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The New Competitor Intelligence


The New Competitor Intelligence
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The New Competitor Intelligence


The New Competitor Intelligence
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Author : Leonard M. Fuld
language : en
Publisher: Wiley
Release Date : 1994-12-06

The New Competitor Intelligence written by Leonard M. Fuld and has been published by Wiley this book supported file pdf, txt, epub, kindle and other format this book has been release on 1994-12-06 with Business & Economics categories.


How to find and use the up-to-the-minute intelligence you need to win your fight for market share and glory! How do I analyze a private company's true costs? When does the competition plan to roll out its new product and in what quantity? What are our customers' long-term strategies? What new technologies or products does the competition have on its drawing boards? The New Competitor Intelligence shows where you can get the answers to these and most other questions you have about what the competition is up to. Learn, through easy-to-use techniques, how to analyze competitor information from the many print, database, and CD-ROM sources described in this book. "Forget the Internet. Fuld has created an intelligence gold mine that will help you get all the business information you will ever need."- Al Ries Chairman, Trout & Ries Coauthor of Marketing Warfare and Positioning: The Battle for Your Mind "A powerful and practical guide that will show any decision maker how to stay competitive in today's business world."- Herb Baum President and Chief Executive Officer Quaker State Motor Oil "The New Competitor Intelligence unlocks the vaults of all the 'open' secrets of your competitors."- Domenico A. Fanelli, Managing Director AMA International Management Centre, Europe "This book gives you practical, effective benchmarking tools all within your reach and your budget."- Philip B. Crosby Author of Quality Is Free and Completeness: Quality for the 21st Century



The New Rules Of Competitive Intelligence


The New Rules Of Competitive Intelligence
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Author : Maria Ioia
language : en
Publisher: Xlibris Corporation
Release Date : 2014-02-20

The New Rules Of Competitive Intelligence written by Maria Ioia and has been published by Xlibris Corporation this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-02-20 with Business & Economics categories.


Acquiring new market share whilst retaining existing share is what most businesses strive for, Competitive Intelligence helps position your business to maximise profitability



Business And Competitive Analysis


Business And Competitive Analysis
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Author : Craig S. Fleisher
language : en
Publisher: FT Press
Release Date : 2007

Business And Competitive Analysis written by Craig S. Fleisher and has been published by FT Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Business intelligence categories.


Resource for companies to improve strategic planning and ensure they are implementing effective corporate strategy. bull; Presents a comprehensive range of methods to analyse the tools that analyse business, competitive data, and market information. bull; Consistent approach and detailed instructions allow for readers to implement strategy quickly and effectively. bull; Management consultants and strategy departments can use this book to make a case for the most effective method to apply to any problem.



Competitive Intelligence For Dummies


Competitive Intelligence For Dummies
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Author : James D. Underwood
language : en
Publisher: John Wiley & Sons
Release Date : 2013-07-09

Competitive Intelligence For Dummies written by James D. Underwood and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-07-09 with Business & Economics categories.


Make competitive intelligence part of your business practice—and be on the cutting edge Competitive intelligence is the art of defining, gathering, analyzing, and distributing intelligence about products, customers, competitors, individuals, concepts, information, ideas, or data needed to support executives and managers in making strategic decisions for an organization. Competitive Intelligence For Dummies introduces you to this fascinating subject and gives you the tools you need to incorporate it into your business decision-making process. Conducted within an organization, competitive intelligence serves as a catalyst in planning and strategic growth. It is part of the value chain that converts gathered data to actionable information that results in strategic decisions. Competitive Intelligence For Dummies helps readers gather valuable information on the competition, the operational environment, and the target customer. It also explains how to carefully analyze and use this information in decision making processes to gain market share and stay on the cutting edge of an industry. Whether you are just starting a business, venturing into new areas with your existing company, or looking to gain ground on a key competitor, Competitive Intelligence For Dummies gives you insight on how to gather valuable information on not only your competitors, but on your market and key customer base. Gets you up to speed on how to locate, collect, and process competitive intelligence Shows you how to carefully analyze competitive intelligence and disseminate it throughout your organization Illustrates how competitive intelligence can help you gain market share If you're a business owner, analyst, manager, or researcher, Competitive Intelligence For Dummies gives you and your business an edge.



