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The Sport And Fitness Sector


The Sport And Fitness Sector
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The Sport And Fitness Sector


The Sport And Fitness Sector
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Author : Ben Oakley
language : en
Publisher:
Release Date : 2008

The Sport And Fitness Sector written by Ben Oakley and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Business & Economics categories.


Drawing together an edited selection of informative readings from a very wide range of sources in the world of sport and fitness management, the book provides a uniquely comprehensive knowledge base and an accessible course companion for students in sport and fitness.



The Rise And Size Of The Fitness Industry In Europe


The Rise And Size Of The Fitness Industry In Europe
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Author : Jeroen Scheerder
language : en
Publisher: Springer Nature
Release Date : 2020-10-01

The Rise And Size Of The Fitness Industry In Europe written by Jeroen Scheerder and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-10-01 with Sports & Recreation categories.


This book explores the rise, size and shape of the European fitness industry by using harmonised data as well as in-depth analyses of national surveys in fifteen European countries. Following an introduction to the socio-historical and conceptual aspects of fitness, the collection presents the scope of fitness as a business and participatory activity. Furthermore, both policy and governance issues as well as community and supply angles are considered. Drawing on this unique material, the book will appeal to students and scholars of sport business, sport economics, sport management, and social sport sciences, but also to administrators, policymakers and entrepreneurs in the international and national sport and health community.



Exploring Sport And Fitness


Exploring Sport And Fitness
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Author : Caroline Heaney
language : en
Publisher:
Release Date : 2009

Exploring Sport And Fitness written by Caroline Heaney and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Coaches (Athletics) categories.


Exploring Sport and Fitness is a guide to the development of essential professional and interpersonal skills in the sport, leisure and fitness sector. It features articles from both professional and academic sources, making it a comprehensive resource for students and professionals alike.



The Digital Transformation Of The Fitness Sector


The Digital Transformation Of The Fitness Sector
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Author : Jerónimo García-Fernández
language : en
Publisher: Emerald Group Publishing
Release Date : 2022-07-20

The Digital Transformation Of The Fitness Sector written by Jerónimo García-Fernández and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-07-20 with Business & Economics categories.


The Digital Transformation of the Fitness Sector highlights the challenges and opportunities of the digitalization of the fitness sector in the wake of recent global challenges in countries around the world.



The Global Private Health Fitness Business


The Global Private Health Fitness Business
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Author : Jerónimo García-Fernández
language : en
Publisher: Emerald Group Publishing
Release Date : 2021-04-15

The Global Private Health Fitness Business written by Jerónimo García-Fernández and has been published by Emerald Group Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-04-15 with Business & Economics categories.


The Global Private Health & Fitness Business shows the globalization of the health and fitness industry, and its different forms of management according to different countries, the objective being to show the various business models in the fitness industry in seventeen countries around the world and explore their methods of marketing.



The Skeptic S Guide To Sports Science


The Skeptic S Guide To Sports Science
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Author : Nicholas B. Tiller
language : en
Publisher: Routledge
Release Date : 2020-03-27

The Skeptic S Guide To Sports Science written by Nicholas B. Tiller and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-03-27 with Health & Fitness categories.


The global health and fitness industry is worth an estimated $4 trillion. We spend $90 billion each year on health club memberships and $100 billion each year on dietary supplements. In such an industrial climate, lax regulations on the products we are sold (supplements, fad-diets, training programs, gadgets, and garments) result in marketing campaigns underpinned by strong claims and weak evidence. Moreover, our critical faculties are ill-suited to a culture characterized by fake news, social media, misinformation, and bad science. We have become walking, talking prey to 21st-Century Snake Oil salesmen. In The Skeptic’s Guide to Sports Science, Nicholas B. Tiller confronts the claims behind the products and the evidence behind the claims. The author discusses what might be wrong with the sales pitch, the glossy magazine advert, and the celebrity endorsements that our heuristically-wired brains find so innately attractive. Tiller also explores the appeal of the one quick fix, the fallacious arguments that are a mainstay of product advertising, and the critical steps we must take in retraining our minds to navigate the pitfalls of the modern consumerist culture. This informative and accessible volume pulls no punches in scrutinizing the plausibility of, and evidence for, the most popular sports products and practices on the market. Readers are encouraged to confront their conceptualizations of the industry and, by the book’s end, they will have acquired the skills necessary to independently judge the effectiveness of sports-related products. This treatise on the commercialization of science in sport and exercise is a must-read for exercisers, athletes, students, and practitioners who hope to retain their intellectual integrity in a lucrative health and fitness industry that is spiraling out-of-control.



The Marketing Handbook For Sports And Fitness Professionals


The Marketing Handbook For Sports And Fitness Professionals
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Author : Nita Martin
language : en
Publisher: A&C Black
Release Date : 2014-09-05

The Marketing Handbook For Sports And Fitness Professionals written by Nita Martin and has been published by A&C Black this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-09-05 with Sports & Recreation categories.


Being successful as a sports or fitness professional requires more than just knowing your sport inside out. Without successful marketing, even the best professionals can struggle to attract and retain new customers. The Marketing Handbook for Sports and Fitness Professionals is the companion for coaches hoping to set up or develop their own business. A practical, easy-to-digest guide for both new and established sports and fitness coaches, it includes: - A simple guide to getting your business marketing started - A range of both traditional and electronic marketing techniques - Over 100 templates and real-life examples to create a tailor-made marketing plan - Information on tracking and updating your marketing plan - Advice on generating new customers and retaining current ones - Guidance on putting in place customer service policies For all those fitness professionals who struggle to dedicate time to marketing, this is the only handbook that provides them with all of the tools to gain a competitive edge in the marketplace - using only the time they have available - while ensuring a happy clientele and a growing business.



