Advanced Focus Group Research
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Advanced Focus Group Research
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Author : Edward F. Fern
language : en
Publisher: SAGE
Release Date : 2001-06-25
Advanced Focus Group Research written by Edward F. Fern and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-06-25 with Reference categories.
Broad and international in scope, Advanced Focus Group Research introduces a conceptual framework that can help researchers make informed decisions about how to plan and implement a focus group research project.
Basic And Advanced Focus Groups
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Author : David L. Morgan
language : en
Publisher: SAGE Publications
Release Date : 2018-07-13
Basic And Advanced Focus Groups written by David L. Morgan and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-07-13 with Social Science categories.
Basic and Advanced Focus Groups illustrates both the different types of focus groups and how to decide among those options in order to produce the most effective focus groups possible. A variety of approaches to doing research with focus groups gives readers the tools to develop and examine their research designs, starting with the basics. Advanced coverage in each chapter takes an in-depth look at topics such as moderating focus groups, using mixed methods, and working with different sizes of groups. By taking a practical, applied approach, the author gives even novice students the knowledge and confidence to design and conduct effective focus group research, while simultaneously providing more advanced researchers with the tools and knowledge to refine their current practices.
Successful Focus Groups
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Author : David L. Morgan
language : en
Publisher: SAGE Publications
Release Date : 1993-04-19
Successful Focus Groups written by David L. Morgan and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 1993-04-19 with Social Science categories.
"Successful Focus Groups is a state-of-the-art text on focus group research methods. . . . Successful Focus Groups is a well-written document with clearly presented reasons why researchers should follow the guide lines presented. Additionally, this text is groundbreaking in its focus on topics that will advance knowledge of focus group research methods. . . . an improvement over prior treatises on focus groups. . . . Successful Focus Groups is clearly one of the most helpful treatises on focus group research. . . . this text will advance the quality of focus group research. I recommend Successful Focus Groups to anyone interested in learning about doing focus group research." --Susan A. Stearns in Qualitative Studies in Education "There is original material and the overall breadth and ease of presentation of the material make this the most comprehensive and readable book produced so far on the subject. . . . In many of the chapters, examples from actual studies are used to illustrate the basics or discuss particular issues involved in the approach. This grounding of the discussion is particularly appealing." --Contemporary Sociology "This book systematically addresses the issues, practice, wisdom, and problems in conducting focus groups. It is an integrated collection of articles representing the state of the art in focus group applications. It covers the basic principles of when and how to use focus groups, the applicability of focus group interviews to survey research and other methods, general issues in the use of focus groups, the specific problems of focus groups with different populations or settings, and an agenda for future development of the method." --Bulletin de Methodologie Sociologique "Anyone who is considering using focus group interviews as a tool in social science research or as a means to develop and validate another research methodology will find this text quite useful. This well-written and edited text offers practical advice, methodologic considerations, and actual examples of how to plan, conduct, and analyze focus group research. It offers a practical discussion on the uses and limitations of focus group interviews as a research tool." --Journal of Nutrition Education While various books introduce the basics of focus groups, Successful Focus Groups is the first volume to systematically address the issues, practice wisdom, and problems in conducting focus groups from the perspective of those who have done the most work using these methods in social science settings. The result is a well-integrated collection of articles that represents the state-of-the-art in focus group applications, written by a knowledgeable, interdisciplinary group of scholars. The chapters cover the basic principles of when and how to use focus groups, the applicability of focus group interviews to survey research and other methods, general issues in the use of focus groups, the specific problems of focus groups with different populations or settings, and an agenda for future development of the method. Authoritative and readable, this volume is essential reading for social scientists now using, or contemplating, focus groups in their research, and a useful, practical text for students of research methods.
Basic And Advanced Focus Groups
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Author : David L. Morgan
language : en
Publisher:
Release Date : 2019
Basic And Advanced Focus Groups written by David L. Morgan and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019 with Focus groups categories.