From Knowledge To Intelligence


From Knowledge To Intelligence
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Author : Helen Rothberg
language : en
Publisher: Routledge
Release Date : 2007-03-14

From Knowledge To Intelligence written by Helen Rothberg and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-03-14 with Business & Economics categories.


In the New Economy, intelligence will be essential for firms to gain competitive advantage—not just information or knowledge. Competitive intelligence, or the strategic gathering of knowledge about competitors, climate, trends, new products, has a long and successful history of generating competitive advantage. In this book, Rothberg and Erickson demonstrate how corporations can combine their competitive intelligence gathering with their internal knowledge management gathering into one dynamic system. Using real-world cases from the corporate world, the authors show how the strategic use of this combined system generates measurable competitive advantage. Topics covered include how be develop your strategy for sharing and gathering knowledge across the value chain, sustainable product development and innovation, manufacturing improvement, CRM and marketing, and developing a corporate-wide global knowledge strategy.



New Directions


New Directions
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Author : D. Gary Maag
language : en
Publisher: Lulu.com
Release Date : 2011

New Directions written by D. Gary Maag and has been published by Lulu.com this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Business & Economics categories.


NEW DIRECTIONS: A Competitive Intelligence Tale by Gary D. Maag and David J. Kalinowski



Competitive Intelligence Advantage


Competitive Intelligence Advantage
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Author : Seena Sharp
language : en
Publisher: John Wiley & Sons
Release Date : 2009-10-19

Competitive Intelligence Advantage written by Seena Sharp and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-10-19 with Business & Economics categories.


A practical introduction to the necessity of competitive intelligence for smarter business decisions-from a leading CI expert and speaker In Competitive Intelligence Advantage, Seena Sharp, founder of one of the first Competitive Intelligence firms in the US, provides her expert analysis on the issues and benefits of CI for today's businesses. CI is critical for making smarter business decisions and reducing risks when formulating strategies, leading to more profits and fewer mistakes. This is a practical guide that explains what CI is, why data is not intelligence, why competitor intelligence is a weak sibling to competitive intelligence, when to use it, how to find the most useful information and turn it into actual intelligence, and how to present findings in the most convincing manner. Importantly, Sharp argues that businesses would benefit from shifting their perspective on CI from viewing it as a cost to viewing it as an investment that saves money and provides immediate value. Author Seena Sharp is a noted CI expert who established Sharp Market Intelligence in 1979 Addresses all the most common myths and misconceptions about CI Includes more than sixty examples of when to use CI Completely explains the ins and outs of CI, and why your company will act faster and more aggressively with CI Competitive intelligence is a management tool that is misunderstood and underestimated, yet results in numerous benefits. If you are a senior level executive or operate a business-and you aren't tapping the power of CI to improve your decision making-you are missing a potent advantage.



The Secret Language Of Competitive Intelligence


The Secret Language Of Competitive Intelligence
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Author : Leonard Fuld
language : en
Publisher: Crown Business
Release Date : 2010-04-21

The Secret Language Of Competitive Intelligence written by Leonard Fuld and has been published by Crown Business this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-04-21 with Business & Economics categories.


