Green Consumerism


Green Consumerism
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Green Consumerism


Green Consumerism
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Author : Juliana Mansvelt
language : en
Publisher: SAGE
Release Date : 2011-06-28

Green Consumerism written by Juliana Mansvelt and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-06-28 with Reference categories.


Via 150 signed entries, Green Consumerism: An A-to-Z Guide offers a wide-ranging examination of green consumerism, one reflecting the diversity of views and debates surrounding the concept. The multiplicity of topics and disciplinary perspectives provides a useful survey of the nature of green consumerism, the forms it takes, the issues impacting it, and the practices it involves. Contributing authors also provide insights into the social and spacial constitution of green consumerism, its multifaceted and sometimes contested contours, and the ways it is embedded and shaped in relation to wider cultural, economic, political and environmental processes. Readers will derive a sense not only of what green consumerism has become, but more critically, how it might evolve, addressing both limitations and possibilities for real and meaningful change. Vivid photographs, searchable hyperlinks, numerous cross references, an extensive resource guide, and a clear, accessible writing style make the Green Society volumes ideal for classroom use as well as for research.



Green Consumerism Perspectives Sustainability And Behavior


Green Consumerism Perspectives Sustainability And Behavior
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Author : Ruchika Singh Malyan
language : en
Publisher: CRC Press
Release Date : 2018-10-26

Green Consumerism Perspectives Sustainability And Behavior written by Ruchika Singh Malyan and has been published by CRC Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-10-26 with Business & Economics categories.


This new volume, Green Consumerism: The Behavior of New Age Consumer, provides a holistic understanding the importance of promoting green products and discusses consumers’ buying intentions and decisions. The chapters consider consumer behavior theory in the context of green or ecologically friendly products from both the academic and business perspectives. The chapters present the latest empirical and analytical research in the field of green marketing and provide an abundance of information about profitable and sustainable ways and strategies to deal with environmental problems. The volume considers how consumers are taking responsibility and becoming more aware, driving change in the marketplace. In response, companies are integrating appropriate green strategies into their operational activities, product development processes, and marketing activities to achieve a competitive advantage in saturated markets. This helps companies gain market share and minimize their production costs. Topics discussed in the volume include green pricing, green consumer behavior, various dimensions of consumer purchase intention, sustainable marketing, innovation techniques used to go green, eco-awareness, and other ongoing developments in this rapidly expanding area. Key features: • Discusses research on the latest trends in the field of green marketing, green practices, green products, eco-literacy, environment awareness, protection, management etc. • Provides insight about current consumer behavior, consumers’ eco-literacy levels, and their desires to go green • Covers a multitude of topics, including green pricing, green consumer behavior, sustainable marketing, innovation techniques used to go green, eco-awareness, and more



Driving Green Consumerism Through Strategic Sustainability Marketing


Driving Green Consumerism Through Strategic Sustainability Marketing
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Author : Quoquab, Farzana
language : en
Publisher: IGI Global
Release Date : 2017-11-30

Driving Green Consumerism Through Strategic Sustainability Marketing written by Quoquab, Farzana and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-11-30 with Business & Economics categories.


The use of environmentally safe products is an emerging and popular trend throughout various industries. Product manufacturing and sales has changed in order to incorporate green initiatives that will appeal to this fast-growing market. Driving Green Consumerism Through Strategic Sustainability Marketing is an essential reference source for the latest scholarly research on the latest trends of consumerism and its effect and implications on the environment. Featuring coverage on topics and perspectives such as nutricosmetic products, green marketing, and animal products, this publication is ideal for those interested in aspects of green consumerism.



Achieving Economic Growth And Welfare Through Green Consumerism


Achieving Economic Growth And Welfare Through Green Consumerism
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Author : Sinnappan, Punitha
language : en
Publisher: IGI Global
Release Date : 2023-07-10

Achieving Economic Growth And Welfare Through Green Consumerism written by Sinnappan, Punitha and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-07-10 with Business & Economics categories.


One of the greatest global challenges is to integrate economic growth and welfare with environmental sustainability. The 12th goal under the United Nations Sustainable Development Goals (SDG-12) addresses this challenge by calling for sustainable consumption and production patterns. It is a holistic and responsible approach that entails the production, acquisition, consumption, and disposal of goods and services based on their pro-environmental benefits. Consumers want to act green, but they expect businesses to lead the way. As such, marketers are playing an important role in encouraging green consumerism by reinforcing sustainability in behavioral patterns. Actionable steps need to be taken to encourage sustainable consumption and align consumers’ behaviors with their stated preferences. Achieving Economic Growth and Welfare Through Green Consumerism offers a comprehensive analysis of green consumerism, taking into account the diversity of views and debates surrounding the ideology. The diversity of topics and multidisciplinary viewpoints offer an insightful overview of the nature of green consumerism, its manifestations, issues, and practices. Covering topics such as consumption behavior, green marketing tools, and purchasing behavior, this premier reference source is a pivotal resource for business leaders, business analysts, economists, marketers, students and educators of higher education, researchers, and academicians.



