Political Propaganda Advertising And Public Relations Emerging Research And Opportunities
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Political Propaganda Advertising And Public Relations Emerging Research And Opportunities
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Author : Kavo?lu, Samet
language : en
Publisher: IGI Global
Release Date : 2019-10-25
Political Propaganda Advertising And Public Relations Emerging Research And Opportunities written by Kavo?lu, Samet and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-10-25 with Business & Economics categories.
Public opinion is an important factor affecting the political decision-making process. In almost every community, the ones in power—no matter what type of political system is established—want to be aware of the ideas and opinions of the rules regarding policies that they have implemented. The factors that take part in the determination of public opinion must be explored further. Political Propaganda, Advertising, and Public Relations: Emerging Research and Opportunities is an essential reference source that discusses public opinion on policies as well as political communication activities. Featuring research on topics such as campaign management, branding, and political marketing, this book is ideally designed for campaign managers, social media mangers, government officials, advertisers, media consultants, public relations specialists, researchers, politicians, academicians, and students seeking coverage on current technological trends and political communication.
Political Public Relations
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Author : Jesper Stromback
language : en
Publisher: Taylor & Francis
Release Date : 2011-05-18
Political Public Relations written by Jesper Stromback and has been published by Taylor & Francis this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-05-18 with Business & Economics categories.
Political Public Relations maps and defines this emerging field, bringing together scholars from various disciplines—political communication, public relations and political science—to explore the area in detail. The volume connects differing schools of thought, bringing together theoretical and empirical investigations, and defines a field that is becoming increasingly important and prominent. It offers an international orientation, as the field of political public relations must be studied in the context of various political and communication systems to be fully understood. As a singular contribution to scholarship in public relations and political communication, this work fills a significant gap in the existing literature, and is certain to influence future theory and research.
Propaganda And Public Relations In Military Recruitment
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Author : Brendan Maartens
language : en
Publisher: Routledge
Release Date : 2020-11-19
Propaganda And Public Relations In Military Recruitment written by Brendan Maartens and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-11-19 with Business & Economics categories.
This book represents the first international investigation of military recruitment advertising, public relations and propaganda. Comprised of eleven case studies that explore mobilisation work in Africa, the Americas, Asia and Europe, it covers more than a hundred years of recent history, with chapters on the First and Second World Wars, the Cold War, and the present day. The book explores such promotion in countries both large and small, and in times of both war and peace, with readers gaining an insight into the different strategies and tactics used to motivate men, women and occasionally even children to serve and fight in many parts of the world. Readers will also learn about the crucial but little-known role of commercial advertising, public relations and media professionals in the production and distribution of recruitment promotion. This book, the first of its kind to be published, will explore that role, and in the process address two questions that are central to studies of media and conflict: how do militaries encourage civilians to join up, and are they successful in doing so? It is a multi-disciplinary project intended for a diverse academic audience, including postgraduate students exploring aspects of war, propaganda and public opinion, and researchers working across the domains of history, communications studies, conflict studies, psychology, and philosophy.
The Sage Handbook Of Political Advertising
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Author : Lynda Lee Kaid
language : en
Publisher: SAGE Publications
Release Date : 2006-06-14
The Sage Handbook Of Political Advertising written by Lynda Lee Kaid and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-06-14 with Political Science categories.
The SAGE Handbook of Political Advertising provides a comprehensive view of the role political advertising plays in democracies around the world. Editors Lynda Lee Kaid and Christina Holtz-Bacha, along with an international group of contributors, examine the differences as well as the similarities of political advertising in established and evolving democratic governments.
Research Handbook On Political Propaganda
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Author : Gary D. Rawnsley
language : en
Publisher: Edward Elgar Publishing
Release Date : 2021-12-28
Research Handbook On Political Propaganda written by Gary D. Rawnsley and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2021-12-28 with categories.
This timely Research Handbook draws on a wide range of international case studies to assess the transformative impact of modern communication landscapes on political propaganda. From Brexit to Donald Trump, from presidential elections in Mexico to political rallies in India, from 'fake news' to Cambridge Analytica, contributors demonstrate the ways in which growing digital platforms have amplified the reach and influence of political propaganda. International contributors dissect current political contexts, with a key focus on the growth of populism, nationalism and alt-right politics, to understand how propaganda contributes to the formation and organization of political cultures. Chapters pay close attention to recent election campaigns across Europe, Asia and the Americas and analyse political and cultural information wars that have been fuelled by misinformation and the so-called 'fake news' in digital media. Bringing together pioneering empirical research into contemporary communication, campaigning, journalism and new media in a new political age, this Research Handbook provides a critical understanding of how propaganda contributes to the modern exercise of power globally. Offering interdisciplinary perspectives on an issue at the forefront of contemporary politics, this Research Handbook is a crucial resource for both scholars and students of international politics and relations, security, communications and media studies. Its practical insights into political campaigning and new media will also benefit policymakers, governments and citizens in handling key challenges posed to the healthy functioning of political systems by propaganda.
Rethinking Public Relations
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Author : Kevin Moloney
language : en
Publisher: Routledge
Release Date : 2006-04-18
Rethinking Public Relations written by Kevin Moloney and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-04-18 with Business & Economics categories.
