What Is Typography
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What Is Typography
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Author : David Jury
language : en
Publisher:
Release Date : 2006
What Is Typography written by David Jury and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with Graphic design (Typography) categories.
Typography For Lawyers
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Author : Matthew Butterick
language : en
Publisher:
Release Date : 2010
Typography For Lawyers written by Matthew Butterick and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010 with Computer fonts categories.
Based on the popular website, Typography for Lawyers is the first guide to the essentials of typography aimed specifically at lawyers. Author Matthew Butterick, a Harvard-trained typographer and practicing attorney, dispels the myth that legal documents are incompatible with excellent typography. Butterick explains how to get professional results with the tools you already have quickly and easily. Topics include special keyboard characters, line length, point size, font choice, headings, and hyphenation. The book also includes tutorials on specific types of documents like ršumš, research memos, and motions.
Better Web Typography For A Better Web Second Edition
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Author : Matej Latin
language : en
Publisher:
Release Date : 2019-08-18
Better Web Typography For A Better Web Second Edition written by Matej Latin and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-08-18 with categories.
Better Web Typography for a Better Web is a book based on a top-rated online course explaining typography to people who build web sites-web designers and web developers. The author, Matej Latin, takes complex concepts such as vertical rhythm, modular scale and page composition, and explains them in an easy-to-understand way. The content of the book is accompanied by live code examples and the readers go through a process of designing and building an example website as they go through the book. This is a new typography book for a new medium, the rules haven't changed much, everything else has.
Typeset In The Future
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Author : Dave Addey
language : en
Publisher: Abrams
Release Date : 2018-12-11
Typeset In The Future written by Dave Addey and has been published by Abrams this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-12-11 with Design categories.
A designer’s deep dive into seven science fiction films, filled with “gloriously esoteric nerdery [and] observations as witty as they are keen” (Wired). In Typeset in the Future, blogger and designer Dave Addey invites sci-fi movie fans on a journey through seven genre-defining classics, discovering how they create compelling visions of the future through typography and design. The book delves deep into 2001: A Space Odyssey, Star Trek: The Motion Picture, Alien, Blade Runner, Total Recall, WALL·E, and Moon, studying the design tricks and inspirations that make each film transcend mere celluloid and become a believable reality. These studies are illustrated by film stills, concept art, type specimens, and ephemera, plus original interviews with Mike Okuda (Star Trek), Paul Verhoeven (Total Recall), and Ralph Eggleston and Craig Foster (Pixar). Typeset in the Future is an obsessively geeky study of how classic sci-fi movies draw us in to their imagined worlds.
Designing Type
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Author : Karen Cheng
language : en
Publisher: Yale University Press
Release Date : 2020-10-20
Designing Type written by Karen Cheng and has been published by Yale University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-10-20 with Design categories.
The now-classic introduction to designing typography, handsomely redesigned and updated for the digital ageIn this invaluable book, Karen Cheng explains the processes behind creating and designing type, one of the most important tools of graphic design. She addresses issues of structure, optical compensation, and legibility, with special emphasis given to the often-overlooked relationships between letters and shapes in font design. In this second edition, students and professional graphic designers alike will benefit from an expanded discussion of the creative practice of designing type—what designers need to consider, their rationale, and issues of accessibility—in the context of contemporary processes for the digital age.Illustrated with more than 400 diagrams that demonstrate visual principles and letter construction, ranging from informal progress sketches to final type designs and diagrams, this essential guide analyzes a wide range of classic and modern typefaces, including those from many premier type foundries. Cheng’s text covers the history of type, the primary systems of typeface classification, the parts of a letter, and the effects of new technology on design methodology, among many other key topics.
Designing With Type 5th Edition
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Author : James Craig
language : en
Publisher: Watson-Guptill
Release Date : 2012-05-16
Designing With Type 5th Edition written by James Craig and has been published by Watson-Guptill this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-05-16 with Design categories.
The classic Designing with Type has been completely redesigned, with an updated format and full color throughout. New information and new images make this perennial best-seller an even more valuable tool for anyone interested in learning about typography. The fifth edition has been integrated with a convenient website, www.designingwithtype.com, where students and teachers can examine hundreds of design solutions and explore a world of typographic information. First published more than thirty-five years ago, Designing with Type has sold more than 250,000 copies—and this fully updated edition, with its new online resource, will educate and inspire a new generation of designers.
