The Future Of Audiences
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The Future Of Audiences
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Author : Ranjana Das
language : en
Publisher: Springer
Release Date : 2018-04-05
The Future Of Audiences written by Ranjana Das and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-04-05 with Social Science categories.
This book brings together contributions from scholars across Europe to present findings from a foresight analysis exercise on audiences and audience analysis, looking towards an increasingly datafied world and anticipating the ubiquity of the internet of things. The book uses knowledge emerging out of three foresight exercises, produced in co-operation with more than 50 stake-holding organisations and building on systematic reviews of audience research. It works through these exercises to arrive at a renewed agenda for audience studies within communication scholarship in the context of intrusive and connected interfaces and emerging communicative practices.
The Future Of The Mass Audience
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Author : W. Russell Neuman
language : en
Publisher: Cambridge University Press
Release Date : 1991-11-29
The Future Of The Mass Audience written by W. Russell Neuman and has been published by Cambridge University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1991-11-29 with Performing Arts categories.
This book focuses on how the changing technology and economics of the mass media in post-industrial society will influence public communication.
Audience Evolution
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Author : Philip M. Napoli
language : en
Publisher: Columbia University Press
Release Date : 2011
Audience Evolution written by Philip M. Napoli and has been published by Columbia University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011 with Business & Economics categories.
Annotation Napoli examines the ongoing redefinition of the industry-audience relationship by technologies that have moved the audience marketplace beyond traditional metrics.
Building Communities Not Audiences
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Author : Doug Borwick
language : en
Publisher: Artsengaged
Release Date : 2012
Building Communities Not Audiences written by Doug Borwick and has been published by Artsengaged this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012 with Artists and community categories.
Building Communities, Not Audiences: The Future of the Arts in the U.S, written and edited by Doug Borwick, holds that established arts organizations, for practical and moral reasons, need to be more deeply connected to their communities. It serves as an essential primer for any member of the arts community-artist, administrator, board member, patron, or friend-who is interested in the future of the arts in the U.S. It also provides new ways of looking at the arts as a powerful force for building better communities and improving lives. "It is from community that the arts developed and it is in serving communities that the arts will thrive . . . Communities do not exist to serve the arts; the arts exist to serve communities." Building Communities, Not Audiences identifies the factors that serve to isolate established arts organizations from their communities, points out the trends that loom as imminent threats to the long-term viability of the artistic status quo, and presents principles and mechanisms whereby arts organizations can significantly extend their reach into the community, supporting enhanced sustainability. Included are case studies and examples of successful community engagement work being conducted by arts organizations from around the U.S. Twenty-three contributors, representing chamber music, dance, museums, opera, orchestras, and theatre as well as an array of arts administration perspectives provide breadth of coverage. "The economic, social, and political environments out of which the infrastructure for Western 'high arts' grew have changed. Today's major arts institutions, products of that legacy, no longer benefit from relatively inexpensive labor, a nominally homogeneous culture, or a polity openly managed by an elite class. Expenses are rising precipitously and competition for major donors is increasing; as a result, the survival of established arts organizations hinges on their ability to engage effectively with a far broader segment of the population than has been true to date." -------------------------- From the Foreword by Rocco Landesman, Chairman, National Endowment for the Arts: "I think the days of the arts in ivory towers are behind us; the very best arts organizations are . . . connecting communities with artists . . . . Not only can the arts build communities, I think we must." From the Foreword by Robert L. Lynch, President & CEO, Americans for the Arts: "Doug Borwick calls for substantive rather than superficial efforts, authentic and systemic changes. . . . The challenge is not whether to build communities or audiences but how to build communities and audiences together." -------------------------- Contributors: Barbara Schaffer Bacon: Co-Director, Animating Democracy Sandra Bernhard: Director/HGOco, Houston Grand Opera Susan Badger Booth: Professor, Eastern Michigan University Tom Borrup: Principal, Creative Community Builders Ben Cameron: Program Director for the Arts, Doris Duke Charitable Foundation William Cleveland: Director, Center for the Study of Art and Community Lyz Crane: Community Development Consultant David Dombrosky: CMO/InstantEncore Maryo Gard Ewell: Community Arts Consultant Tom Finkelpearl: Executive Director, Queens Museum of Art Pam Korza: Co-Director, Animating Democracy Denise Kulawik: Principal, Oneiros, LLC Helen Lessick: Artist, Civic Art Advocate Dorothy Gunther Pugh: Founder & Artistic Director, Ballet Memphis Stephanie Moore: Arts and Culture Researcher Diane Ragsdale: Cultural Critic, Speaker, Writer Noel Raymond: Co-Director, Pillsbury House Theatre, St. Paul, MN Preranna Reddy: Director-Public Events, Queens Museum of Art Sebastian Ruth: Founder/Artistic Director, Community MusicWorks, Providence, RI Russell Willis Taylor: President & CEO, National Arts Strategies James Undercofler: Professor, Drexel University; former President/CEO, Philadelphia Orchestra Roseann Weiss: Director, CAT Institute, Regional Arts Commission, St. Louis, MO
We The Media
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Author : Dan Gillmor
language : en
Publisher: "O'Reilly Media, Inc."
Release Date : 2006-01-24
We The Media written by Dan Gillmor and has been published by "O'Reilly Media, Inc." this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006-01-24 with Computers categories.
Looks at the emerging phenomenon of online journalism, including Weblogs, Internet chat groups, and email, and how anyone can produce news.
The Mass Audience
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Author : James Webster
language : en
Publisher: Routledge
Release Date : 2013-11-05
The Mass Audience written by James Webster and has been published by Routledge this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-11-05 with Language Arts & Disciplines categories.
