Web Site Measurement Hacks
DOWNLOAD
Download Web Site Measurement Hacks PDF/ePub or read online books in Mobi eBooks. Click Download or Read Online button to get Web Site Measurement Hacks book now. This website allows unlimited access to, at the time of writing, more than 1.5 million titles, including hundreds of thousands of titles in various foreign languages. If the content not found or just blank you must refresh this page
Web Site Measurement Hacks
DOWNLOAD
Author : Eric T. Peterson
language : en
Publisher: "O'Reilly Media, Inc."
Release Date : 2005-08-19
Web Site Measurement Hacks written by Eric T. Peterson and has been published by "O'Reilly Media, Inc." this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005-08-19 with Computers categories.
In order to establish and then maintain a successful presence on the Web, designing a creative site is only half the battle. What good is an intricate Web infrastructure if you're unable to measure its effectiveness? That's why every business is desperate for feedback on their site's visitors: Who are they? Why do they visit? What information or service is most valuable to them? Unfortunately, most common Web analytics software applications are long on functionality and short on documentation. Without clear guidance on how these applications should be integrated into the greater Web strategy, these often expensive investments go underused and underappreciated. Enter Web Site Measurement Hacks, a guidebook that helps you understand your Web site visitors and how they contribute to your business's success. It helps organizations and individual operators alike make the most of their Web investment by providing tools, techniques, and strategies for measuring--and then improving--their site's usability, performance, and design. Among the many topics covered, you'll learn: definitions of commonly used terms, such as "key performance indicators" (KPIs) how to drive potential customers to action how to gather crucial marketing and customer data which features are useful and which are superfluous advanced techniques that senior Web site analysts use on a daily basis By examining how real-world companies use analytics to their success, Web Site Measurement Hacks demonstrates how you, too, can accurately measure your Web site's overall effectiveness. Just as importantly, it bridges the gulf between the technical teams charged with maintaining your Web's infrastructure and the business teams charged with making management decisions. It's the technology companion that every site administrator needs.
Measuring The Success Of Your Website
DOWNLOAD
Author : Hurol Inan
language : en
Publisher: Turtleback
Release Date : 2002-01
Measuring The Success Of Your Website written by Hurol Inan and has been published by Turtleback this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-01 with categories.
The only way to know if your website fills the needs of your customers, or drives them away, is to measure its effectiveness. A valuable resources for those businesses seeking to develop a website for the first time. Focuses on measuring and analyzing the business, rather than techincal, implications of the website. User friendly - does not use techincal jargon. Can you confidently say your website is working? What is it meant to do? Are you getting a return on the investment you made to build, operate and maintain this site? Is your website fulfilling the needs of your customers? Does it keep them coming back or drive them away? The only way to know for sure is to measure it. The need for awareness about web management practices and its possibilities for business, especially in the area of customer relations, has skyrocketed. Many businesses became caught in the 'Internet Rush' and created websites too quickly, with no planning or objectives and at a high cost. This is an invaluable resource for these businesses and those seeking to develop a website for the first time. Hurol Inan does not use technical jargon and focuses on the business implications and necessity of measuring and analyzing a website, not the technical aspect of administration. Measuring the Success of Your Website delivers the knowledge, techniques and solutions required to implement practical and sensible measurement practices. It determines how well your website meets the needs of your online customers, how they interact with it, and identify the changes you need to make for your website to be more successful and to keep your customers coming back. Hurol Inan is an eBusiness consultant with Eclipse GroupLtd., a Deloitte Touche Tohmatsu company and is the founder of www.eBusinessResourceCenter.com, a resource for e-Business professionals.
The Executive S Guide To Web Site Measurement And Testing A Roadmap For Maximizing Profitability
DOWNLOAD
Author : Phil Kemelor
language : en
Publisher: Web Site Measurement
Release Date : 2007-03-01
The Executive S Guide To Web Site Measurement And Testing A Roadmap For Maximizing Profitability written by Phil Kemelor and has been published by Web Site Measurement this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-03-01 with Business & Economics categories.
The author explains what you need to know to start a Web Analytics and testing program, and how you can use what you learn to improve site design, maximize Web site Return on Investment (ROI), and make your site a place your site visitors will want to use over and over again.
Web Metrics
DOWNLOAD
Author : Jim Sterne
language : en
Publisher: John Wiley & Sons
Release Date : 2003-05-12
Web Metrics written by Jim Sterne and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-05-12 with Computers categories.
