The Visual Made Verbal


The Visual Made Verbal
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The Visual Made Verbal


The Visual Made Verbal
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Author : Joel Snyder
language : en
Publisher: Æ Academic Publishing
Release Date : 2020-10-25

The Visual Made Verbal written by Joel Snyder and has been published by Æ Academic Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-10-25 with Social Science categories.


Verbal descriptions of life have been around for centuries, but the digital age has made access to those descriptions even more important. Dr. Joel Snyder, an audio description pioneer, has created a book and website offering the first overview of the field, including its history, application to a range of genres, description of training techniques, and list of resources. Audio description brings the visual world to life, making theater productions, television shows, films, visual art and events accessible to people who are blind or have low vision. Describers employ succinct, vivid, imaginative words to convey visual images those with sight take for granted. Although countries worldwide have taken up the cause, the United States has fallen short on research and institutions to study the field. Dr. Snyder’s book helps fill in some of those gaps. “For decades, Joel Snyder has combined his astonishing command of language with his keen attention to detail to create word pictures that stir the mind’s eye, especially for patrons of the arts whose physical eyes cannot see. [...] His book has been long-awaited, and no doubt will become the standard for prospective audio describers around the world.” -Kelsey Marshall, Founding Director of Accessibility, The John F. Kennedy Center for the Performing Arts, Washington, DC Dr. Joel Snyder is known internationally as one of the world’s first “audio describers,” a pioneer in the field of audio description, making theater events, museum exhibitions, and media accessible to people who are blind or have low vision. Since 1981, he has introduced audio description techniques in 36 states and D.C. and in 35 countries. He holds a PhD in accessibility audio description from the Universitat Autònoma de Barcelona. Dr. Snyder’s company, Audio Description Associates, LLC (www.audiodescribe.com) uses audio description to enhance a wide range of arts projects including video and film, museum exhibitions, and live events. As Director of Described Media for the National Captioning Institute, he supervised the production of descriptions for Sesame Street and dozens of feature films and nationally broadcast television; his descriptions can be heard at Smithsonian Institution exhibits, the Getty Museum, the Albright-Knox Gallery, and throughout the country at National Park Service visitor centers. As Director of the American Council of the Blind’s Audio Description Project (www.acb.org/adp), Dr. Snyder voiced description for network coverage of President Obama’s inauguration in 2009 and 2013, and recently produced the first-ever audio-described tour of The White House. The ADP website is the nation’s principal provider of information and resources on audio description.



Text And Image


Text And Image
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Author : John Bateman
language : en
Publisher: Routledge
Release Date : 2014-05-30

Text And Image written by John Bateman and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014-05-30 with Language Arts & Disciplines categories.


Text and image are used together in an increasingly flexible fashion and many disciplines and areas of study are now attempting to understand how these combinations work.This introductory textbook explores and analyses the various approaches to multimodality and offers a broad, interdisciplinary survey of all aspects of the text-image relation. It leads students into detailed discussion concerning a number of approaches that are used. It also brings out their strengths and weaknesses using illustrative example analyses and raises explicit research questions to reinforce learning. Throughout the book, John Bateman looks at a wide range of perspectives: socio-semiotics, visual communication, psycholinguistic approaches to discourse, rhetorical approaches to advertising and visual persuasion, and cognitive metaphor theory. Applications of the styles of analyses presented are discussed for a variety of materials, including advertisements, picture books, comics and textbooks. Requiring no prior knowledge of the area, this is an accessible text for all students studying text and image or multimodality within English Language and Linguistics, Media and Communication Studies, Visual and Design Studies.



Art Beyond Sight


Art Beyond Sight
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Author : Elisabeth Salzhauer Axel
language : en
Publisher: American Foundation for the Blind
Release Date : 2003

Art Beyond Sight written by Elisabeth Salzhauer Axel and has been published by American Foundation for the Blind this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Art categories.




Translating Picturebooks


Translating Picturebooks
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Author : Riitta Oittinen
language : en
Publisher: Routledge
Release Date : 2017-10-10

Translating Picturebooks written by Riitta Oittinen and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-10 with Language Arts & Disciplines categories.


Translating Picturebooks examines the role of illustration in the translation process of picturebooks and how the word-image interplay inherent in the medium can have an impact both on translation practice and the reading process itself. The book draws on a wide range of picturebooks published and translated in a number of languages to demonstrate the myriad ways in which information and meaning is conveyed in the translation of multimodal material and in turn, the impact of these interactions on the readers’ experiences of these books. The volume also analyzes strategies translators employ in translating picturebooks, including issues surrounding culturally-specific references and visual and verbal gaps, and features a chapter with excerpts from translators’ diaries written during the process. Highlighting the complex dynamics at work in the translation process of picturebooks and their implications for research on translation studies and multimodal material, this book is an indispensable resource for students and researchers in translation studies, multimodality, and children’s literature.



Imaging In Advertising


Imaging In Advertising
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Author : Fern L. Johnson
language : en
Publisher: Routledge
Release Date : 2012-08-06

Imaging In Advertising written by Fern L. Johnson and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-08-06 with Business & Economics categories.


