Yellow Pages Advertising
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Getting The Most From Your Yellow Pages Advertising
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Author : Barry Maher
language : en
Publisher: Barry Maher
Release Date : 2006-07-25
Getting The Most From Your Yellow Pages Advertising written by Barry Maher and has been published by Barry Maher this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-07-25 with Business & Economics categories.
The completely revised and updated third edtion of the classic "bible on how to advertise in the Yellow Pages." The best and latest answers to all the questions telephone directory advertisers advertisers ask; and to those they never ask but should. As TIME said, "Barry Maher has helped thousands of small businesses get the most effective and cost-effective yellow pages advertising possible."How much should you be spending? In which directories? What kind of ads should you have and how big should those ads be? In what headings? How can you save money without hurting response? How important are Internet Yellow Pages and local search engines? Plus Maher provides a step by step program for designing ads that get the call. Even when surrounded by pages of other ads all selling the same thing.
Yellow Pages Report
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Author : W. F. Wagner
language : en
Publisher: Mark Pub
Release Date : 1988-04-01
Yellow Pages Report written by W. F. Wagner and has been published by Mark Pub this book supported file pdf, txt, epub, kindle and other format this book has been release on 1988-04-01 with Advertising categories.
Yellow Pages Advertising
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Author : Jeffrey Price
language : en
Publisher: Idlewood Pub
Release Date : 1991
Yellow Pages Advertising written by Jeffrey Price and has been published by Idlewood Pub this book supported file pdf, txt, epub, kindle and other format this book has been release on 1991 with Business & Economics categories.
Most yellow pages ads fall short when measured for maximum effectiveness. "Yellow Pages Advertising" explains & illustrates how to create the most effective ad for your business. It answers advertisers questions like: Which directory should I advertise in? Under which classification? What size ad do I need? What should I say in my ad? How do I layout & design an effective ad? How can I track my results? With more than 60 illustrations, "Yellow Pages Advertising" guides the reader through the entire process of creating the most effective ad, from selecting the right border to developing copy that sells. It shows the advertiser how to protect himself from salespeople who place their interests above their customers & reveals how publishers get advertisers to spend more money in their directories. "Yellow Pages Advertising" blows the cover on ineffective items of advertising that business owners waste money on every year. Jeffrey Price, a former top salesman, manager & trainer for both telephone & independent directory publishers, speaks on yellow pages advertising to business owners & directory salespeople nationwide.
The Marketing Yellow Pages
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Author : Chris Vogl
language : en
Publisher: iUniverse
Release Date :
The Marketing Yellow Pages written by Chris Vogl and has been published by iUniverse this book supported file pdf, txt, epub, kindle and other format this book has been release on with categories.
Yellow Pages Advertising
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Author : Alan D. Fletcher
language : en
Publisher:
Release Date : 1986
Yellow Pages Advertising written by Alan D. Fletcher and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1986 with Advertising categories.
Advertising In The Yellow Pages
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Author : W. F. Wagner
language : en
Publisher:
Release Date : 1986
Advertising In The Yellow Pages written by W. F. Wagner and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1986 with Business & Economics categories.
The Lawyer S Guide To Effective Yellow Pages Advertising
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Author : Kerry Randall
language : en
Publisher: American Bar Association
Release Date : 2005
The Lawyer S Guide To Effective Yellow Pages Advertising written by Kerry Randall and has been published by American Bar Association this book supported file pdf, txt, epub, kindle and other format this book has been release on 2005 with Business & Economics categories.
Although Yellow Pages advertising should be a major profit-building business marketing strategy for many law firms, the harsh reality is that 99% of ads simply don't work. This book will provide you with the information you need to create effective, powerful Yellow Pages ads and drive your client development programs forward. You'll find information on identifying and focusing on your target market, as well as how to plan and design the perfect ad that not only reaches potential clients, but motivates them to call. Book jacket.
Getting The Most From Your Yellow Pages Advertising
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Author : Barry Maher
language : en
Publisher: Amacom Books
Release Date : 1988
Getting The Most From Your Yellow Pages Advertising written by Barry Maher and has been published by Amacom Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 1988 with Business & Economics categories.
Briefly describes the history of the yellow pages, tells how to determine an advertising budget, and identifies the keys to creating an effective ad.
How To Profit From Advertising In The Yellow Pages
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Author : Ian Oshlack
language : en
Publisher:
Release Date : 1991
How To Profit From Advertising In The Yellow Pages written by Ian Oshlack and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1991 with Advertising categories.
Effective Yellow Pages Advertising For Lawyers
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Author : Kerry Randall
language : en
Publisher: Lpm ABA
Release Date : 2002
Effective Yellow Pages Advertising For Lawyers written by Kerry Randall and has been published by Lpm ABA this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Business & Economics categories.
This book shows you how to create more powerful Yellow Pages advertising and attract new business to your practice by creating advertising that gets attention, and holds attention.