There now exists a wealth of tools and techniques that can determine if and how a Web site is providing business value to its owners. This book is a survey of those metrics and is as important to IT executives as it is to marketing professionals. Jim Sterne is recognized worldwide as a leading Internet business expert and is the author of several Wiley books, including WWW Marketing, Third Edition (0-471-41621-5) Explains the criteria for building a successful site, surveying the tools, services, techniques, and standards for Web measurement, and fully integrating those metrics with the customer experience Companion Web site contains links to online tools, resources, and white papers
Web Metrics
DOWNLOAD
Author : Jim Sterne
language : en
Publisher: Turtleback
Release Date : 2002-06
Web Metrics written by Jim Sterne and has been published by Turtleback this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002-06 with categories.
There now exists a wealth of tools and techniques that can determine if and how a Web site is providing business value to its owners. This book is a survey of those metrics and is as important to IT executives as it is to marketing professionals. * Jim Sterne is recognized worldwide as a leading Internet business expert and is the author of several Wiley books, including WWW Marketing, Third Edition (0-471-41621-5) * Explains the criteria for building a successful site, surveying the tools, services, techniques, and standards for Web measurement, and fully integrating those metrics with the customer experience * Companion Web site contains links to online tools, resources, and white papers
Web Analytics For Dummies
DOWNLOAD
Author : Pedro Sostre
language : en
Publisher: John Wiley & Sons
Release Date : 2007-04-10
Web Analytics For Dummies written by Pedro Sostre and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-04-10 with Computers categories.
Performing your first Web site analysis just got a whole lot easier. Web Analytics For Dummies offers everything you need to know to nail down and pump up the ROI on your Web presence. It explains how to get the stats you need, then helps you analyze and apply that information to improve traffic and click-through rate on your Web site. You’ll discover: What to expect from Web analytics Definitions of key Web analytics terms Help in choosing the right analytics approach How to collect key data and apply it to site design or marketing Techniques for distinguishing human users from bots Tips on using Google and other free analytics tools Advice on choosing pay and subscription services A detailed and accurate analysis is crucial the success of your Web site. Web Analytics For Dummies helps you get it right the first time—and every time.
Alchemical Libraries Almanack
DOWNLOAD
Author :
language : en
Publisher:
Release Date : 2006
Alchemical Libraries Almanack written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Library science categories.
Handbook Of Research On Web Log Analysis
DOWNLOAD
Author : Bernard J. Jansen
language : en
Publisher:
Release Date : 2009
Handbook Of Research On Web Log Analysis written by Bernard J. Jansen and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009 with Web usage mining categories.
"This book reflects on the multifaceted themes of Web use and presents various approaches to log analysis"--Provided by publisher.
Statistics Hacks
DOWNLOAD
Author : Bruce Frey
language : en
Publisher: "O'Reilly Media, Inc."
Release Date : 2006-05-09
Statistics Hacks written by Bruce Frey and has been published by "O'Reilly Media, Inc." this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-05-09 with Computers categories.
Want to calculate the probability that an event will happen? Be able to spot fake data? Prove beyond doubt whether one thing causes another? Or learn to be a better gambler? You can do that and much more with 75 practical and fun hacks packed into Statistics Hacks. These cool tips, tricks, and mind-boggling solutions from the world of statistics, measurement, and research methods will not only amaze and entertain you, but will give you an advantage in several real-world situations-including business. This book is ideal for anyone who likes puzzles, brainteasers, games, gambling, magic tricks, and those who want to apply math and science to everyday circumstances. Several hacks in the first chapter alone-such as the "central limit theorem,", which allows you to know everything by knowing just a little-serve as sound approaches for marketing and other business objectives. Using the tools of inferential statistics, you can understand the way probability works, discover relationships, predict events with uncanny accuracy, and even make a little money with a well-placed wager here and there. Statistics Hacks presents useful techniques from statistics, educational and psychological measurement, and experimental research to help you solve a variety of problems in business, games, and life. You'll learn how to: Play smart when you play Texas Hold 'Em, blackjack, roulette, dice games, or even the lottery Design your own winnable bar bets to make money and amaze your friends Predict the outcomes of baseball games, know when to "go for two" in football, and anticipate the winners of other sporting events with surprising accuracy Demystify amazing coincidences and distinguish the truly random from the only seemingly random--even keep your iPod's "random" shuffle honest Spot fraudulent data, detect plagiarism, and break codes How to isolate the effects of observation on the thing observed Whether you're a statistics enthusiast who does calculations in your sleep or a civilian who is entertained by clever solutions to interesting problems, Statistics Hacks has tools to give you an edge over the world's slim odds.
Actionable Web Analytics
DOWNLOAD
Author : Jason Burby
language : en
Publisher: Sybex
Release Date : 2007-05-29
Actionable Web Analytics written by Jason Burby and has been published by Sybex this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007-05-29 with Business & Economics categories.
Provides information on developing a Web analytics strategy to help make strategic business decisions, plan a website, develop effective marketing, and create a culture of analysis within an organization.