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Using Focus Groups In Research


Using Focus Groups In Research
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Developing Focus Group Research


Developing Focus Group Research
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Author : Jenny Kitzinger
language : en
Publisher: SAGE
Release Date : 1999-02-22

Developing Focus Group Research written by Jenny Kitzinger and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 1999-02-22 with Social Science categories.


This book critically examines the potential of, and suggests ways forward in, harnessing a versatile and powerful method of research - focus groups. The book challenges some of the emerging orthodoxies and presents accessible, insightful and reflective discussions about the issues around focus group work. The contributors, an impressive group of experienced researchers from a range of disciplines and traditions, discuss different ways of designing, conducting and analyzing focus group research. They examine sampling strategies; the implications of combining focus groups with other methods; accessing views of `minority' groups; their contribution to participatory or feminist research; use of software packages; discourse anal



Focus Groups As Qualitative Research


Focus Groups As Qualitative Research
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Author : David L. Morgan
language : en
Publisher: SAGE
Release Date : 1997

Focus Groups As Qualitative Research written by David L. Morgan and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 1997 with Medical categories.


The extensively revised edition of the best-selling Focus Groups as Qualitative Research continues to provide an excellent guide for researchers across the disciplines. Reflecting the many changes that have occurred in the study of focus groups in recent years, the book begins with an updated introduction offering a discussion of current social science approaches to focus groups. Expanded coverage on the comparison of focus groups to individual interviews follows, and there is more material on the strengths and weaknesses of focus groups. The section on self-contained focus groups has also been expanded. Subsequent chapters have been revised to include examples from social scientists who have established their own practices and methodological research on focus groups. In conclusion, the author offers future directions and references that take into account the explosive growth of focus groups as a research tool for all social scientists.



Focus Groups In Social Research


Focus Groups In Social Research
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Author : Michael Bloor
language : en
Publisher: SAGE
Release Date : 2000-11-08

Focus Groups In Social Research written by Michael Bloor and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000-11-08 with Social Science categories.


There is an increasing divergence of focus group practice between social researchers and commercial market researchers. This book addresses the key issues and practical requirements of the social researcher, namely: the kinds of social research issues for which focus groups are most and least suitable; optimum group size and composition; and the designing of focusing exercises, facilitation and appropriate analysis. The authors use examples, drawn from their own focus groups research experience, and provide exercises for further study. They address the three main components of composition, conduct and analysis in focus group research and also acknowledge the increasing impact the Internet has had on social research by covering the role and conduct of `virtual focus groups′.



Focus Group Methodology


Focus Group Methodology
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Author : Pranee Liamputtong
language : en
Publisher: SAGE
Release Date : 2011-03-11

Focus Group Methodology written by Pranee Liamputtong and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-03-11 with Social Science categories.


Focus Group Methodology is an introductory text which leads readers through the entire process of designing a focus group study, from conducting interviews to analysing data and presenting the findings. It also includes discussions on cross-cultural and virtual focus group. Liamputtong presents clear, practical advice in simple terms which will be appropriate for undergraduate and postgraduate students who are undertaking research, making this an ideal starter text for anyone new to focus group research. Like her previous book, Researching the Vulnerable, Liamputtong′s latest work pays close attention to research ethics and will also be of great interest to researchers who are working with different social groups - such as women, men, older people, children and ethnic groups - and anybody who is engaging in cross-cultural research. Illustrated with case studies and examples throughout, this is a perfect introduction to focus group methods for students and new researchers alike.



Doing Focus Groups


Doing Focus Groups
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Author : Rosaline S. Barbour
language : en
Publisher: SAGE
Release Date : 2018-09-03

Doing Focus Groups written by Rosaline S. Barbour and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-09-03 with Reference categories.


A concise, practical introduction to planning and organizing successful focus groups, exploring the advantages and limitations of this method.



Using Focus Groups In Research


Using Focus Groups In Research
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Author : Lia Litosseliti
language : en
Publisher: A&C Black
Release Date : 2003-12-01

Using Focus Groups In Research written by Lia Litosseliti and has been published by A&C Black this book supported file pdf, txt, epub, kindle and other format this book has been release on 2003-12-01 with Education categories.


