Customer Centric Knowledge Management
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Customer Centric Knowledge Management
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Author : Minwir Al-Shammari
language : en
Publisher: IGI Global
Release Date : 2011-08-26
Customer Centric Knowledge Management written by Minwir Al-Shammari and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-08-26 with Business & Economics categories.
"This book is a comprehensive collection addressing managerial and technical aspects of customer-centric knowledge implementation, contributing to the dynamic and emerging fields of organizational knowledge management, customer relationship management, and information and communication technologies"--Provided by publisher.
Knowledge Management Interactions For A Customer Centric Strategy
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Author : Colin J. Hazley
language : en
Publisher:
Release Date : 2006
Knowledge Management Interactions For A Customer Centric Strategy written by Colin J. Hazley and has been published by this book supported file pdf, txt, epub, kindle and other format this book has been release on 2006 with categories.
Customer Knowledge Management People Processes And Technology
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Author : Al-Shammari, Minwir
language : en
Publisher: IGI Global
Release Date : 2009-03-31
Customer Knowledge Management People Processes And Technology written by Al-Shammari, Minwir and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2009-03-31 with Computers categories.
"This book introduces an integrated approach to analyzing and building customer knowledge management (CKM) synergy from distinctive core advantages found in key organizational elements"--Provided by publisher.
Customer Centric Marketing Strategies Tools For Building Organizational Performance
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Author : Kaufmann, Hans-Ruediger
language : en
Publisher: IGI Global
Release Date : 2012-11-30
Customer Centric Marketing Strategies Tools For Building Organizational Performance written by Kaufmann, Hans-Ruediger and has been published by IGI Global this book supported file pdf, txt, epub, kindle and other format this book has been release on 2012-11-30 with Business & Economics categories.
As customer orientation continues to gain importance in the marketing field, there has been a growing concern for organizations to implement effective customer centric policies. Customer-Centric Marketing Strategies: Tools for Building Organizational Performance provides a more conceptual understanding on customer-centric marketing strategies as well as revealing the success factors of these concepts. This book will discuss how to improve the organizations financial and marketing performance.
Customer Knowledge Management
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Author : Silvio Wilde
language : en
Publisher: Springer Science & Business Media
Release Date : 2011-01-04
Customer Knowledge Management written by Silvio Wilde and has been published by Springer Science & Business Media this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-01-04 with Business & Economics categories.
Managing and transferring knowledge - at the right time, in the right place and with the right quality for customers - enables companies to survive in times of fierce competition. The focus of this work is therefore on Knowledge Management and Customer Relationship Management. The theoretical part comprises several approaches to knowledge, its transfer and the barriers to be overcome when sharing knowledge. This is followed by a description of CRM and CKM (Customer Knowledge Management), outlining how crucial their successful use is. The practical part explores on the one hand the dependence on knowledge and on the other hand its availability for a good customer relationship. It includes a case study that investigates both the administrative and the operational area of a concrete company. The survey results are then discussed in detail, key success factors identified and mistakes pointed out. After this critical analysis, final recommendations are given that every company can benefit from.
Customer Knowledge Management
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Author : Soumit Sain
language : en
Publisher: Springer
Release Date : 2016-08-23
Customer Knowledge Management written by Soumit Sain and has been published by Springer this book supported file pdf, txt, epub, kindle and other format this book has been release on 2016-08-23 with Business & Economics categories.
Customer focus is the most important challenge of the future. Providing good customer service depends on how well companies know their customers and clearly identify their needs. Availability of customer knowledge, which is knowledge from, for and about the customer, thus becomes crucial in offering customized products or services. This can be gained most efficiently from direct interaction with customers, but requires the use of interpersonal and organizational soft skills. This book presents the interrelationship between customer knowledge management, customer focus and soft skills and also provides concrete advice on how the management of customer knowledge can be optimized.
Handbook On Customer Centricity
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Author : Robert W. Palmatier
language : en
Publisher: Edward Elgar Publishing
Release Date : 2019
Handbook On Customer Centricity written by Robert W. Palmatier and has been published by Edward Elgar Publishing this book supported file pdf, txt, epub, kindle and other format this book has been release on 2019 with Business & Economics categories.
Drawing on the expertise of leading marketing scholars, this book provides managers and researchers with insights into the fundamentals of customer centricity and how firms can develop it. Customer centricity is not just about segmentation or short-term marketing tactics. Rather, it represents an organization-wide philosophy that focuses on the systematic and continuous alignment of the firm’s internal architecture, strategy, capabilities, and offerings with external customers.
The Essential Guide To Knowledge Management
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Author : Amrit Tiwana
language : en
Publisher: Prentice Hall
Release Date : 2001
The Essential Guide To Knowledge Management written by Amrit Tiwana and has been published by Prentice Hall this book supported file pdf, txt, epub, kindle and other format this book has been release on 2001 with Customer relations categories.
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Designing The Customer Centric Organization
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Author : Jay R. Galbraith
language : en
Publisher: John Wiley & Sons
Release Date : 2011-01-06
Designing The Customer Centric Organization written by Jay R. Galbraith and has been published by John Wiley & Sons this book supported file pdf, txt, epub, kindle and other format this book has been release on 2011-01-06 with Business & Economics categories.
Designing the Customer-Centric Organization offers todayâ??s business leaders a comprehensive customer-centric organizational model that clearly shows how to put in place an infrastructure that is organized around the demands of the customer. Written by Jay Galbraith (the foremost expert in the field of organizational design), this important book includes a tool that will help determine how customer-centric an organization is- light-level, medium-level, complete-level, or high-level- and it shows how to ascertain the appropriate level for a particular institution. Once the groundwork has been established, the author offers guidance for the process of implementing a customer-centric system throughout an organization. Designing the Customer-Centric Organization includes vital information about structure, management processes, reward and management systems, and people practices.
Using Information To Develop A Culture Of Customer Centricity
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Author : David Loshin
language : en
Publisher: Elsevier
Release Date : 2013-11-22
Using Information To Develop A Culture Of Customer Centricity written by David Loshin and has been published by Elsevier this book supported file pdf, txt, epub, kindle and other format this book has been release on 2013-11-22 with Computers categories.
Using Information to Develop a Culture of Customer Centricity sets the stage for understanding the holistic marriage of information, socialization, and process change necessary for transitioning an organization to customer centricity. The book begins with an overview list of 8-10 precepts associated with a business-focused view of the knowledge necessary for developing customer-oriented business processes that lead to excellent customer experiences resulting in increased revenues. Each chapter delves into each precept in more detail.