Basic and Advanced Focus Groups illustrates both the different types of focus groups and how to decide among those options in order to produce the most effective focus groups possible. A variety of approaches to doing research with focus groups gives readers the tools to develop and examine their research designs, starting with the basics. Advanced coverage in each chapter takes an in-depth look at topics such as moderating focus groups, using mixed methods, and working with different sizes of groups. By taking a practical, applied approach, the author gives even novice students the knowledge and confidence to design and conduct effective focus group research, while simultaneously providing more advanced researchers with the tools and knowledge to refine their current practices. Available with Perusall--an eBook that makes it easier to prepare for class Perusall is an award-winning eBook platform featuring social annotation tools that allow students and instructors to collaboratively mark up and discuss their SAGE textbook. Backed by research and supported by technological innovations developed at Harvard University, this process of learning through collaborative annotation keeps your students engaged and makes teaching easier and more effective. Learn more.
Focus Group Methodology
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Author : Pranee Liamputtong
language : en
Publisher: SAGE
Release Date : 2011-03-11
Focus Group Methodology written by Pranee Liamputtong and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-03-11 with Social Science categories.
Focus Group Methodology is an introductory text which leads readers through the entire process of designing a focus group study, from conducting interviews to analysing data and presenting the findings. It also includes discussions on cross-cultural and virtual focus group. Liamputtong presents clear, practical advice in simple terms which will be appropriate for undergraduate and postgraduate students who are undertaking research, making this an ideal starter text for anyone new to focus group research. Like her previous book, Researching the Vulnerable, Liamputtong′s latest work pays close attention to research ethics and will also be of great interest to researchers who are working with different social groups - such as women, men, older people, children and ethnic groups - and anybody who is engaging in cross-cultural research. Illustrated with case studies and examples throughout, this is a perfect introduction to focus group methods for students and new researchers alike.
Focus Groups
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Author : David W. Stewart
language : en
Publisher: SAGE
Release Date : 2007
Focus Groups written by David W. Stewart and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Business & Economics categories.
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Focus Groups In Social Research
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Author : Michael Bloor
language : en
Publisher: SAGE
Release Date : 2001-03-08
Focus Groups In Social Research written by Michael Bloor and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-03-08 with Social Science categories.
There is an increasing divergence of focus group practice between social researchers and commercial market researchers. This book addresses the key issues and practical requirements of the social researcher, namely: the kinds of social research issues for which focus groups are most and least suitable; optimum group size and composition; and the designing of focusing exercises, facilitation and appropriate analysis. The authors use examples, drawn from their own focus groups research experience, and provide exercises for further study. They address the three main components of composition, conduct and analysis in focus group research and also acknowledge the increasing impact the Internet has had on social research by cover
Doing Focus Groups
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Author : Rosaline Barbour
language : en
Publisher: SAGE
Release Date : 2008-03-05
Doing Focus Groups written by Rosaline Barbour and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-03-05 with Social Science categories.
Focus groups are an ever popular method for collecting qualitative data in the social sciences. Doing Focus Groups provides practical advice on planning and organizing successful groups. Rose Barbour discusses the advantages and limitations of using group discussion and demonstrates effective methods for collecting and analysing data.
The Handbook For Focus Group Research
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Author : Thomas L Greenbaum
language : en
Publisher: SAGE
Release Date : 1998
The Handbook For Focus Group Research written by Thomas L Greenbaum and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998 with Social Science categories.
As one of the most popular tools for gathering information in today's marketplace focus groups require understanding of purpose and good grounding in the technique to be effective. In The Handbook for Focus Group Research, Second Edition Tom Greenbaum provides the latest information on conducting effective focus groups.
Analyzing And Reporting Focus Group Results
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Author : David L. Morgan
language : en
Publisher: SAGE
Release Date : 1998
Analyzing And Reporting Focus Group Results written by David L. Morgan and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 1998 with Social Science categories.
This final volume of the Focus Group Kit offers an overview of important principles guiding focus group research, a systematic and verifiable analysis strategy, and multiple approaches and strategies for analysis.