Why Fonts Matter
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Author : Sarah Hyndman
language : en
Publisher: Random House
Release Date : 2016-01-28
Why Fonts Matter written by Sarah Hyndman and has been published by Random House this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-01-28 with Design categories.
Discover the incredible power of fonts - how they influence your decisions, alter your perceptions, stir your emotions and change how you understand the world. Graphic designer Sarah Hyndman shares her infectious enthusiasm for fonts in this visually inspiring, beautifully designed, immersive and interactive study, including quizzes, tests and case-studies. 'A fascinating insight into how type can influence our feelings, our senses, and even our taste' -- Professor Charles Spence, University of Oxford 'Most books about fonts are written for designers - Sarah brings the power of fonts to everyone' -- Patrick Burgoyne, Editor of Creative Review 'This book is an inspiration' -- ***** Reader review 'Ground-breaking' -- ***** Reader review 'Beautiful and fun! A fantastic read' -- ***** Reader review 'Love this book! Couldn't put it down and read it from cover to cover' -- ***** Reader review 'A really interesting and insightful book' -- ***** Reader review ********************************************************************************************************* We all constantly interact with type in almost every aspect of our lives. But how do fonts affect what we read and influence the choices we make? This book opens up the science and the art behind how fonts influence you. It explains why certain fonts or styles evoke particular experiences and associations. Fonts have different personalities that can create trust, mistrust, give you confidence, make things seem easier to do or make a product taste better. They're hidden in plain sight, they trigger memories, associations and multisensory experiences in your imagination. * Fonts can alter the meanings of words right before your very eyes. * See what personalities fonts have, and what they reveal about YOUR personality. * Explore how you respond to fonts emotionally and can make fonts work for your message. * Be amazed that a font has the power to alter the taste of your food. This book is a must-read for anyone interested in typography and graphic design professionally but also a fascinating insight for anyone interested in giving words impact or anyone wanting to know more about how type can be used to influence us.
What Is Typography
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Author : David Jury
language : en
Publisher:
Release Date : 2016-10-06
What Is Typography written by David Jury and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-10-06 with categories.
What is Typography? is a compact guide to the discipline that lies at the epicentre of design and communication. With three sections exploring issues, anatomy, and an analysis of an eclectic group of portfolios, the book explores the structures and acceptable variations of type. The anatomy section breaks down the elements of this discipline to look at individual tools and processes, methods of organizing information, the mechanics of type, and the various means of arranging and displaying type. Finally, it looks at how the chosen media, and consequent process of reproduction, underpins every aspect of design. The new edition of this classic handbook has been thoroughly revised and redesigned, with content focusing on typography's development in new media.
Typography For Beginners
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Author : Nicky Huys
language : en
Publisher: Nicky Huys
Release Date : 2023-06-12
Typography For Beginners written by Nicky Huys and has been published by Nicky Huys this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-06-12 with Design categories.
"Typography for Beginners" is an essential guide for anyone interested in the art of typography. This comprehensive book covers all aspects of typography, from understanding its history and principles to mastering the techniques for effective typographic design. With clear explanations and practical examples, readers will learn about different font types, typographic elements, and their usage in various mediums such as print, web, and mobile. The book delves into the importance of typography in communication, branding, and marketing, while offering insights into the psychology of fonts and their impact on reader perception. From selecting the right typeface to creating harmonious combinations, readers will discover how to achieve balance, hierarchy, and readability in their typographic designs. The book also explores advanced topics such as typesetting, layout, and responsive typography for different devices. Whether you're a student, designer, or simply interested in the art of typography, this book will equip you with the knowledge and skills to create visually stunning and impactful typographic designs.
Typography And Motion Graphics The Reading Image
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Author : Michael Betancourt
language : en
Publisher: Routledge
Release Date : 2018-11-20
Typography And Motion Graphics The Reading Image written by Michael Betancourt and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-11-20 with Art categories.
In his latest book, Michael Betancourt explores the nature and role of typography in motion graphics as a way to consider its distinction from static design, using the concept of the ‘reading-image’ to model the ways that motion typography dramatizes the process of reading and audience recognition of language on-screen. Using both classic and contemporary title sequences—including The Man With the Golden Arm (1955), Alien (1979), Flubber (1998), Six Feet Under (2001), The Number 23 (2007) and Scott Pilgrim vs. The World (2010)—Betancourt develops an argument about what distinguishes motion graphics from graphic design. Moving beyond title sequences, Betancourt also analyzes moving or kinetic typography in logo designs, commercials, film trailers, and information graphics, offering a striking theoretical model for understanding typography in media.