The Mad Ad Years
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The Mad Ad Years
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Author : Aryani Banerjee
language : en
Publisher: Blue Rose Publishers
Release Date : 2020-12-04
The Mad Ad Years written by Aryani Banerjee and has been published by Blue Rose Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-12-04 with Fiction categories.
THE MAD AD YEARS, India’s first advertising fiction, with top advertising agencies in India as the backdrop, brings into light and uncovers scandals and exploitations in the real world of advertising through the eyes of the protagonist Prashant Gupta, who has worked in some of the largest agencies in the country for nearly forty-five years. The story encircles his journey from being a 22-year-old simple graduate from a traditional joint family in Calcutta who in 1976 accidentally gets a job of a Management Trainee in India’s most glamorous and second largest agency, to rubbing shoulders with business tycoons and famous industrialists, to witnessing dramatic and salacious incidents and being directly and indirectly involved in many instances that changed Indian advertising forever, and to becoming the owner of a hundred-crore agency, later in his life. Tangy, wild and bittersweet – THE MAD AD YEARS is not just a book but an irresistible concoction of ink on paper that makes you visualise the characters and incidents as if they are moving and happening right in front of you – it is a lot like the bizarrely beautiful coffee-cherry tea Cascara – it ceaselessly makes you crave for more – as your flip through the book, you will keep letting your soul feed on the intoxicating urge to explore how the story unfolds.
Madvertising
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Author :
language : en
Publisher:
Release Date : 2005
Madvertising written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Humor categories.
"MADvertising" showcases the very best of "MAD"'s fifty-plus years of takeoffs on Madison Avenue. Fans will love these hundreds of spoofs of legendary ad campaigns, plus hilarious behind-the-scenes interviews with the Usual Gang of Idiots. But wait, there's more! Get ready for two Galleries of Sin, featuring every twist on cigarette and alcohol advertising ever done by the magazine; a section highlighting "legitimate" ads by "MAD" artists; a discussion of "MAD"'s longtime no-advertising policy; plus (yes!) all-time favorite takeoffs on Madison Avenue culture, including the immortal musical "My Fair Ad Man" and "The "MAD" Madison Avenue Primer."
The Insanity Of Advertising
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Author : Fred S. Goldberg
language : en
Publisher: Chicago Review Press
Release Date : 2019-05-28
The Insanity Of Advertising written by Fred S. Goldberg and has been published by Chicago Review Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-05-28 with Biography & Autobiography categories.
Mad Men's Don Draper has nothing on Fred Goldberg, and this memoir is the real story of mad men in a very mad world This celebrated ad man cut his teeth in the late 1960s with the legendary agency Young & Rubicam, took over operations at Chiat/Day as COO for almost 7 years, and then founded his own firm, Goldberg Moser O'Neill. His client list reads like a who's who of 20th-century innovators: Steve Jobs (Apple), Andy Grove (Intel), John Chambers (Cisco), Larry Ellison (Oracle), and Michael Dell (Dell) are just a few of the movers and shakers who turned to him when they needed ads that would make their products household names. The Insanity of Advertising presents an unforgettable glimpse into the chaos, drama, and outright wackiness that fuels one of the most of loved and hated industries in the world. Goldberg reveals behind-the-scenes dirt on what it was like to craft ad campaigns for some corporate titans, and also shares stories of the mad men who worked alongside him.
The Mad Old Ads With Illustrations
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Author : Dick Sutphen
language : en
Publisher:
Release Date : 1968
The Mad Old Ads With Illustrations written by Dick Sutphen and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1968 with categories.
Totally Mad
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Author : The Editors Of Mad Magazine
language : en
Publisher: Liberty Street
Release Date : 2012-10-30
Totally Mad written by The Editors Of Mad Magazine and has been published by Liberty Street this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-10-30 with Humor categories.