Focus Groups are often under-used as a valuable tool for research. This practical and extremely well-written guide offers advice on: * planning and organising focus groups * what types of questions to use* the limitations and advantages of using these groups as research methods* collecting the data at group sessions* how to analyse the data produced



Conducting Focus Groups For Business And Management Students


Conducting Focus Groups For Business And Management Students
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Author : Caroline J. Oates
language : en
Publisher: SAGE
Release Date : 2017-10-30

Conducting Focus Groups For Business And Management Students written by Caroline J. Oates and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2017-10-30 with Social Science categories.


In Conducting Focus Groups, Caroline J. Oates and Panayiota J. Alevizou explain what is involved in conducting focus groups, outlining their main features, use in research, their design and the kind of rich, qualitative data they facilitate. Ideal for Business and Management students reading for a Master’s degree, each book in the series may also serve as reference books for doctoral students and faculty members interested in the method. Part of SAGE’s Mastering Business Research Methods, conceived and edited by Bill Lee, Mark N. K. Saunders and Vadake K. Narayanan and designed to support researchers by providing in-depth and practical guidance on using a chosen method of data collection or analysis.



Savvy Decision Making


Savvy Decision Making
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Author : Madhavi Jayanthi
language : en
Publisher: Corwin Press
Release Date : 2002

Savvy Decision Making written by Madhavi Jayanthi and has been published by Corwin Press this book supported file pdf, txt, epub, kindle and other format this book has been release on 2002 with Business & Economics categories.


"Because of its comprehensive scope, this guidebook can be a single tool for designing and implementing focus groups in schools." Patricia A. All, Assistant Superintendent Olathe District Schools Olathe, KS "This work provides an extremely detailed overview and a most thorough examination of focus groups. The depth and clarity of content is truly astounding. I found myself, time and again, thinking, ′Goodness, they have thought of everything!′ This is truly an amazing resource for anyone using--or thinking of using--focus groups for any sort of decision making in educational organizations." Rick Keaster, Chair Department of Educational Leadership & Research University of Southern Mississippi A practical how-to guide for using focus groups to help make important school decisions! Focus groups of parents, students, community members, or teachers can be an effective means of gaining support for school decisions, modifying programs, gathering constituent feedback, and conducting research. Savvy Decision Making contains the practical, easy-to-implement steps you need to design and run an effective focus group, as well as solid advice on how to analyze and report the information that emerges. Researchers and lecturers, Madhavi Jayanthi and Janet S. Nelson, cover all the basics, including: Using focus groups in the decision-making process Selecting a moderator Determining what types of participants you need Scheduling focus groups Recruiting participants Developing a focus group guide Moderating the group Analyzing and reporting the findings Educational examples, guidelines, and a simple, step-by-step process provide administrators with everything they need to use focus groups--a powerful qualitative research tool.



Basic And Advanced Focus Groups


Basic And Advanced Focus Groups
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Author : David L. Morgan
language : en
Publisher: SAGE Publications
Release Date : 2018-07-13

Basic And Advanced Focus Groups written by David L. Morgan and has been published by SAGE Publications this book supported file pdf, txt, epub, kindle and other format this book has been release on 2018-07-13 with Social Science categories.


Basic and Advanced Focus Groups illustrates both the different types of focus groups and how to decide among those options in order to produce the most effective focus groups possible. A variety of approaches to doing research with focus groups gives readers the tools to develop and examine their research designs, starting with the basics. Advanced coverage in each chapter takes an in-depth look at topics such as moderating focus groups, using mixed methods, and working with different sizes of groups. By taking a practical, applied approach, the author gives even novice students the knowledge and confidence to design and conduct effective focus group research, while simultaneously providing more advanced researchers with the tools and knowledge to refine their current practices.



Focus Groups


Focus Groups
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Author : Richard A. Krueger
language : en
Publisher: SAGE
Release Date : 2000-04-26

Focus Groups written by Richard A. Krueger and has been published by SAGE this book supported file pdf, txt, epub, kindle and other format this book has been release on 2000-04-26 with Medical categories.


`I read this book in a single sitting. It is written in an enthusiastic, helpful and clear style that held my attention, and made me want to read what came next. I shall read it again in a single sitting - probably more than once. For it offers common-sense advice about planning and running focus groups which I will want to revisit′ - British Journal of Education Technology The Third Edition of the `standard′ for learning how to conduct a focus group contains: a new chapter comparing and contrasting market research, academic, nonprofit and participatory approaches to focus group research; expanded descriptions on how to plan focus group studies and do the analysis, including step-by-step procedures; examples of questions that ask participants to do more than just discuss, and suggestions on how to answer questions about your focus group research.