THE ART OF SMART . . . how not to get blindsided by the competition Your key competitor has a cost advantage and you can’t for the life of you figure out why or how. • A new technology or competitor is on the horizon that will completely upset the applecart in your business as Google is now doing in advertising and Wal-Mart has done in retailing. • You think a key competitor may drastically drop prices or perhaps roll out a significant new product. What can you do to ascertain what their major moves will be? Competitive intelligence, the ability to see through or stay ahead of your competition, is the unspoken, hidden key to success. It is the means to knowing a customer’s strategic thinking, a rival’s cost structure when making a bid, or a competitor’s new product plans. Much as in a game of chess, you must think many moves ahead of your rivals—exactly the advantage competitive intelligence can give you. Leonard Fuld provides the tools to cut through the smoke screens and rumors that distort reality and shows: • How to avoid becoming your own worst enemy by removing blinders that can hide a competitor’s threatening moves • How to see your competitor’s vulnerability and take advantage of the easily exploitable opportunities it presents • How to run a war game to anticipate a rival’s pricing moves, new product introduction, or distribution strategy, and even to avoid being surprised by new entrants who play by different rules altogether For more than twenty-five years, Leonard Fuld has been developing groundbreaking ways for managers to stay two steps ahead of the competition, providing effective ways of finding out about pricing, new product rollouts, strategic alliances, outsourcing, and cost of operations. In The Secret Language of Competitive Intelligence he shows how to take data that is widely avail-able to everyone, think critically about it, and convert it into highly refined intelligence that leads to effective market-based decisions. Table of Contents DISRUPTIONS, DISTORTIONS, RUMORS, AND SMOKE SCREENS: Page 1 Just Another Day in the Office Chapter 1 THE ART OF SMART: Page19 How Intelligence Insight Helps Win the Game of Risk and Reward Chapter 2 REALITY BITES: Page 45 Remove the Blinders Chapter 3 WILL GOOGLE BEAT MICROSOFT?: Page 69 Using War Games to See Three Moves Ahead Chapter 4 MAKE ME INTO A PEPPERONI: Page 119 Seeing the Trees to Understand the Forest Chapter 5 EARLY WARNING: Page 135 Getting Intelligence on Competitors That May Not Exist in a World That Has Not Arrived Chapter 6 THE INTERNET HOUSE OF MIRRORS: Page 165 Seeing Through the Confusion to Gather Intelligence Gems Chapter 7 COMPETITIVE FOG: Page 211 How Rothschild, Buffett, Walton, Dell, and Branson Saw Clearly and Others Did Not Chapter 8 DAY TO DAY: Page 237 Integrating Intelligence with Your Work Chapter 9 THE BIG UNANSWERED QUESTIONS: Page269 Notes 285 Acknowledgments 293 Index 297 From the Hardcover edition.



Win Loss Reviews


Win Loss Reviews
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Author : Rick Marcet
language : en
Publisher: John Wiley & Sons
Release Date : 2011-06-09

Win Loss Reviews written by Rick Marcet and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-06-09 with Business & Economics categories.


An effective framework for strengthening competitiveness by learning from past deals and applying insights derived from them. Every sales opportunity, whether won or lost, has useful nuggets of information that can be harvested and used to improve performance. When those pieces of information are aggregated, analyzed and made available for all to use, the organization’s competitive position is greatly enhanced. Reveals how to turn field sales teams, a mostly underutilized resource, into net producers of competitive intelligence Exposes new and unconventional approaches for gathering and democratizing sales insights for a broad stakeholder audience Presents a proven knowledge sharing model that is being adopted by major companies worldwide Win/Loss Reviews shows how every company can improve top and bottom line performance by systematically capturing the key insights from deals that have been won, lost or delayed. While the book talks to decision makers and business strategists, the principles and disciplines explored are aimed at bridging the flow of competitive intelligence between sales and marketing, simultaneously providing insights and line-of-site to the dynamics affecting business performance.



Competitive Intelligence


Competitive Intelligence
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Author : Larry Kahaner
language : en
Publisher: Simon and Schuster
Release Date : 1997

Competitive Intelligence written by Larry Kahaner and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Business & Economics categories.


In the first book designed for businesses of all sizes and managers at every level, Larry Kahaner explains the increasingly vital practice of competitive intelligence and how American companies can use it for success. With a wealth of case studies, Kahaner shows How to profile your competitors' executives to unmask their decision-making processes The line between legal and illegal or unethical activities How to protect your own company against your competitors' intelligence operations COMPETITIVE INTELLIGENCE is a practical guide to turning raw information into priceless knowledge and winning business strategy.