The Complete Guide To Behavioural Change For Sport And Fitness Professionals


The Complete Guide To Behavioural Change For Sport And Fitness Professionals
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Author : Sarah Bolitho
language : en
Publisher: Bloomsbury Publishing
Release Date : 2013-07-01

The Complete Guide To Behavioural Change For Sport And Fitness Professionals written by Sarah Bolitho and has been published by Bloomsbury Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-07-01 with Sports & Recreation categories.


Many fitness professionals and sports coaches working with clients find difficulties in ensuring their clients stay motivated. Any professional prescribing a fitness programme to a client knows that the biggest roadblock to success is the client's ability to make a change in their day-to-day life. You can tell clients what they need to know, but you can't make lifestyle changes for them. You can however show understanding, put changes in perspective, offer motivation and lay out the smaller steps that build towards a greater goal. THE COMPLETE GUIDE TO BEHAVIOURAL CHANGE FOR SPORT AND FITNESS PROFESSIONALS covers both theoretical issues related to behaviour change and motivation and practical application in the fitness or sport setting, outlining all the different models of behaviour change and discussing clear motivation strategies. It is especially relevant for fitness professionals prescribing exercise to clients with health issues, or referred clients who need support to become more active. But it is equally suited to helping recreational and amateur athletes who want to change their lifestyle or mental attitude in order to improve their performance. Written in clear, accessible language for the non-scientist, this a reference guide for: · fitness instructors and personal trainers · sports coaches and sports psychologists · professionals from the health and fitness industry working at Levels 3 and 4 of the qualifications framework · undergraduates and postgraduates in sports studies and health and fitness · those working to promote activity in community settings · anyone wishing to increase personal knowledge of behaviour change and motivation.



Sport Physical Activity And Public Health


Sport Physical Activity And Public Health
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Author : Louise Mansfield
language : en
Publisher: Routledge
Release Date : 2017-09-14

Sport Physical Activity And Public Health written by Louise Mansfield and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-09-14 with Sports & Recreation categories.


This edited collection includes articles which examine the complex relationships between sport, physical activity and public health. It reflects a current expansion in academic, policy and practice interest in sport and physical activity for public health. Our contributors discuss issues connected to the politics and policy of sport, physical activity and public health by focusing on a range of theoretical themes including evidence and knowledge production, national policies and the political promotion of sport and physical activity for health, sports mega-events and public health, social diversity in community sport for health programming, education and training in physical education and fitness sectors, and critical perspectives on partnership working in sport and public health. Overall, the chapters reflect debate about the motivations of national and local government intervention in policy making on public health that includes the role of sport and / or physical activity, and explores the discussions about the impact that such policy decisions have on people and their communities. This book was originally published as a special issue of the International Journal of Sport Policy and Politics.



Health Fitness Management


Health Fitness Management
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Author : Mike Bates
language : en
Publisher: Human Kinetics
Release Date : 2018-11-15

Health Fitness Management written by Mike Bates and has been published by Human Kinetics this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-11-15 with Health & Fitness categories.


Health Fitness Management, Second Edition, provides an in-depth picture of the varied and rewarding role of the health and fitness club manager. With contributions from leading experts in the fitness industry, several new chapters, a more practical emphasis, enhanced features, and the addition of instructor resources, this second edition is the most authoritative and field-tested guide to management success. Whether soothing disgruntled members, ensuring club safety and profitability, or motivating staff to perform at their best, health and fitness club managers require the right mix of skills and flexibility to support the success and continued growth of their clubs. Both aspiring and practicing club managers can rely on Health Fitness Management to help them acquire and improve their management skills across all areas: Human resources: Understand the importance of organizational development and the payoffs of thoughtful staff recruitment, training, development, retention, and compensation. Sales and marketing: Discover new ways to attract and retain members and increase profitability with the right mix of products and services. Financial management: Learn how to read financial statements and understand and control the risks associated with running a fitness club. Facility maintenance: Implement systems to ensure the upkeep and safety of the facility and its equipment. Program evaluation: Determine the “fitness level” of the club and its programs, capitalize on strengths, and find solutions to improve weak areas. Industry perspective: Understand the history of health and fitness management, its present status, and future trends. Health Fitness Management, Second Edition, has been fully updated and organized for maximum retention and easy reference. Each chapter begins with "Tales From the Trenches," a real-life example that clearly illustrates the chapter’s theoretical focus. Special “The Bottom Line” segments sum up the key points of the chapters in an applied context so readers can see exactly how the information is applied on the job. Learning objectives, key terms, and a list of references and recommended reading round out each chapter to make the material even more comprehensive to students, and a new instructor guide and test package make the text ideal for instructors teaching a course. Practitioners will find the added bonus of many time-saving reproducible forms, including a sample membership agreement, an equipment maintenance form, and a guest registration and exercise waiver. Written by industry experts with more than 300 combined years of experience, Health Fitness Management, Second Edition, is the fundamental resource for the management and operation of health and fitness facilities and programs. Enhanced with practical scenarios and applied knowledge, it provides a solid foundation for students preparing for a management career in the health and fitness industry and serves as an essential reference for professionals already enjoying the challenges and opportunities of club management. For information on system requirements or accessing an E-book after purchase, click here.