The dominance of advertising in everyday life carries potent cultural meaning. As a major force in the rise of "image based culture," advertising spreads images that shape how people live their lives. While scholarship on visual images has advanced our understanding of the role of advertising in society, for example in revealing how images of extremely thin female models and athletic heroes shape ideals and aspirations, images circulated through lagnuage codes--or "verbal images"--in advertising have received less attention. Imaging in Advertising explores how the verbal and visual work together to build a discourse of advertising that speaks to audiences and has the power to move them to particular thoughts and actions. In this book, Fern L. Johnson presents a series of case studies exploring important advertising images--racial connotations in cigarette advertising, representations of cultural diversity in teen television commercials, metaphors of the face appearing in ads for skin care products, language borrowed from technology to sell non-technology products, and the illusion of personal choice that is promoted in many Internet web sites. Johnson argues that examining the interplay of verbal and visual images as a structured whole exposes the invase role of advertising in shaping culture in 21st century America.



Pictures Painted In Words Adlab Audio Description Guidelines


Pictures Painted In Words Adlab Audio Description Guidelines
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Author : Aline Remael
language : en
Publisher:
Release Date : 2015

Pictures Painted In Words Adlab Audio Description Guidelines written by Aline Remael and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2015 with Language Arts & Disciplines categories.




The Didactics Of Audiovisual Translation


The Didactics Of Audiovisual Translation
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Author : Jorge Díaz-Cintas
language : en
Publisher: John Benjamins Publishing
Release Date : 2008

The Didactics Of Audiovisual Translation written by Jorge Díaz-Cintas and has been published by John Benjamins Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008 with Language Arts & Disciplines categories.


While complementing other volumes in the BTL series in its exploration of the state of the art of translator training, this collection of essays is solely focused on audiovisual translation, one of the most complex and dynamic areas of the translation discipline. The book offers an easily accessible yet comprehensive introduction to the fascinating subject of translating films, video games and other audiovisual material. Offering a balance between theory and practice, the main aim of this volume is to provide a wealth of teaching and learning ideas in areas such as subtitling, dubbing, and voice-over without forgetting the newer fields of subtitling for the deaf and audio description for the blind. The Didactics of Audiovisual Translation comes with an accompanying CD-Rom, highlighting its fundamentally interactive approach, and the activities proposed can be adapted to different learning environments and used with different language combinations.



Advertising Design By Medium


Advertising Design By Medium
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Author : Robyn Blakeman
language : en
Publisher: Routledge
Release Date : 2022-03-28

Advertising Design By Medium written by Robyn Blakeman and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2022-03-28 with Design categories.


Conceived to give readers the principles and the tools to create successful advertisements in a variety of mediums, this book is a detailed exploration of how visual and verbal elements of design work together to solve a business goal. Effective visual and verbal design solutions are more than just a good idea; they are purposeful, on-target, on-strategy, and recognizable no matter where, or in what form, they appear. Success depends on creative teams’ understanding of ideation, layout, type, color, varied image formats, copywriting, media advantages and limitations, and production procedures for varied media formats. The step-by-step approach of this book goes beyond broad theoretical discussions on copy and design. Instead, the book dissects the creative process into individualized and detailed discussions both creative and non-creative students alike can understand and employ. This book is ideal as a textbook for design courses within programs in advertising, graphic design, integrated marketing communication, strategic marketing, entrepreneurship, business, and mass communication. Accompanying the text are online materials for instructors: lecture slides, a testbank, and an instructor manual. www.routledge.com/9781032183596



The Verbal Behavior Approach


The Verbal Behavior Approach
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Author : Mary Lynch Barbera
language : en
Publisher: Jessica Kingsley Publishers
Release Date : 2007-05-15

The Verbal Behavior Approach written by Mary Lynch Barbera and has been published by Jessica Kingsley Publishers this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-05-15 with Education categories.


The Verbal Behavior (VB) approach is a form of Applied Behavior Analysis (ABA), that is based on B.F. Skinner's analysis of verbal behavior and works particularly well with children with minimal or no speech abilities. In this book Dr. Mary Lynch Barbera draws on her own experiences as a Board Certified Behavior Analyst and also as a parent of a child with autism to explain VB and how to use it. This step-by-step guide provides an abundance of information about how to help children develop better language and speaking skills, and also explains how to teach non-vocal children to use sign language. An entire chapter focuses on ways to reduce problem behavior, and there is also useful information on teaching toileting and other important self-help skills, that would benefit any child. This book will enable parents and professionals unfamiliar with the principles of ABA and VB to get started immediately using the Verbal Behavior approach to teach children with autism and related disorders.



Verbal Art Verbal Sign Verbal Time


Verbal Art Verbal Sign Verbal Time
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Author : Roman Jakobson
language : en
Publisher: U of Minnesota Press
Release Date : 1985

Verbal Art Verbal Sign Verbal Time written by Roman Jakobson and has been published by U of Minnesota Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1985 with Literary Criticism categories.


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