In the early 20th century, a new and distinctive concept of the audience rose to prominence. The audience was seen as a mass -- a large collection of people mostly unknown to one another -- that was unified through exposure to media. This construct offered a pragmatic way to map audiences that was relevant to industry, government, and social theorists. In a relatively short period of time, it became the dominant model for studying the audience. Today, it is so pervasive that most people simply take it for granted. Recently, media scholars have reopened inquiry into the meaning of "audience." They question the utility of the mass audience concept, characterizing it as insensitive to differences among audience members inescapably bound up with discredited notions of mass society, or serving only a narrow set of industrial interests. The authors of this volume find that these assertions are often false and unwarranted either by the historical record or by contemporary industry practice. Instead, they argue for a rediscovery of the dominant model by summarizing and critiquing the very considerable body of literature on audience behavior, and by demonstrating different ways of analyzing mass audiences. Further, they provide a framework for understanding the future of the audience in the new media environment, and suggest how the concept of mass audience can illuminate research on media effects, cultural studies, and media policy.
Television Audiences And Cultural Studies
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Author : David Morley
language : en
Publisher: Psychology Press
Release Date : 1992
Television Audiences And Cultural Studies written by David Morley and has been published by Psychology Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 1992 with Performing Arts categories.
A multi-faceted exploration of audience research, in which Morley draws on a rich body of empirical work to examine the emergence, development and future of audience research. --Publisher.
The Future Of Television In The Global South
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Author : George Ogola
language : en
Publisher: Springer Nature
Release Date : 2023-04-11
The Future Of Television In The Global South written by George Ogola and has been published by Springer Nature this book supported file pdf, txt, epub, kindle and other format this book has been release on 2023-04-11 with Performing Arts categories.
This book explores how television in the global South is ‘future-proofing’ its continued relevance, addressing its commercial, social and political viability in a constantly changing information ecosystem. The chapter contributions in the book are drawn from countries in East, South and West Africa, the Middle East and Latin America, specially selected for their illustrative potential of the key issues addressed in the book. Scholarly attention on television in the global South has largely been limited to studying evolving television formats with broader structural issues covered almost entirely by industry reports. Major gaps remain in terms of understanding how television in the global South is changing within the context of the significant technological developments and what this means for television’s future(s). The chapters reflect on these futures, not in the sense of predicting what these might be, but rather anticipating important areas of intellection. The contributors contend that much of the scholarship on the global South, by scholars from the South, is often stilted by a reluctance to anticipate. This failure leads to a largely reactionary scholarship, constantly oppositional, and unable to recentre conversations on the South. This volume finds intellectual incentive in this urgent need to anticipate, hence its particular focus on television futures. Taking television in the global South as an important cultural and political barometer, the book seeks to explore how television in the global South is adapting to the rampant technological changes and processes of globalisation.
American Theatre The Past The Present And The Future
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Author : Pasquale De Marco
language : en
Publisher: Pasquale De Marco
Release Date : 2025-05-09
American Theatre The Past The Present And The Future written by Pasquale De Marco and has been published by Pasquale De Marco this book supported file pdf, txt, epub, kindle and other format this book has been release on 2025-05-09 with Performing Arts categories.
American Theatre: The Past, the Present, and the Future is the most comprehensive and up-to-date survey of American theatre available. This extensively researched book provides a comprehensive overview of the history of American theatre, from its humble beginnings in the colonial era to its current status as a global powerhouse of the performing arts. Written by a team of leading scholars and theatre practitioners, American Theatre: The Past, the Present, and the Future covers all aspects of the American theatre, including: * The major periods of American theatre history * The lives and works of the most important American playwrights, directors, actors, and designers * The different types of theatre that have been produced in America, from Broadway musicals to experimental plays * The impact of American theatre on American culture and society Authoritative and accessible, American Theatre: The Past, the Present, and the Future is the essential guide to the rich and vibrant history of American theatre. This book is perfect for students of theatre, theatre practitioners, and anyone who wants to learn more about the American theatre. In addition to its comprehensive overview of American theatre history, American Theatre: The Past, the Present, and the Future also includes: * Over 100 illustrations, including photographs, playbills, and costume designs * A detailed chronology of American theatre history * A glossary of theatre terms * An extensive bibliography for further research American Theatre: The Past, the Present, and the Future is the definitive resource on American theatre. This book is a must-have for anyone who wants to understand the history, the present, and the future of American theatre. If you like this book, write a review on google books!
Audience Economics
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Author : Philip M. Napoli
language : en
Publisher: Columbia University Press
Release Date : 2003
Audience Economics written by Philip M. Napoli and has been published by Columbia University Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003 with Business & Economics categories.
Focusing on the electronic media--television, radio, and the Internet--Audience Economics bridges a substantial gap in the literature by providing an integrated framework for understanding the various businesses involved in generating and selling audiences to advertisers. Philip M. Napoli presents original research in order to answer several key questions: * How are audiences manufactured, valued, and sold? * How do advertisers and media firms predict the behavior of audiences? * How has the process of measuring audiences evolved over time? * How and why do advertisers assign different values to segments of the media audience? * How does audience economics shape media content? Examining the relationship between the four principal actors in the audience marketplace--advertisers, media firms, consumers, and audience measurement firms--Napoli explains the ways in which they interact with and mutually depend on each other. He also analyzes recent developments, such as the introduction of local people meters by Nielsen Media Research and the establishment and evolution of audience measurement systems for the Internet. A valuable resource for academics, students, policymakers, and media professionals, Audience Economics keeps pace with the rapid changes in media and audience-measurement technologies in order to provide a thorough understanding of the unique dynamics of the audience marketplace today.