The Lawyer S Guide To Marketing Your Practice
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The Lawyer S Guide To Marketing Your Practice
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Author : James A. Durham
language : en
Publisher: American Bar Association
Release Date : 2004
The Lawyer S Guide To Marketing Your Practice written by James A. Durham and has been published by American Bar Association this book supported file pdf, txt, epub, kindle and other format this book has been release on 2004 with Law categories.
A well-developed, successfully executed marketing plan will attract new clients, increase referrals, and strengthen client loyalty. This resource will help you master the creative marketing solutions you need.
The Lawyer S Guide To Marketing On The Internet
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Author : Gregory H. Siskind
language : en
Publisher: American Bar Association
Release Date : 2007
The Lawyer S Guide To Marketing On The Internet written by Gregory H. Siskind and has been published by American Bar Association this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Business & Economics categories.
In this up-to-date third edition of The Lawyer's Guide to Marketing on the Internet, you'll learn how to make the latest technology work for your practice and increase your firm's visibility. This comprehensive resource provides proven online marketing strategies and guides you on how to effectively and efficiently market your law practice.
The Complete Guide To Marketing Your Law Practice
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Author : Hollis Hatfield Weishar
language : en
Publisher: Section of Law Practice Management
Release Date : 1999
The Complete Guide To Marketing Your Law Practice written by Hollis Hatfield Weishar and has been published by Section of Law Practice Management this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999 with Law categories.
A complete guide to marketing law firm or practice. Contains strategies and insights from the country's top legal marketers.
How To Market Your Law Firm Online Internet Marketing Guide
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Author : Montina Portis
language : en
Publisher:
Release Date : 2015-04-25
How To Market Your Law Firm Online Internet Marketing Guide written by Montina Portis and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015-04-25 with categories.
If you're on the first page of Google search results for "things you want to be known for," you win. If you're on page 2, you might as well be on page 200; you lose. This is a brutal competition, and you're up against the same lawyers here as you are in your practice: same competition, different battlefield.In order to be found on the Web, you need to put information there that people will find. That information has to be relevant and useful to your clients, and it needs to be distinctive and representative about your practice. In this guide we will walk you step-by-step through the process of marketing your law firm online by optimizing your website from an SEO perspective and explain:* How the search engines work (PPC vs. map listings vs. organic) and what you need to do to handle each for maximum return.* How to build authority online & how to use an authority building strategy so that your law firm ranks above the competition.* Our search engine optimization strategy for law firms.* The importance of law firm keywords. This single insight is invaluable for you as a lawyer, and more!
A Lawyer S Guide To Public Relations
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Author : Kimera K. Maxwell
language : en
Publisher: John Wiley & Sons Incorporated
Release Date : 1989-01-01
A Lawyer S Guide To Public Relations written by Kimera K. Maxwell and has been published by John Wiley & Sons Incorporated this book supported file pdf, txt, epub, kindle and other format this book has been release on 1989-01-01 with Advertising categories.
The Busy Lawyer S Guide To Success
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Author : Reid F. Trautz
language : en
Publisher: American Bar Association
Release Date : 2009
The Busy Lawyer S Guide To Success written by Reid F. Trautz and has been published by American Bar Association this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Law categories.
Busy lawyers do not have dozens of extra hours to conduct research looking for new tips and ideas to streamline and enhance their practice of law. They need just-in-time learning to acquire the knowledge necessary to build their practices. This convenient pocket guide is the best ever collection of practical tips, ideas, and techniques to help you survive, thrive, and find success in the practice of law.
The Law Firm Associate S Guide To Personal Marketing And Selling Skills
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Author : Catherine Alman MacDonagh
language : en
Publisher: American Bar Association
Release Date : 2007
The Law Firm Associate S Guide To Personal Marketing And Selling Skills written by Catherine Alman MacDonagh and has been published by American Bar Association this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Business & Economics categories.
This first volume in the Law Firm Associates Development Series focuses on personal marketing and sales skills, and will cover these topics: building a practice; how to create a personal marketing plan; how to find people within a target market; how to prepare for a prospective client meeting; strategies when meeting with clients; how to ask for business; how to use the end of a matter as a marketing opportunity; how to retain clients; and how to effectively network inside and outside the firm. Both authors currently work as Directors of Business Development in law firms where their responsibilities include extensive in-house coaching and training of attorneys at all levels. In this guidebook, they share their best advice and instruction compiled from their own experience as well as from that of many industry thought leaders.
Courting Your Clients
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Author : Margaret Grisdela
language : en
Publisher: Lulu.com
Release Date : 2007
Courting Your Clients written by Margaret Grisdela and has been published by Lulu.com this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Law categories.
A Lawyer S Guide To Marketing
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Author : Noah Carmichael
language : en
Publisher: Createspace Independent Publishing Platform
Release Date : 2017-11
A Lawyer S Guide To Marketing written by Noah Carmichael and has been published by Createspace Independent Publishing Platform this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-11 with categories.
Although big law firm and small law firm marketing strategies have similarities to other small businesses, there is one thing you must keep in mind. You are NOT like other small or local businesses. The question then becomes, why are you utilizing the same marketing strategies as everyone else? Learn how to develop and improve your law firm marketing efforts to include data and analytics to get more clients and understand what attracts visitors to your law firm. In "A Lawyers Guide to Marketing," you will discover: -How having a client-centered website can significantly improve your (UX) user experience -How to define and develop your law firms content strategy -Why law firms should still use traditional marketing strategies to remain top of mind -How to improve your digital marketing efforts across all channels to lower costs and improve conversion -Why online reputation management matters to your law firms bottom line -How call tracking and conversation analytics can make your law firm more money Book Chapters: Chapter 1: The Client-Centered Website Design Chapter 2: Content Strategy and Development Chapter 3: Traditional Marketing and Building Offline Authority Chapter 4: A Look at Digital Marketing and Your Law Firm Chapter 5: Building Your Online Reputation Chapter 6: Call Tracking and Conversation Analytics Chapter 7: Creating Closed-Loop Analytics to Improve Conversions Also Included are 2 Checklists: - In-house Marketing Questionnaire - Agency Questionnaire
Marketing Communications For Solicitors
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Author : Mark Oglesby
language : en
Publisher: Psychology Press
Release Date : 1994
Marketing Communications For Solicitors written by Mark Oglesby and has been published by Psychology Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994 with Law categories.
This book provides a reference source on the practical means of promoting a law firm. The book is designed to be immediately comprehensible to the layman,a template for the marketing apprentice, a guidebook to the lawyer, and a source of new ideas to the experienced professional. Pragmatic rather than theoretical, each chapter covers the marketing support options and budget available to the professional practice. There is an emphasis on checklists and pitfalls to avoid, and anecdotal experience is shared.