Stories That Sell
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Sell With A Story
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Author : Paul Smith
language : en
Publisher: AMACOM
Release Date : 2016-09-08
Sell With A Story written by Paul Smith and has been published by AMACOM this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-08 with Business & Economics categories.
Despite the high-tech tools available to salespeople today, the most personal method still works best. Through storytelling, a salesperson can explain products or services in ways that resonate, connect people to the mission, and help determine what decisions are made. A well-crafted story can pack the emotional punch to turn routine presentations into productive relationships. In Sell with a Story, organizational storytelling expert and author Paul Smith focuses his popular and proven formula to the sales arena. Smith identifies the ingredients of the most effective sales stories and reveals how to: Select the right story Craft a compelling and memorable narrative Incorporate challenge, conflict, and resolution• And more Learning from model stories, skill-building exercises, and enlightening examples from Microsoft, Costco, Xerox, Abercrombie & Fitch, Hewlett-Packard, and other top companies, you will soon be able to turn their personal experiences into stories that introduce yourself, build rapport, address objections, add value to the product, bring data to life, create a sense of urgency…and most importantly, sell! If you want to become a better communicator and transform your sales results, Sell with a Story is for you.
Stories That Sell
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Author : Casey Hibbard
language : en
Publisher:
Release Date : 2008-04
Stories That Sell written by Casey Hibbard and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-04 with Business report writing categories.
"The first book on capturing and using customer stories to grow your business or cause. Introduces a proven process for leveraging your current successes into new sales. Learn success-story marketing best practices from author Casey Hibbard, leading expert on creating and managing customer stories, with insight from organizations such as Sage Software, SAP, Toyota, Kronos, Amdocs, Make-A-Wish Foundation, and dozens of other businesses, independent consultants, and nonprofits"--Page 4 of cover
Facts Tell Stories Sell Marketing Stories Journal
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Author : Anthony Hill
language : en
Publisher: Independently Published
Release Date : 2019-03-27
Facts Tell Stories Sell Marketing Stories Journal written by Anthony Hill and has been published by Independently Published this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-03-27 with Business & Economics categories.
Facts Tell Stories Sell Storytelling is a powerful way to connect with your customers emotionally to sell your products and services. Stories help people to make changes in their lives. People don't usually remember facts but they usually remember a story, especially one that they can identify with. Facts Tell Stories Sell Journal will help you to: - Recall experiences Edit your stories Store your collection of marketing stories in one place Test and record what stories are most effective Need to increase sales in your business? Purchase your copy today!
Simple Story Selling
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Author : Rob Drummond
language : en
Publisher:
Release Date : 2017-02-16
Simple Story Selling written by Rob Drummond and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-02-16 with categories.
Storytelling is a great way to build profitable, long-lasting relationships with your customers. The trouble is, telling stories in your marketing can feel intimidating. The trouble is, telling stories in your marketing can feel intimidating. In the end, you skip the story altogether. You focus instead on features, benefits and prices, just like everyone else in your market. You write safe marketing, that fails to stand out or express opinion.The problem is, potential customers can never get to know the 'real you', and can never understand your uniqueness.Simple Story Selling reveals a proven seven-step process anyone can use to eliminate writer's block, and tell stories that sell. Your competitors can copy your offers and copy your pricing, but they can never copy the relationship you have with your best customers.Discover the secrets of Simple Story Selling, and build a moat around your business.
How To Write Stories That Sell
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Author : Edward Seccomb Fox
language : en
Publisher:
Release Date : 1961
How To Write Stories That Sell written by Edward Seccomb Fox and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1961 with categories.
Why Facts Tell But Stories Sell
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Author : Bill Goss
language : en
Publisher:
Release Date : 2021-07
Why Facts Tell But Stories Sell written by Bill Goss and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-07 with categories.
HOW DO YOU GROW YOUR BUSINESS? Whatever business you're in and whatever its size, how do you take what you do to an altogether higher level? How do you grow your business quickly, easily and with far less work than you may imagine, so that your business works more effectively for you? How do you make it more profitable? How do you make it less demanding on your time and energy? How do you build for a far better future? I'm Bill Goss and I am here to answer all of those questions. While I'm not a magician and I can't give you a magic pill that guarantees untold riches overnight, I can teach you how to do all of those things outlined above. I can help you grow your business fast, effectively, and with far less pain than you might imagine. Over the last decade, I've worked with hundreds of businesses to help them do just that. In that time I've helped them generate more than £30 million as they've grown. Now, it's your turn. The book you hold in your hands contains all the insight you'll need to significantly grow your business simply by doing what you do best. If you put into practice even half of the things you read here, you'll be head and shoulders above your competitors. Put into practice everything you read in this book and you'll be well on your way to the kind of business and life most people only ever dream of. So enough talking. Turn back to the front, sit yourself down, and start at the beginning. You are about to learn lessons that will elevate your business and change your life.
The Ultimate Selling Story
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Author : Roy Furr
language : en
Publisher: Createspace Independent Publishing Platform
Release Date : 2017-12-11
The Ultimate Selling Story written by Roy Furr and has been published by Createspace Independent Publishing Platform this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-12-11 with categories.