The New Green Consumer Guide


The New Green Consumer Guide
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Author : Julia Hailes
language : en
Publisher:
Release Date : 2007

The New Green Consumer Guide written by Julia Hailes and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2007 with Conservation of natural resources categories.


Green consumerism is on the rise, but many of us are confused by an avalance of information. This text addresses all the questions the general consumer is asking, giving advice on a wide range of issues, explaining which products, brands and companies are getting it right, and which ones are getting it wrong.



Eco Standards Product Labelling And Green Consumerism


Eco Standards Product Labelling And Green Consumerism
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Author : M. Boström
language : en
Publisher: Springer
Release Date : 2008-10-01

Eco Standards Product Labelling And Green Consumerism written by M. Boström and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2008-10-01 with Business & Economics categories.


As conscientious consumers, we become overwhelmed with alarms about food contamination, climate change, chemical pollution and other environmental and health-related risks. This book explores green and politically engaged consumersim, asking the question: does green labelling offer ways toward a greener and more democratic society?



Green Consumption


Green Consumption
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Author : Bart Barendregt
language : en
Publisher: Routledge
Release Date : 2020-05-15

Green Consumption written by Bart Barendregt and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-05-15 with Social Science categories.


Green lifestyles and ethical consumption have become increasingly popular strategies in moving towards environmentally-friendly societies and combating global poverty. Where previously environmentalists saw excess consumption as central to the problem, green consumerism now places consumption at the heart of the solution. However, ethical and sustainable consumption are also important forms of central to the creation and maintenance of class distinction. Green Consumption scrutinizes the emergent phenomenon of what this book terms eco-chic: a combination of lifestyle politics, environmentalism, spirituality, beauty and health. Eco-chic connects ethical, sustainable and elite consumption. It is increasingly part of the identity kit of certain sections of society, who seek to combine taste and style with care for personal wellness and the environment. This book deals with eco-chic as a set of activities, an ideological framework and a popular marketing strategy, offering a critical examination of its manifestations in both the global North and South. The diverse case studies presented in this book range from Basque sheep cheese production and Ghanaian Afro-chic hairstyles to Asian tropical spa culture and Dutch fair-trade jewellery initiatives. The authors assess the ways in which eco-chic, with its apparent paradox of consumption and idealism, can make a genuine contribution to solving some of the most pressing problems of our time.



Eco Standards Product Labelling And Green Consumerism


Eco Standards Product Labelling And Green Consumerism
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Author : Magnus Boström
language : en
Publisher:
Release Date : 2011

Eco Standards Product Labelling And Green Consumerism written by Magnus Boström and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Eco-labeling categories.




The Green Consumer


The Green Consumer
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Author : John Elkington
language : en
Publisher: Penguin Group
Release Date : 1990

The Green Consumer written by John Elkington and has been published by Penguin Group this book supported file pdf, txt, epub, kindle and other format this book has been release on 1990 with Nature categories.


It's a deadly mistake to think that consumption is the answer to consumption, but for those who aren't ready to switch from surplus to sustenance this is an appealing guide to the environmentally safer but no less attractive consumer products. (RC) Annotation copyrighted by Book News, Inc., Portland, OR



Environmental Advertising In China And The Usa


Environmental Advertising In China And The Usa
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Author : Xinghua Li
language : en
Publisher: Routledge
Release Date : 2016-05-05

Environmental Advertising In China And The Usa written by Xinghua Li and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-05-05 with Business & Economics categories.


Since the late 1980s, green consumerism has been hailed in the West as an efficient solution to environmental problems. However, Chinese consumers have been slow to warm up to eco-friendly products. Consumers prefer SUVs to hybrid cars, health supplements and snake oil medicines to organic foods and eco-fashion is still secluded in high-end designer studios. These choices contradict the findings of many sustainable lifestyle surveys that claim to register a rising desire for green products among the Chinese. This book examines the psycho-cultural differences that disrupt the translation of "eco-friendly" appeals to China by analyzing environmental advertising. It explores the different notions of "green", the structures of desire that underlies the advertisements, and how they are shaped by ideological, cultural, and historical differences. Rather than arguing the superiority of the American or Chinese version of green consumerism, the book interrogates the role of advertising in the global spread of Western ideologies and explores the possibilities for consumers to resist transnational corporate hegemony in the green movement. This book fills an important gap in the critical scholarship on green marketing and should be of interest to students and scholars of environment studies, green advertising and marketing, environmental communication and media studies, China studies and environmental sociology, ethics and cultural studies.