For the past six decades (that's 60 years-we did the math so you don't have to) MAD Magazine has keenly observed the American landscape and promptly made fun of everything in sight. Unwavering in their commitment to high quality stupidity, MAD's legendary artists and writers, long known as "The Usual Gang of Idiots," have brilliantly satirized politics, celebrities, sports, media, cultural trends, and more. Totally MAD (originally titled The New American Cookbook until cooler heads prevailed) is the ultimate collection of MAD's most idiotic material, including such classics as Spy vs. Spy, The MAD Fold-in, A MAD Look At..., The Lighter Side of, Horrifying Clichés and The Shadow Knows, plus modern MAD classics including The MAD Strip Club and The Fundalini Pages. Whether you grew up with MAD in the 50s, 60s, or 70s, reading it with a flashlight under the covers so your parents wouldn't catch you, or in the 80s, 90s and beyond, reading it while watching the MADtv sketch comedy show or the more recent animated series on the Cartoon Network, this book will bring back fond memories and also provide a great introduction to MAD for new readers. Then again, maybe not. SPECIAL BONUS! Includes "The Soul of MAD," 12 classic cover prints, ten featuring Alfred E. Neuman, MAD's gap-toothed grinning idiot mascot. These beautiful reproductions are suitable for framing or wrapping fish.
Mad For Ads
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Author : Erica Fyvie
language : en
Publisher: Kids Can Press Ltd
Release Date : 2021-05-04
Mad For Ads written by Erica Fyvie and has been published by Kids Can Press Ltd this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-05-04 with Juvenile Nonfiction categories.
A critical and entertaining exploration of advertising and its influence. For children growing up in an advertising-saturated world, here’s an eye-opening explanation of what it is, how it works and why that matters. The book covers everything from the components of an ad campaign to the ways marketers seek to influence behavior, then brings it all to life by creating two fictional advertising plans. It also describes how digital technology allows companies to track people and how that impacts privacy. It’s a savvy look at the business of advertising that empowers kids to think critically and be discerning. Kids are suckers for advertising? Not the ones who read this book!
The Mad Old Ads
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Author : Dick Sutphen
language : en
Publisher:
Release Date : 1968
The Mad Old Ads written by Dick Sutphen and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1968 with categories.
The Indian High Court Reports
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Author :
language : en
Publisher:
Release Date : 1926
The Indian High Court Reports written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1926 with Law reports, digests, etc categories.
The Indian Law Reports
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Author :
language : en
Publisher:
Release Date : 1926
The Indian Law Reports written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1926 with Law reports, digests, etc categories.
Description Of Egypt
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Author : Edward William Lane
language : en
Publisher: American Univ in Cairo Press
Release Date : 2000
Description Of Egypt written by Edward William Lane and has been published by American Univ in Cairo Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with History categories.
The launching of this hitherto unpublished book by the great nineteenth-century British traveler Edward William Lane (1801-76), a name known to almost everyone in all the many fields of Middle East studies, is a major publishing event. Lane was the author of a number of highly influential works: An Account of the Manners and Customs of the Modern Egyptians (1836), his translation of The Thousand and One Nights (1839-41), Selections from the Kur-an (1843), and the Arabic-English Lexicon (1863-93). Yet one of his greatest works was never published: after years of labor and despite an enthusiastic reception by the publishing firm of John Murray in 1831, publication of his first book, Description of Egypt, was delayed and eventually dropped, mainly for financial reasons. The manuscript was sold to the British Library by Lane's widow in 1891, and has only now been salvaged for publication by Dr. Jason Thompson, nearly 170 years after its completion. This enormously important book, which takes the form of a journey through Egypt from north to south, with descriptions of all the ancient monuments and contemporary life that Lane explored along the way, will be of immense interest to both ancient and modern historians of Egypt, and will become an essential companion to his Manners and Customs. ''Jason Thompson's exact and dedicated edition deserves much praise.''-Astene Newsletter, June 2002. ''Thompson, a historian at AUC, has done signal service in taking a manuscript dating from 1831 and preparing it for publication so many years later; AUC Press deserves praise for making so major a work available, and at so reasonable a price.''-Daniel Pipes, Middle East Quarterly, June 2001. ''In all, the appearance of this major work of scholarship at this late date is a major boon to the study of Egypt's history between the pharaohs and 18280.''-Daniel Pipes, Middle East Quarterly, June 2001.