"Before I learned to sell with story, I struggled at both sales and marketing. Despite my grandest dreams, I just couldn't get consistent results for myself or clients. I tried nearly every selling trick in the book, with little improvement. Discovering these principles behind effective story selling changed everything. Now my selling messages make me and my clients a small fortune. And I've packaged my most powerful selling story formula here in this book." - Roy Furr Cut Through the Marketing Clutter... Today's prospect is over-marketed and over-promised, with their anti-selling filters turned up to 11. Your first job in any selling situation, in person or through media, is to cut through that clutter and get attention. Story is the secret. Forge a Powerful Bond With Your Market... Not only does story cut through the clutter, it forms a deep and lasting bond with your market. It's not about mere exchanges of cash. It's about forming a deep and lasting human connection. A connection that both stimulates and transcends business. Story selling is the quickest way to get your market to know, like, and trust you, a prerequisite for doing business with you. And Set up the Sale in the Clearest, Most Direct Way Possible... Ultimately, our goal is sales and profits. That's why we're in business. And so the right selling story must not only entertain and connect, it must move the prospect toward the sale. Using the Hero's Journey of Story Selling... The Hero's Journey is the universal story formula hidden underneath nearly every great work of fiction. "The Hero's Journey of Story Selling" is Roy Furr's affectionate title for slightly different story formula, The Ultimate Selling Story. This is the single-most effective story template for selling nearly any product, in any media, to any market.
Story Based Selling
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Author : Jeff Bloomfield
language : en
Publisher: SelectBooks, Inc.
Release Date : 2014-06
Story Based Selling written by Jeff Bloomfield and has been published by SelectBooks, Inc. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-06 with BUSINESS & ECONOMICS categories.
As a founder of a successful organization that trains and develops sales professionals, Jeff Bloomfield has given a lot of thought to why customers say “yes.” In Story-Based Selling: Create, Connect, and Close, Mr. Bloomfield says it’s really no mystery. People buy from people they trust. They trust people they like, and they like people they connect to. And he believes that storytelling is the best way for salespeople—and all of us—to immediately connect to a customer’s feelings of trust and liking. He thinks teaching sales professionals to close a deal by presenting their product, probing its mutual benefits, and overcoming the customer’s objections and skepticism, is a waste of time. Instead, he urges them to tell a great story. Mr. Bloomfield calls upon the latest research in neuroscience to explain the process of communication. The truth is that during the salesperson’s engagement with clients, people quickly base their decisions on how they feel, not the way they think, so trying to persuade someone by first imparting lifeless facts and figures is self-defeating. In fact, this information goes right to an area of the listener’s brain (the left brain) that drives doubt and skepticism. To make a deal we need to connect with the parts of the customer’s brain that inspire emotions of trust and empathy. By telling a story, we can immediately connect to these good “gut” feelings and drive away the client’s fear of “being sold. Mr. Bloomfield tells his own engaging stories while teaching step-by-step techniques of intentional storytelling—to create a fast connection with the listener, no matter who is buying or what a person wants to sell.
How To Prospect Sell And Build Your Network Marketing Business With Stories
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Author : Tom “Big Al” Schreiter
language : en
Publisher: Fortune Network Publishing Inc.
Release Date : 2019-12-06
How To Prospect Sell And Build Your Network Marketing Business With Stories written by Tom “Big Al” Schreiter and has been published by Fortune Network Publishing Inc. this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-12-06 with Business & Economics categories.
One tiny story ... changes everything. A ten-second story equals the impact of 1,000 facts. Now we can use micro-stories to communicate our network marketing message in just seconds. Our prospect becomes involved in the story, and instantly sees what we see. And isn't that what we want? Forget the flip chart, the presentation book, the website, the PowerPoint, and the video. Instead, use stories to get that "Yes" decision now. Later we can do our boring, fact-filled presentation. As an added bonus, stories answer objections. No more frustration or push-back from negative prospects. And of course, stories are easy to remember, both for us and our prospect. Here are the actual stories I use, word-for-word. Join the top earners now and become a professional storyteller. Order your copy now and start enjoying some great MLM and network marketing stories to move your business forward.
How To Write And Sell Short Stories
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Author : Della Galton
language : en
Publisher: Accent Press Ltd
Release Date : 2011-03-15
How To Write And Sell Short Stories written by Della Galton and has been published by Accent Press Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-03-15 with Literary Collections categories.
A must-have book for any new writer and a welcome addition to the library of established writers who are hoping to ‘up their game’. Have you ever wondered why your short stories are rejected? What is the secret of selling your work? How do you make sure your characters are memorable, your plots realistic and your twists both satisfying and unpredictable? Della Galton answers these and many more questions using a format that will already be familiar to writers: What? Why? When? How? Where? and Who? The Author Della Galton has been selling short stories for twenty years. She sells between 90 and 100 short stories a year to markets in the UK and abroad. She also teaches creative writing and is a popular speaker at writers’ conferences across the UK. Dozens of her students have achieved success in the very competitive field of magazine fiction. Della is also the author of two published novels, Passing Shadows and Helter Skelter.