The Media And Drug Abuse Messages


The Media And Drug Abuse Messages
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The Media And Drug Abuse Messages


The Media And Drug Abuse Messages
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Author : United States. Special Action Office for Drug Abuse Prevention
language : en
Publisher:
Release Date : 1974

The Media And Drug Abuse Messages written by United States. Special Action Office for Drug Abuse Prevention and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1974 with Drug abuse categories.


The articles included in this volume present the best strategies and tactics for dissemination of information about the dangers of drug abuse to the general public.



Mass Media And Drug Prevention


Mass Media And Drug Prevention
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Author : William D. Crano
language : en
Publisher: Psychology Press
Release Date : 2001-11-01

Mass Media And Drug Prevention written by William D. Crano and has been published by Psychology Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-11-01 with Psychology categories.


This book tells the story of the mass media's potential in the war against drug abuse. It is based on scientific evidence on the use of media in health promotion and disease prevention. Past approaches--successes and failures alike--are included to help enlighten future programs of research and practice. Advice about the logical steps that must be taken to help alleviate the crisis of drug abuse is featured throughout. The book will appeal to social scientists interested in persuasion and the media Each chapter offers information to help the conscientious practitioner maximize persuasive effects of a mass-mediated presentation.



Youth And Drugs


Youth And Drugs
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Author :
language : en
Publisher:
Release Date : 1990

Youth And Drugs written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1990 with Alcoholism categories.




Youth And Drugs


Youth And Drugs
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Author : Hank Resnik
language : en
Publisher: DIANE Publishing
Release Date : 1994

Youth And Drugs written by Hank Resnik and has been published by DIANE Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994 with categories.


Examines past and present societal influences that have fostered the continued use of licit and illicit drugs by Americans from virtually every walk of life. Presents the analyses and viewpoints of prevention and communications experts on how "mixed messages" are often sent to American youth regarding acceptable use of alcohol and other drugs. Analyzes public and private sector policies, practices, and regulatory initiatives aimed at reducing and eliminating alcohol and other drug problems.



Testing The Anti Drug Message In 12 American Cities


Testing The Anti Drug Message In 12 American Cities
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Author :
language : en
Publisher:
Release Date : 1998

Testing The Anti Drug Message In 12 American Cities written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998 with Children categories.




Testing The Anti Drug Message In 12 American Cities


Testing The Anti Drug Message In 12 American Cities
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Author :
language : en
Publisher:
Release Date : 1998

Testing The Anti Drug Message In 12 American Cities written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998 with Children categories.




Effectiveness Of The National Youth Anti Drug Media Campaign


Effectiveness Of The National Youth Anti Drug Media Campaign
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Author : United States. Congress. House. Committee on Government Reform. Subcommittee on Criminal Justice, Drug Policy, and Human Resources
language : en
Publisher:
Release Date : 2001

Effectiveness Of The National Youth Anti Drug Media Campaign written by United States. Congress. House. Committee on Government Reform. Subcommittee on Criminal Justice, Drug Policy, and Human Resources and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Psychology categories.




The Media And The Message


The Media And The Message
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Author : William DeJong
language : en
Publisher:
Release Date : 1998

The Media And The Message written by William DeJong and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998 with Health & Fitness categories.


This document presents an overview of lesson learned from evaluating public service campaigns, summarizes current thinking and research on how the media can be used in social change movements, and articulates a set of guidelines that can help shape the development of future campaigns. The lessons have been organized around a series of steps that planners should follow in developing, implementing, and evaluating a public service campaign. These steps are the following: 1) establish a long-term commitment; 2) determine goals and objectives; 3) conduct formative research to define the campaign; 4) select target audience; 5) design campaign messages; 6) select appropriate media channels; 7) maximize media exposure; and 8) conduct process and outcome evaluation. These lessons have their origin in two major traditions: 1) commercial marketing, advertising, and public relations; 2) public health practice. What emerges from this analysis is not a blueprint for creating a public service campaign, but a set of general principles than can be used to stimulate ideas, manage the process of campaign development and implementation, and judge campaign results.



Communication Campaigns About Drugs


Communication Campaigns About Drugs
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Author : Pamela J. Shoemaker
language : en
Publisher: Routledge
Release Date : 2012-11-12

Communication Campaigns About Drugs written by Pamela J. Shoemaker and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-11-12 with Language Arts & Disciplines categories.


Published in 1989, Communication Campaigns About Drugs is a valuable contribution to the field of Communication Studies.



Ending Discrimination Against People With Mental And Substance Use Disorders


Ending Discrimination Against People With Mental And Substance Use Disorders
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Author : National Academies of Sciences, Engineering, and Medicine
language : en
Publisher: National Academies Press
Release Date : 2016-09-03

Ending Discrimination Against People With Mental And Substance Use Disorders written by National Academies of Sciences, Engineering, and Medicine and has been published by National Academies Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-09-03 with Social Science categories.


Estimates indicate that as many as 1 in 4 Americans will experience a mental health problem or will misuse alcohol or drugs in their lifetimes. These disorders are among the most highly stigmatized health conditions in the United States, and they remain barriers to full participation in society in areas as basic as education, housing, and employment. Improving the lives of people with mental health and substance abuse disorders has been a priority in the United States for more than 50 years. The Community Mental Health Act of 1963 is considered a major turning point in America's efforts to improve behavioral healthcare. It ushered in an era of optimism and hope and laid the groundwork for the consumer movement and new models of recovery. The consumer movement gave voice to people with mental and substance use disorders and brought their perspectives and experience into national discussions about mental health. However over the same 50-year period, positive change in American public attitudes and beliefs about mental and substance use disorders has lagged behind these advances. Stigma is a complex social phenomenon based on a relationship between an attribute and a stereotype that assigns undesirable labels, qualities, and behaviors to a person with that attribute. Labeled individuals are then socially devalued, which leads to inequality and discrimination. This report contributes to national efforts to understand and change attitudes, beliefs and behaviors that can lead to stigma and discrimination. Changing stigma in a lasting way will require coordinated efforts, which are based on the best possible evidence, supported at the national level with multiyear funding, and planned and implemented by an effective coalition of representative stakeholders. Ending Discrimination Against People with Mental and Substance Use Disorders: The Evidence for Stigma Change explores stigma and discrimination faced by individuals with mental or substance use disorders and recommends effective strategies for reducing stigma and encouraging people to seek treatment and other supportive services. It offers a set of conclusions and recommendations about successful stigma change strategies and the research needed to inform and evaluate these efforts in the United States.