All PR, whether for charities or arms manufacturers, is weak propaganda. Though it has its undeniable benefits (it grabs attention and helps circulate more information), it also has costs (such as selective messaging). This extensively revised edition of a classic text fully investigates PR, updating and expanding earlier arguments and building upon the successful first edition with new thoughts, data and evidence. Thought-provoking and stimulating, Rethinking Public Relations 2nd Edition challenges conventional PR wisdom. It develops the accepted thinking on the most important question facing PR - its relationship with democracy - and finds a balance of advantages and disadvantages which leave a residue of concern. It tackles topical issues such as: PR as a form of propaganda which flourishes in a democracy the connections between PR and journalism the media, promotions culture and persuasion. Designed to appeal to final year undergraduates, postgraduates and researchers studying public relations, media and communications studies, this book explores the most important relationship PR has – the connection with democracy – and asks what benefits or costs it brings to politics, markets and the media.
How Propaganda Became Public Relations
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Author : Cory Wimberly
language : en
Publisher: Routledge
Release Date : 2019-11-07
How Propaganda Became Public Relations written by Cory Wimberly and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-11-07 with Philosophy categories.
How Propaganda Became Public Relations pulls back the curtain on propaganda: how it was born, how it works, and how it has masked the bulk of its operations by rebranding itself as public relations. Cory Wimberly uses archival materials and wide variety of sources — Foucault’s work on governmentality, political economy, liberalism, mass psychology, and history — to mount a genealogical challenge to two commonplaces about propaganda. First, modern propaganda did not originate in the state and was never primarily located in the state; instead, it began and flourished as a for-profit service for businesses. Further, propaganda is not focused on public beliefs and does not operate mainly through lies and deceit; propaganda is an apparatus of government that aims to create the publics that will freely undertake the conduct its clients’ desire. Businesses have used propaganda since the early twentieth century to construct the laboring, consuming, and voting publics that they needed to secure and grow their operations. Over that time, corporations have become the most numerous and well-funded apparatuses of government in the West, operating privately and without democratic accountability. Wimberly explains why liberal strategies of resistance have failed and a new focus on creating mass subjectivity through democratic means is essential to countering propaganda. This book offers a sophisticated analysis that will be of interest to scholars and advanced students working in social and political philosophy, Continental philosophy, political communication, the history of capitalism, and the history of public relations.
Financial Determinants In Local Re Election Rates Emerging Research And Opportunities
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Author : Cunha, Ana Maria
language : en
Publisher: IGI Global
Release Date : 2019-10-25
Financial Determinants In Local Re Election Rates Emerging Research And Opportunities written by Cunha, Ana Maria and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-10-25 with Business & Economics categories.
Accounting information, on the one hand, allows government officials to obtain better information to support greater decision making, transparency, and accountability. On the other hand, this financial information also allows local citizens more access to knowledge of how public resources are being managed and used by the local government entities. Measuring the pros and cons of this information may determine how certain officials remain in office while others do not. Financial Determinants in Local Re-Election Rates: Emerging Research and Opportunities is a collection of innovative research that assesses whether accounting information and other factors have an impact on electoral results, which in turn impact re-election in local government. While highlighting topics including political financing, voting behavior, and capital spending, this book is ideally designed for political analysts, politicians, government officials, researchers, policymakers, public policy managers, financial analysts, academicians, and students seeking current research on financial information and other factors having an impact on electoral results.
Using New Media For Citizen Engagement And Participation
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Author : Adria, Marco
language : en
Publisher: IGI Global
Release Date : 2019-12-27
Using New Media For Citizen Engagement And Participation written by Adria, Marco and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019-12-27 with Political Science categories.
Recent technological advancements have made it possible to use moderated discussion threads on social media to provide citizens with a means of discussion concerning issues that involve them. With the renewed interest in devising new methods for public involvement, the use of such communication tools has caused some concern on how to properly apply them for strategic purposes. Using New Media for Citizen Engagement and Participation provides emerging research exploring the theoretical and practical aspects of how social media should be added to public-involvement activities such as citizen juries, public deliberation, and citizen panels. Readers will be offered insights into the critical design considerations for planning, carrying out, and assessing public-involvement initiatives. Featuring coverage on a broad range of topics such as citizen journalism, online activism, and public discourse, this book is ideally designed for corporate professionals, broadcasters, news writers, column editors, politicians, policy managers, government administrators, academicians, researchers, practitioners, and students in the fields of political science, communications, sociology, mass media and broadcasting, public administration, and community-service learning.
Handbook Of Research On New Media Applications In Public Relations And Advertising
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Author : Esiyok, Elif
language : en
Publisher: IGI Global
Release Date : 2020-08-07
Handbook Of Research On New Media Applications In Public Relations And Advertising written by Esiyok, Elif and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2020-08-07 with Business & Economics categories.
As competition between companies increases, the need for effective public relations and advertising campaigns becomes imperative to the success of the business. However, with the introduction of new media, the nature of these campaigns has changed. Today’s consumers have more awareness and diversified ways to obtain knowledge, and through new media, they can provide feedback. An understanding of how to utilize new media to promote and sustain the reputation of an organization is vital for its continued success. The Handbook of Research on New Media Applications in Public Relations and Advertising is a pivotal reference source that provides vital research on the application of new media tools for running successful public relations and advertising campaigns. While highlighting topics such as digital advertising, online behavior, and social networking, this book is ideally designed for public relations officers, advertisers, marketers, brand managers, communication directors, social media managers, IT consultants, researchers, academicians, students, and industry practitioners.