Customers For Life
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Customers For Life
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Author : Carl Sewell
language : en
Publisher: Crown Currency
Release Date : 2009-07-01
Customers For Life written by Carl Sewell and has been published by Crown Currency this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-07-01 with Business & Economics categories.
In this completely revised and updated edition of the customer service classic, Carl Sewell enhances his time-tested advice with fresh ideas and new examples and explains how the groundbreaking “Ten Commandments of Customer Service” apply to today’s world. Drawing on his incredible success in transforming his Dallas Cadillac dealership into the second largest in America, Carl Sewell revealed the secret of getting customers to return again and again in the original Customers for Life. A lively, down-to-earth narrative, it set the standard for customer service excellence and became a perennial bestseller. Building on that solid foundation, this expanded edition features five completely new chapters, as well as significant additions to the original material, based on the lessons Sewell has learned over the last ten years. Sewell focuses on the expectations and demands of contemporary consumers and employees, showing that businesses can remain committed to quality service in the fast-paced new millennium by sticking to his time-proven approach: Figure out what customers want and make sure they get it. His “Ten Commandants” provide the essential guidelines, including: • Underpromise, overdeliver: Never disappoint your customers by charging them more than they planned. Always beat your estimate or throw in an extra service free of charge. • No complaints? Something’s wrong: If you never ask your customers what else they want, how are you going to give it to them? • Measure everything: Telling your employees to do their best won’t work if you don’t know how they can improve.
Customers For Life
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Author :
language : en
Publisher:
Release Date : 2014
Customers For Life written by and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2014 with Automobile dealers categories.
Clients For Life
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Author : Andrew Sobel
language : en
Publisher: Simon and Schuster
Release Date : 2001-02-21
Clients For Life written by Andrew Sobel and has been published by Simon and Schuster this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-02-21 with Business & Economics categories.
Finally, the book that all professionals frustrated with fleeting client loyalty and relentless price pressure have waited for -- the first in-depth, client-tested guide to developing lasting business relationships. What separates extraordinary professionals from ordinary ones? Why are some professionals always drawn into their clients' inner circle of advisers, while others are employed on a one-shot basis and treated like vendors? Based on groundbreaking research, Clients for Life sets forth a comprehensive framework for how professionals in all fields can develop breakthrough relationships with their clients and enjoy enduring client loyalty. Drawing on insights from extensive interviews with both leading CEOs and today's most prominent client advisers, Jagdish Sheth and Andrew Sobel debunk the conventional wisdom about professional success -- "find a specialty, do good work" -- as hopelessly inadequate in a world where clients have unlimited access to information and expertise. The authors replace these tired conventions with an innovative blueprint, supported by over one hundred case studies and examples drawn from consulting, financial services, law, technology, and other fields, for how you can evolve from an expert for hire -- a commodity -- to an extraordinary adviser. Riveting portraits of both exceptional contemporary professionals and legendary advisers such as Aristotle, Thomas More, Niccolò Machiavelli, and J. P. Morgan reveal how great client relationships are achieved in practice. Readers will learn, for example, to develop selfless independence, which tempers complete emotional, intellectual, and financial independence with a powerful commitment to client needs; to become deep generalists and overcome the narrow perspective caused by specialization; to systematically build lifelong trust; and to cultivate the power of synthesis -- big-picture thinking -- that is so highly valued by clients. Acclaimed by leading management thinkers, Clients for Life clearly illustrates the most important attributes and strategies of extraordinary client advisers and shows how you can use them to enrich your own relationships. It provides sophisticated professionals with the tools and insights they need to reap the rewards of lifetime client loyalty.
Fundamentals Of Selling
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Author : Charles M. Futrell
language : en
Publisher: Irwin/McGraw-Hill
Release Date : 2003-07
Fundamentals Of Selling written by Charles M. Futrell and has been published by Irwin/McGraw-Hill this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-07 with Selling categories.
