side of the sales and buying process and are the people who know how everything works. It helps you navigate a complex and ever-changing technical sales environment and become an effective bridge-builder between the business/commercial interests and the technical details that support the sale. Written by one of the foremost experts in this field, the handbook presents everything you need to improve your skills and increase your value to the sales team. Chapters are written in a modular fashion so that you can choose topics most relevant to you at the moment – or follow them in order as they build upon each other and give you the complete A to Z on your role. Each chapter is short enough so that you can read through it in 10-15 minutes and apply the learning the next day. You’ll find actionable hints, case studies, and anecdotes illustrating the topics with lessons learned, both positive and negative. The book helps you: understand the unique role of the Sales Engineer, from the broad picture to the nuances of the job; develop skills needed to become a valuable consultant to your team and the customer team; utilize best practices for creating and completing winning RFPs; effectively integrate global practices into your day-to-day activities; increase your ability think on a more strategic level; become a trusted advisor to executive customers. With this completely updated and expanded edition of Mastering Technical Sales in hand, you will achieve a better win rate, experience higher customer satisfaction, hit revenue targets, and feel greater job satisfaction. Newly added and revised chapters guide you through today’s challenges, including the impact of the cloud and everything-as-a-service, new sales models (monthly vs. annual revenue commits), and the virtualization and automation that is now part of the Sales Engineer’s world. This book is a must-have resource for both new and seasoned Sales Engineers within tech software, hardware, mechanical, and civil engineering vendors, along with management and leadership in those organizations, and anyone who must present, demonstrate or sell hi-tech items for a living.
The Social Sales Engineer
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Author : Patrick Pissang
language : en
Publisher: Zemp Golden Goose Gmbh
Release Date : 2021-09-04
The Social Sales Engineer written by Patrick Pissang and has been published by Zemp Golden Goose Gmbh this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-09-04 with categories.
As a sales engineer these days, are you afraid of software making parts of your job obsolete? If not, you should be. Specialized SaaS applications are automating your chores and will soon replace you if your job involves running demos, setting up environments, maneuvering proof of concepts, or answering huge RfP questionnaires. Software is eating the sales engineering realm and transforming the role, until the very technology you sell will take over most of your tasks. So, how do you avoid becoming obsolete? The Social Sales Engineer shares timeless principles that will shape your sales engineering future on social media and as a trusted advisor in your client's organization. Armed with this book's principles, you will sell more solutions and do it confidently with original ideas, all while building your brand. Let this book be your guide to differentiating yourself and staying relevant by building your professional brand. In The Social Sales Engineer, you'll discover: The push you need to overcome your doubts about social media. The foundational principles that will help you achieve thought leadership. Inspirations and solutions for your daily sales engineering challenges. An intriguing story for Netflix-like entertainment. A fantastic cover that will look fabulous on your bookshelf The Social Sales Engineer is the crucial manual you need to develop original thoughts that will build your sales engineer brand--both online and offline. If you like entertaining sales and career books with a story touch like The Greatest Salesman in the World, then Patrick Pissang's extremely valuable resource will inspire you. Get The Social Sales Engineer to take the next giant leap in your sales engineering career! Author Patrick Pissang worked as a sales engineer for MuleSoft from the early days to IPO and created innovative technical value-selling tools for his opportunities in the field. His philosophy is to lead the client with methods they don't expect and therefore won't forget. He coaches customers while they run the proof of concept, and he uses domain-driven design to facilitate strategic discovery workshops. Patrick expanded his original thinking to social media and now helps sales engineers build their brand. He is the lead trainer, founder, and CEO of Sales Hero GmbH, a company that specializes in training sales engineers.
The Sales Engineer Manager S Handbook
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Author : Chris Daly
language : en
Publisher:
Release Date : 2020-04-21
The Sales Engineer Manager S Handbook written by Chris Daly and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-04-21 with categories.
John Care and Chris Daly lay out the 3+1 rules of SE Leadership. A simple framework designed for everyone - from SEs thinking about moving into management to the newest of new SE Managers to a Global SE Vice President. This is a fascinating blend of tactical and strategic advice based on 30+ years of experience and many years of running SE specific workshops. All designed to allow you to follow the 3+1 Rules: Develop And Serve Your People, Run Pre-Sales As A Business, and Serve Your Customers all matched up with Rule #0 Manage Yourself. It's a common and often repeated story. You take a rock star Sales Engineer who is highly valued for their sales and business skills - and make them a manager because they are a great SE. With no regard for their possible leadership skills whatsoever. Perhaps they are pointed at a few online HR resources and take a mandatory "Managing Within The Law" session. Then they are released into the wild, and asked to manage, lead and motivate a team of Sales Engineers - each of whom performs the job differently than the newly minted manager used to do.
Sales On Rails
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Author : John Haldi
language : en
Publisher:
Release Date : 2017-05-16
Sales On Rails written by John Haldi and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-05-16 with categories.
This book is intended to help Sales Engineers (SEs) dramatically improve their sales results. Based on the author's own experience as an SE in the field, the book contains a framework for understanding how and why prospects decide to buy and how to navigate that process with the least amount of work and the highest likelihood of closing the sale.