Includes practical tips and business-examples gleaned from years of experience in sales with Colgate, Upjohn, and Ayerst and from the author's sales consulting business. This book focuses on improving communication skills and emphasizes that selling skills are a valuable asset.
How To Win Customers And Keep Them For Life
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Author : Michael LeBoeuf
language : en
Publisher:
Release Date : 1989
How To Win Customers And Keep Them For Life written by Michael LeBoeuf and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 1989 with Customer relations categories.
Design And Management Of Service Processes
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Author : Rohit Ramaswamy
language : en
Publisher: Prentice Hall
Release Date : 1996
Design And Management Of Service Processes written by Rohit Ramaswamy and has been published by Prentice Hall this book supported file pdf, txt, epub, kindle and other format this book has been release on 1996 with Business & Economics categories.
PLEASE PROVIDE COURSE INFORMATION PLEASE PROVIDE
Emotion Marketing The Hallmark Way Of Winning Customers For Life
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Author : Scott Robinette
language : en
Publisher: McGraw Hill Professional
Release Date : 2001-01-20
Emotion Marketing The Hallmark Way Of Winning Customers For Life written by Scott Robinette and has been published by McGraw Hill Professional this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001-01-20 with Business & Economics categories.
To its millions of loyal customers world-wide, the Hallmark brand stands for more than just greeting cards; it embodies the elusive item every company hopes to capture—the customer’s heart. Hallmark has found that one of the keys to attaining superior customer loyalty is through emotion. Now for the first time, Hallmark reveals its groundbreaking strategy: Emotion Marketing. This strategy can help any company create an emotional bond with customers for a competitive advantage in the marketplace. Emotion Marketing will reveal: • How emotion works to cement customer loyalty • The 3 Emotional E’s—Equity, Experience, and Energy Scott Robinette (Kansas City, MO) is General Manager of Hallmark Business Expressions. Claire Brand (Kansas City, MO) is Customer Marketing Manager at Hallmark. Vicki Lenz (Atlanta, GA) is a writer, consultant, and speaker on business, leadership, and marketing.
Customer Love
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Author : Chip R. Bell
language : en
Publisher:
Release Date : 2000
Customer Love written by Chip R. Bell and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000 with Customer loyalty categories.
Bell explains how customer loyalty depends on devotion or love.
Keeping Customers For Life
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Author : Joan Koob Cannie
language : en
Publisher: Amacom Books
Release Date : 1992-01
Keeping Customers For Life written by Joan Koob Cannie and has been published by Amacom Books this book supported file pdf, txt, epub, kindle and other format this book has been release on 1992-01 with Business & Economics categories.
Discusses how U.S. companies can arrest the current decay in service quality by providing a twelve-step strategy that would ensure that companies stay in touch with real customer needs
The Ultimate Online Customer Service Guide
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Author : Marsha Collier
language : en
Publisher: John Wiley & Sons
Release Date : 2010-12-15
The Ultimate Online Customer Service Guide written by Marsha Collier and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2010-12-15 with Business & Economics categories.
Make your online customers happy—and create new ones—with this winning guide Social media gives you an unparalleled vehicle for connecting and engaging with an unlimited number of customers. Yet this vehicle is different than other, more impersonal forms. With social media, reps become part of their customers' lives. They follow back. They handle complaints immediately. They wish customers "happy birthday." They grow their brands by involving themselves in communities. The Ultimate Online Customer Service Guide gives you the keys to authentic and engaged service to customers through social media. Using a blend of case studies, a primer on classic online customer service, and instructions on how to execute quality customer service, this book enables you to access the opportunities that social media presents as a means of serving customers. Authentically use social media to connect with customers to boost your bottom line Attract new customers through your online presence Achieve higher GMS (Gross Merchandise Sales) with quality customer service Social media gives you a new and growing realm to distinguish your business. Create a productive presence in this interactive space with The Ultimate Online Customer Service Guide.